---
title: "Digital twin platforms: Which brands are most popular in search?"
description: "Compare the platforms used to model physical assets. Share of Search among Bentley, Hexagon, Dassault Systemes, Autodesk Maya and AVEVA, the digital twin platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/digital-twin-platforms"
publisher: "Brandwave"
---

# Digital twin platforms: Which brands are most popular in search?

Compare the platforms used to model physical assets. Share of Search among Bentley, Hexagon, Dassault Systemes, Autodesk Maya and AVEVA, the digital twin platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Digital twin platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Bentley, 61.6%

## Which brand is most popular in search among digital twin platforms worldwide?

- In August 2026, Bentley was the most searched among digital twin platforms worldwide, with an estimated 1.2M branded searches and 61.6% estimated Share of Search within this set.
- Hexagon is in 2nd place, 33.9 percentage points behind at 27.8% Share of Search.
- Across the 11 months ending August 2026, Bentley’s estimated Share of Search among digital twin platforms worldwide increased from 58.2% to 61.6%.
- Across the 11 months ending August 2026, Hexagon’s estimated Share of Search among digital twin platforms worldwide decreased from 31.9% to 27.8%.
- Across the 11 months ending August 2026, Bentley’s estimated Share of Search among digital twin platforms worldwide peaked at 64.4% in July 2026 and was lowest at 52.3% in February 2026.
- Across the 11 months ending August 2026, Hexagon’s estimated Share of Search among digital twin platforms worldwide peaked at 36.4% in November 2025 and was lowest at 23.7% in July 2026.
- Across the 11 months ending August 2026, Dassault Systemes’ estimated Share of Search among digital twin platforms worldwide peaked at 8.6% in February 2026 and was lowest at 4.3% in April 2026.
- Across the 11 months ending August 2026, Dassault Systemes, Autodesk Maya and AVEVA held steady: their estimated Share of Search among digital twin platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Bentley vs Hexagon: compare search popularity](/demand/global-en/compare/bentley-vs-hexagon): 61.6% against 27.8% Share of Search.
- [Bentley vs Dassault Systemes: compare search popularity](/demand/global-en/compare/bentley-vs-dassault-systemes): 61.6% against 5.6% Share of Search.
- [Bentley vs Autodesk Maya: compare search popularity](/demand/global-en/compare/autodesk-maya-vs-bentley): 61.6% against 2.5% Share of Search.
- [Bentley vs AVEVA: compare search popularity](/demand/global-en/compare/aveva-vs-bentley): 61.6% against 2.5% Share of Search.
- [Hexagon vs Dassault Systemes: compare search popularity](/demand/global-en/compare/dassault-systemes-vs-hexagon): 27.8% against 5.6% Share of Search.
- [Hexagon vs Autodesk Maya: compare search popularity](/demand/global-en/compare/autodesk-maya-vs-hexagon): 27.8% against 2.5% Share of Search.
- [Hexagon vs AVEVA: compare search popularity](/demand/global-en/compare/aveva-vs-hexagon): 27.8% against 2.5% Share of Search.
- [Dassault Systemes vs Autodesk Maya: compare search popularity](/demand/global-en/compare/autodesk-maya-vs-dassault-systemes): 5.6% against 2.5% Share of Search.
- [Dassault Systemes vs AVEVA: compare search popularity](/demand/global-en/compare/aveva-vs-dassault-systemes): 5.6% against 2.5% Share of Search.
- [Autodesk Maya vs AVEVA: compare search popularity](/demand/global-en/compare/autodesk-maya-vs-aveva): 2.5% Share of Search each.

