---
title: "Digital photo frame brands: Which brands are most popular in search?"
description: "Compare brands that offer connected digital photo frames. Share of Search among Aura Frames, Skylight, Nixplay, Pix-Star and Aluratek, the digital photo frame brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/digital-photo-frame-brands"
publisher: "Brandwave"
---

# Digital photo frame brands: Which brands are most popular in search?

Compare brands that offer connected digital photo frames. Share of Search among Aura Frames, Skylight, Nixplay, Pix-Star and Aluratek, the digital photo frame brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Digital photo frame brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Aura Frames, 64.9%

## Which brand is most popular in search among digital photo frame brands worldwide?

- In August 2026, Aura Frames was the most searched among digital photo frame brands worldwide, with an estimated 114K branded searches and 64.9% estimated Share of Search within this set.
- Skylight is in 2nd place, 45.7 percentage points behind at 19.2% Share of Search.
- Across the 11 months ending August 2026, Aura Frames’ estimated Share of Search among digital photo frame brands worldwide increased from 58.8% to 64.9%.
- Across the 11 months ending August 2026, Skylight’s estimated Share of Search among digital photo frame brands worldwide decreased from 22.7% to 19.2%.
- Across the 11 months ending August 2026, Nixplay’s estimated Share of Search among digital photo frame brands worldwide decreased from 11.4% to 9.7%.
- Across the 11 months ending August 2026, Pix-Star’s estimated Share of Search among digital photo frame brands worldwide decreased from 3.9% to 3.1%.
- Across the 11 months ending August 2026, Aura Frames’ estimated Share of Search among digital photo frame brands worldwide peaked at 77% in December 2025 and was lowest at 58.8% in October 2025.
- Across the 11 months ending August 2026, Skylight’s estimated Share of Search among digital photo frame brands worldwide peaked at 22.7% in October 2025 and was lowest at 15.5% in December 2025.
- Across the 11 months ending August 2026, Nixplay’s estimated Share of Search among digital photo frame brands worldwide peaked at 11.4% in October 2025 and was lowest at 4.9% in December 2025.
- Across the 11 months ending August 2026, Pix-Star’s estimated Share of Search among digital photo frame brands worldwide peaked at 3.9% in October 2025 and was lowest at 1.2% in December 2025.
- Across the 11 months ending August 2026, Aluratek’s estimated Share of Search among digital photo frame brands worldwide peaked at 3.1% in July 2026 and was lowest at 1.4% in December 2025.
- Across the 11 months ending August 2026, Aluratek held steady: its estimated Share of Search among digital photo frame brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Aura Frames vs Skylight: compare search popularity](/demand/global-en/compare/aura-frames-vs-skylight-frame): 64.9% against 19.2% Share of Search.
- [Aura Frames vs Nixplay: compare search popularity](/demand/global-en/compare/aura-frames-vs-nixplay): 64.9% against 9.7% Share of Search.
- [Aura Frames vs Pix-Star: compare search popularity](/demand/global-en/compare/aura-frames-vs-pix-star): 64.9% against 3.1% Share of Search.
- [Aura Frames vs Aluratek: compare search popularity](/demand/global-en/compare/aluratek-vs-aura-frames): 64.9% against 3% Share of Search.
- [Skylight vs Nixplay: compare search popularity](/demand/global-en/compare/nixplay-vs-skylight-frame): 19.2% against 9.7% Share of Search.
- [Skylight vs Pix-Star: compare search popularity](/demand/global-en/compare/pix-star-vs-skylight-frame): 19.2% against 3.1% Share of Search.
- [Skylight vs Aluratek: compare search popularity](/demand/global-en/compare/aluratek-vs-skylight-frame): 19.2% against 3% Share of Search.
- [Nixplay vs Pix-Star: compare search popularity](/demand/global-en/compare/nixplay-vs-pix-star): 9.7% against 3.1% Share of Search.
- [Nixplay vs Aluratek: compare search popularity](/demand/global-en/compare/aluratek-vs-nixplay): 9.7% against 3% Share of Search.
- [Pix-Star vs Aluratek: compare search popularity](/demand/global-en/compare/aluratek-vs-pix-star): 3.1% against 3% Share of Search.

