--- title: "Digital piano and keyboard brands: Which are searched most?" description: "Compare the digital piano and keyboard brands people buy. Share of Search among Korg, Yamaha Pianos, Roland and Kawai, the digital piano and keyboard brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/digital-piano-brands" publisher: "Brandwave" --- # Digital piano and keyboard brands: Which are searched most? Compare the digital piano and keyboard brands people buy. Share of Search among Korg, Yamaha Pianos, Roland and Kawai, the digital piano and keyboard brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Digital piano and keyboard brands - **Market**: Global - **Brands compared**: 4 - **Month measured**: Sep 2026 - **Highest Share of Search**: Korg, 44.1% ## Which brand is most popular in search among digital piano and keyboard brands worldwide? - Korg and Yamaha Pianos share the highest estimated Share of Search among digital piano and keyboard brands worldwide, at 44.1% in September 2026. - Across the 12 months ending September 2026, Korg’s estimated Share of Search among digital piano and keyboard brands worldwide increased from 40.3% to 44.1%. - Across the 12 months ending September 2026, Yamaha Pianos’ estimated Share of Search among digital piano and keyboard brands worldwide decreased from 49% to 44.1%. - Across the 12 months ending September 2026, Roland’s estimated Share of Search among digital piano and keyboard brands worldwide increased from 9.9% to 10.8%. - Across the 12 months ending September 2026, Korg’s estimated Share of Search among digital piano and keyboard brands worldwide peaked at 49% in August 2026 and was lowest at 40.2% in June 2026. - Across the 12 months ending September 2026, Yamaha Pianos’ estimated Share of Search among digital piano and keyboard brands worldwide peaked at 49.1% in June 2026 and was lowest at 40.3% in August 2026. - Across the 12 months ending September 2026, Roland’s estimated Share of Search among digital piano and keyboard brands worldwide peaked at 10.8% in September 2026 and was lowest at 9% in February 2026. - Across the 12 months ending September 2026, Korg rose from 2nd to 1st among digital piano and keyboard brands worldwide. - Across the 12 months ending September 2026, Yamaha Pianos fell from 1st to 2nd among digital piano and keyboard brands worldwide. - Across the 12 months ending September 2026, Kawai held steady: its estimated Share of Search among digital piano and keyboard brands worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Korg vs Yamaha Pianos: compare search popularity](/demand/global-en/compare/korg-vs-yamaha-pianos): 44.1% Share of Search each. - [Korg vs Roland: compare search popularity](/demand/global-en/compare/korg-vs-roland): 44.1% against 10.8% Share of Search. - [Yamaha Pianos vs Roland: compare search popularity](/demand/global-en/compare/roland-vs-yamaha-pianos): 44.1% against 10.8% Share of Search. ## How did search popularity change for digital piano and keyboard brands worldwide in September 2026? - In September 2026, Yamaha Pianos gained estimated Share of Search among digital piano and keyboard brands worldwide, from 40.3% to 44.1%. - In September 2026, Roland gained estimated Share of Search among digital piano and keyboard brands worldwide, from 9.9% to 10.8%. - In September 2026, Korg