## How did search popularity change for digital twin platforms worldwide in August 2026?

- In August 2026, Hexagon gained estimated Share of Search among digital twin platforms worldwide, from 23.7% to 27.8%.
- In August 2026, Bentley lost estimated Share of Search among digital twin platforms worldwide, from 64.4% to 61.6%.
- In August 2026, Dassault Systemes lost estimated Share of Search among digital twin platforms worldwide, from 7.1% to 5.6%.
- AVEVA’s estimated Share of Search among digital twin platforms worldwide has gained ground for 3 months in a row, from 1.6% to 2.5% in August 2026.
- Estimated monthly branded searches for Autodesk Maya worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Bentley | 61.6% | 1.2M | 0.0% | Bentley |
| 2 | Hexagon | 27.8% | 550K | +22.2% | Hexagon |
| 3 | Dassault Systemes | 5.6% | 110K | -18.5% | Dassault Systemes |
| 4 | Autodesk Maya | 2.5% | 49.5K | 0.0% | Autodesk Maya |
| 5 | AVEVA | 2.5% | 49.5K | +22.2% | AVEVA |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bentley | 1.5M | 58.2% | 1 |
| Oct 2025 | Hexagon | 823K | 31.9% | 2 |
| Oct 2025 | Dassault Systemes | 135K | 5.2% | 3 |
| Oct 2025 | Autodesk Maya | 60.5K | 2.3% | 4 |
| Oct 2025 | AVEVA | 60.5K | 2.3% | 5 |
| Nov 2025 | Bentley | 1.2M | 53.9% | 1 |
| Nov 2025 | Hexagon | 823K | 36.4% | 2 |
| Nov 2025 | Dassault Systemes | 110K | 4.9% | 3 |
| Nov 2025 | Autodesk Maya | 60.5K | 2.7% | 4 |
| Nov 2025 | AVEVA | 49.5K | 2.2% | 5 |
| Dec 2025 | Bentley | 1.2M | 58.3% | 1 |
| Dec 2025 | Hexagon | 673K | 32.2% | 2 |
| Dec 2025 | Dassault Systemes | 110K | 5.3% | 3 |
| Dec 2025 | Autodesk Maya | 49.5K | 2.4% | 4 |
| Dec 2025 | AVEVA | 40.5K | 1.9% | 5 |
| Jan 2026 | Bentley | 1.2M | 57.7% | 1 |
| Jan 2026 | Hexagon | 673K | 31.9% | 2 |
| Jan 2026 | Dassault Systemes | 110K | 5.2% | 3 |
| Jan 2026 | Autodesk Maya | 60.5K | 2.9% | 4 |
| Jan 2026 | AVEVA | 49.5K | 2.3% | 5 |
| Feb 2026 | Bentley | 1.2M | 52.3% | 1 |
| Feb 2026 | Hexagon | 823K | 35.3% | 2 |
| Feb 2026 | Dassault Systemes | 201K | 8.6% | 3 |
| Feb 2026 | Autodesk Maya | 49.5K | 2.1% | 4 |
| Feb 2026 | AVEVA | 40.5K | 1.7% | 5 |
| Mar 2026 | Bentley | 1.2M | 53.3% | 1 |
| Mar 2026 | Hexagon | 823K | 36% | 2 |
| Mar 2026 | Dassault Systemes | 135K | 5.9% | 3 |
| Mar 2026 | Autodesk Maya | 60.5K | 2.6% | 4 |
| Mar 2026 | AVEVA | 49.5K | 2.2% | 5 |
| Apr 2026 | Bentley | 1.5M | 59.2% | 1 |
| Apr 2026 | Hexagon | 823K | 32.5% | 2 |
| Apr 2026 | Dassault Systemes | 110K | 4.3% | 3 |
| Apr 2026 | Autodesk Maya | 60.5K | 2.4% | 4 |
| Apr 2026 | AVEVA | 40.5K | 1.6% | 5 |
| May 2026 | Bentley | 1.5M | 59.5% | 1 |
| May 2026 | Hexagon | 823K | 32.6% | 2 |
| May 2026 | Dassault Systemes | 110K | 4.4% | 3 |
| May 2026 | Autodesk Maya | 49.5K | 2% | 4 |
| May 2026 | AVEVA | 40.5K | 1.6% | 5 |
| Jun 2026 | Bentley | 1.2M | 57.6% | 1 |
| Jun 2026 | Hexagon | 673K | 31.8% | 2 |
| Jun 2026 | Dassault Systemes | 135K | 6.4% | 3 |
| Jun 2026 | Autodesk Maya | 49.5K | 2.3% | 4 |
| Jun 2026 | AVEVA | 40.5K | 1.9% | 5 |
| Jul 2026 | Bentley | 1.2M | 64.4% | 1 |
| Jul 2026 | Hexagon | 450K | 23.7% | 2 |
| Jul 2026 | Dassault Systemes | 135K | 7.1% | 3 |
| Jul 2026 | Autodesk Maya | 49.5K | 2.6% | 4 |
| Jul 2026 | AVEVA | 40.5K | 2.1% | 5 |
| Aug 2026 | Bentley | 1.2M | 61.6% | 1 |
| Aug 2026 | Hexagon | 550K | 27.8% | 2 |
| Aug 2026 | Dassault Systemes | 110K | 5.6% | 3 |
| Aug 2026 | Autodesk Maya | 49.5K | 2.5% | 4 |
| Aug 2026 | AVEVA | 49.5K | 2.5% | 5 |
| Sep 2026 | Autodesk Maya | — | — | — |
| Sep 2026 | AVEVA | — | — | — |
| Sep 2026 | Bentley | — | — | — |
| Sep 2026 | Dassault Systemes | — | — | — |
| Sep 2026 | Hexagon | — | — | — |

## What is being compared

- **Autodesk Maya**: Measured on the search term “autodesk maya”.
- **AVEVA**: Measured on the search term “aveva”.
- **Bentley**: Measured on the search term “bentley”.
- **Dassault Systemes**: Measured on the search term “dassault systemes”.
- **Hexagon**: Measured on the search term “hexagon”.

- [Autodesk Maya](/demand/global-en/brands/autodesk-maya)
- [AVEVA](/demand/global-en/brands/aveva)
- [Bentley](/demand/global-en/brands/bentley)
- [Dassault Systemes](/demand/global-en/brands/dassault-systemes)
- [Hexagon](/demand/global-en/brands/hexagon)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among digital twin platforms worldwide?

In August 2026, Bentley was the most searched among digital twin platforms worldwide, with an estimated 1.2M branded searches and 61.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Digital twin platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/digital-twin-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/digital-twin-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.