## How did search popularity change for digital photo frame brands worldwide in August 2026?

- In August 2026, Aura Frames gained estimated Share of Search among digital photo frame brands worldwide, from 61.7% to 64.9%.
- In August 2026, Skylight lost estimated Share of Search among digital photo frame brands worldwide, from 21.1% to 19.2%.
- In August 2026, Nixplay lost estimated Share of Search among digital photo frame brands worldwide, from 11.1% to 9.7%.
- Pix-Star’s estimated Share of Search among digital photo frame brands worldwide has gained ground for 3 months in a row, from 1.9% to 3.1% in August 2026.
- In August 2026, Aluratek fell from 4th to 5th among digital photo frame brands worldwide.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Aura Frames | 64.9% | 114K | +18.3% | Aura Frames |
| 2 | Skylight | 19.2% | 33.7K | +2.3% | Skylight |
| 3 | Nixplay | 9.7% | 17.1K | -1.7% | Nixplay |
| 4 | Pix-Star | 3.1% | 5.5K | +20.0% | Pix-Star |
| 5 | Aluratek | 3% | 5.2K | +6.1% | Aluratek |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Aura Frames | 108K | 58.8% | 1 |
| Oct 2025 | Skylight | 41.7K | 22.7% | 2 |
| Oct 2025 | Nixplay | 20.9K | 11.4% | 3 |
| Oct 2025 | Pix-Star | 7.1K | 3.9% | 4 |
| Oct 2025 | Aluratek | 5.7K | 3.1% | 5 |
| Nov 2025 | Aura Frames | 332K | 67.8% | 1 |
| Nov 2025 | Skylight | 110K | 22.5% | 2 |
| Nov 2025 | Nixplay | 30.1K | 6.2% | 3 |
| Nov 2025 | Pix-Star | 9.1K | 1.9% | 4 |
| Nov 2025 | Aluratek | 8K | 1.6% | 5 |
| Dec 2025 | Aura Frames | 831K | 77% | 1 |
| Dec 2025 | Skylight | 167K | 15.5% | 2 |
| Dec 2025 | Nixplay | 53.1K | 4.9% | 3 |
| Dec 2025 | Aluratek | 15K | 1.4% | 4 |
| Dec 2025 | Pix-Star | 13K | 1.2% | 5 |
| Jan 2026 | Aura Frames | 174K | 64% | 1 |
| Jan 2026 | Skylight | 57.9K | 21.4% | 2 |
| Jan 2026 | Nixplay | 24.4K | 9% | 3 |
| Jan 2026 | Aluratek | 8.3K | 3.1% | 4 |
| Jan 2026 | Pix-Star | 6.9K | 2.5% | 5 |
| Feb 2026 | Aura Frames | 116K | 67% | 1 |
| Feb 2026 | Skylight | 32.1K | 18.5% | 2 |
| Feb 2026 | Nixplay | 14.9K | 8.6% | 3 |
| Feb 2026 | Pix-Star | 5.5K | 3.2% | 4 |
| Feb 2026 | Aluratek | 4.9K | 2.8% | 5 |
| Mar 2026 | Aura Frames | 139K | 69.7% | 1 |
| Mar 2026 | Skylight | 33K | 16.6% | 2 |
| Mar 2026 | Nixplay | 17.1K | 8.6% | 3 |
| Mar 2026 | Pix-Star | 5.5K | 2.8% | 4 |
| Mar 2026 | Aluratek | 4.8K | 2.4% | 5 |
| Apr 2026 | Aura Frames | 164K | 70.9% | 1 |
| Apr 2026 | Skylight | 39.4K | 17.1% | 2 |
| Apr 2026 | Nixplay | 17.1K | 7.4% | 3 |
| Apr 2026 | Pix-Star | 5.4K | 2.3% | 4 |
| Apr 2026 | Aluratek | 5.1K | 2.2% | 5 |
| May 2026 | Aura Frames | 211K | 73.5% | 1 |
| May 2026 | Skylight | 47.9K | 16.7% | 2 |
| May 2026 | Nixplay | 17.3K | 6% | 3 |
| May 2026 | Aluratek | 5.5K | 1.9% | 4 |
| May 2026 | Pix-Star | 5.4K | 1.9% | 5 |
| Jun 2026 | Aura Frames | 138K | 70.7% | 1 |
| Jun 2026 | Skylight | 33K | 16.8% | 2 |
| Jun 2026 | Nixplay | 14.6K | 7.5% | 3 |
| Jun 2026 | Aluratek | 5.2K | 2.7% | 4 |
| Jun 2026 | Pix-Star | 4.6K | 2.3% | 5 |
| Jul 2026 | Aura Frames | 96.2K | 61.7% | 1 |
| Jul 2026 | Skylight | 32.9K | 21.1% | 2 |
| Jul 2026 | Nixplay | 17.4K | 11.1% | 3 |
| Jul 2026 | Aluratek | 4.9K | 3.1% | 4 |
| Jul 2026 | Pix-Star | 4.6K | 2.9% | 5 |
| Aug 2026 | Aura Frames | 114K | 64.9% | 1 |
| Aug 2026 | Skylight | 33.7K | 19.2% | 2 |
| Aug 2026 | Nixplay | 17.1K | 9.7% | 3 |
| Aug 2026 | Pix-Star | 5.5K | 3.1% | 4 |
| Aug 2026 | Aluratek | 5.2K | 3% | 5 |
| Sep 2026 | Aluratek | — | — | — |
| Sep 2026 | Aura Frames | — | — | — |
| Sep 2026 | Nixplay | — | — | — |
| Sep 2026 | Pix-Star | — | — | — |
| Sep 2026 | Skylight | — | — | — |

## What is being compared

- **Aluratek**: Measured on the search terms “aluratek”, “aluratek com”, “aluratek digital photo frame”, “aluratek frame” and “aluratek photo frame”, summed into one figure.
- **Aura Frames**: Measured on the search terms “aura aspen”, “aura carver”, “aura digital photo frame”, “aura frame”, “aura frames”, “aura photo frame”, “aura walden”, “auraframes com”, “digital photo frame aura”, “frame aura” and “photo frame aura”, summed into one figure.
- **Nixplay**: Measured on the search terms “nixplay”, “nixplay com”, “nixplay digital photo frame”, “nixplay frame” and “nixplay photo frame”, summed into one figure.
- **Pix-Star**: Measured on the search terms “pix star”, “pix-star”, “pix-star com”, “pix-star photo frame” and “pixstar”, summed into one figure.
- **Skylight**: Measured on the search terms “digital photo frame skylight”, “myskylight com”, “photo frame skylight”, “skylight digital photo frame”, “skylight frame” and “skylight photo frame”, summed into one figure.

- [Aluratek](/demand/global-en/brands/aluratek)
- [Aura Frames](/demand/global-en/brands/aura-frames)
- [Nixplay](/demand/global-en/brands/nixplay)
- [Pix-Star](/demand/global-en/brands/pix-star)
- [Skylight](/demand/global-en/brands/skylight-frame)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among digital photo frame brands worldwide?

In August 2026, Aura Frames was the most searched among digital photo frame brands worldwide, with an estimated 114K branded searches and 64.9% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Digital photo frame brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/digital-photo-frame-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/digital-photo-frame-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.