lost estimated Share of Search among digital piano and keyboard brands worldwide, from 49% to 44.1%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Korg | 44.1% | 90.5K | -17.7% | Korg | | 2 | Yamaha Pianos | 44.1% | 90.5K | 0.0% | Yamaha Pianos | | 3 | Roland | 10.8% | 22.2K | 0.0% | Roland | | 4 | Kawai | 0.93% | 1.9K | 0.0% | Kawai | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Yamaha Pianos | 110K | 49% | 1 | | Oct 2025 | Korg | 90.5K | 40.3% | 2 | | Oct 2025 | Roland | 22.2K | 9.9% | 3 | | Oct 2025 | Kawai | 1.9K | 0.85% | 4 | | Nov 2025 | Korg | 110K | 45% | 1 | | Nov 2025 | Yamaha Pianos | 110K | 45% | 2 | | Nov 2025 | Roland | 22.2K | 9.1% | 3 | | Nov 2025 | Kawai | 2.4K | 0.98% | 4 | | Dec 2025 | Korg | 110K | 45% | 1 | | Dec 2025 | Yamaha Pianos | 110K | 45% | 2 | | Dec 2025 | Roland | 22.2K | 9.1% | 3 | | Dec 2025 | Kawai | 2.4K | 0.98% | 4 | | Jan 2026 | Korg | 110K | 45.1% | 1 | | Jan 2026 | Yamaha Pianos | 110K | 45.1% | 2 | | Jan 2026 | Roland | 22.2K | 9.1% | 3 | | Jan 2026 | Kawai | 1.9K | 0.78% | 4 | | Feb 2026 | Korg | 90.5K | 45% | 1 | | Feb 2026 | Yamaha Pianos | 90.5K | 45% | 2 | | Feb 2026 | Roland | 18.1K | 9% | 3 | | Feb 2026 | Kawai | 1.9K | 0.95% | 4 | | Mar 2026 | Korg | 90.5K | 45% | 1 | | Mar 2026 | Yamaha Pianos | 90.5K | 45% | 2 | | Mar 2026 | Roland | 18.1K | 9% | 3 | | Mar 2026 | Kawai | 1.9K | 0.95% | 4 | | Apr 2026 | Korg | 90.5K | 45.1% | 1 | | Apr 2026 | Yamaha Pianos | 90.5K | 45.1% | 2 | | Apr 2026 | Roland | 18.1K | 9% | 3 | | Apr 2026 | Kawai | 1.6K | 0.8% | 4 | | May 2026 | Korg | 90.5K | 45% | 1 | | May 2026 | Yamaha Pianos | 90.5K | 45% | 2 | | May 2026 | Roland | 18.1K | 9% | 3 | | May 2026 | Kawai | 1.9K | 0.95% | 4 | | Jun 2026 | Yamaha Pianos | 90.5K | 49.1% | 1 | | Jun 2026 | Korg | 74K | 40.2% | 2 | | Jun 2026 | Roland | 18.1K | 9.8% | 3 | | Jun 2026 | Kawai | 1.6K | 0.87% | 4 | | Jul 2026 | Korg | 90.5K | 45.1% | 1 | | Jul 2026 | Yamaha Pianos | 90.5K | 45.1% | 2 | | Jul 2026 | Roland | 18.1K | 9% | 3 | | Jul 2026 | Kawai | 1.6K | 0.8% | 4 | | Aug 2026 | Korg | 110K | 49% | 1 | | Aug 2026 | Yamaha Pianos | 90.5K | 40.3% | 2 | | Aug 2026 | Roland | 22.2K | 9.9% | 3 | | Aug 2026 | Kawai | 1.9K | 0.85% | 4 | | Sep 2026 | Korg | 90.5K | 44.1% | 1 | | Sep 2026 | Yamaha Pianos | 90.5K | 44.1% | 2 | | Sep 2026 | Roland | 22.2K | 10.8% | 3 | | Sep 2026 | Kawai | 1.9K | 0.93% | 4 | ## What is being compared - **Kawai**: Measured on the search term “kawai keyboard”. - **Korg**: Measured on the search term “korg”. - **Roland**: Measured on the search term “roland keyboard”. - **Yamaha Pianos**: Measured on the search term “yamaha pianos”. - [Kawai](/demand/global-en/brands/kawai) - [Korg](/demand/global-en/brands/korg) - [Roland](/demand/global-en/brands/roland) - [Yamaha Pianos](/demand/global-en/brands/yamaha-pianos) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among digital piano and keyboard brands worldwide? Korg and Yamaha Pianos share the highest estimated Share of Search among digital piano and keyboard brands worldwide, at 44.1% in September 2026. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Digital piano and keyboard brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/digital-piano-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/digital-piano-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.