--- title: "QuarkXPress vs Xara: Which is more popular by branded search?" description: "Which is more popular in search, QuarkXPress or Xara? Compare estimated monthly branded-search demand and Share of Search inside the Desktop publishing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/desktop-publishing-software/compare/quarkxpress-vs-xara" publisher: "Brandwave" --- # QuarkXPress vs Xara: Which is more popular by branded search? Which is more popular in search, QuarkXPress or Xara? Compare estimated monthly branded-search demand and Share of Search inside the Desktop publishing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: QuarkXPress and Xara - **Competitive set**: Desktop publishing software - **Market**: Global - **Month measured**: Aug 2026 - **QuarkXPress Share of Search**: 2% - **Xara Share of Search**: 0.23% ## Which is more popular in search, QuarkXPress or Xara? - In August 2026, QuarkXPress had more branded searches than Xara among desktop publishing software worldwide. QuarkXPress was estimated to have 13.6K branded searches compared to Xara’s 1.6K, and held a 2% Share of Search versus Xara’s 0.23%. - QuarkXPress was ahead of Xara in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, QuarkXPress’ estimated Share of Search among desktop publishing software worldwide moved from 1.9% to 2%, and its estimated monthly branded searches moved from 22.6K to 13.6K. - Across the 11 months ending August 2026, Xara’s estimated Share of Search among desktop publishing software worldwide moved from 0.27% to 0.23%, and its estimated monthly branded searches moved from 3.3K to 1.6K. ## How did search popularity change for desktop publishing software worldwide in August 2026? - In August 2026, Xara rose from 7th to 6th among desktop publishing software worldwide. - Estimated monthly branded searches for QuarkXPress worldwide fell 39.9% over 11 measured months, from 22.6K to 13.6K in August 2026. ## Month by month | Month | QuarkXPress estimated searches | QuarkXPress Share of Search | QuarkXPress rank | Xara estimated searches | Xara Share of Search | Xara rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 22.6K | 1.9% | 4 | 3.3K | 0.27% | 5 | | Nov 2025 | 22.4K | 1.1% | 4 | 2.7K | 0.13% | 5 | | Dec 2025 | 16.1K | 1.7% | 4 | 2.4K | 0.25% | 6 | | Jan 2026 | 19.3K | 1.9% | 4 | 2.3K | 0.22% | 6 | | Feb 2026 | 19.4K | 2.3% | 4 | 2.4K | 0.28% | 6 | | Mar 2026 | 20.3K | 2.2% | 4 | 2.3K | 0.25% | 7 | | Apr 2026 | 17.7K | 2.2% | 4 | 2K | 0.25% | 7 | | May 2026 | 16.6K | 2.2% | 4 | 1.9K | 0.25% | 6 | | Jun 2026 | 13.6K | 1.8% | 4 | 1.6K | 0.21% | 7 | | Jul 2026 | 13.4K | 1.9% | 4 | 1.6K | 0.22% | 7 | | Aug 2026 | 13.6K | 2% | 4 | 1.6K | 0.23% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using QuarkXPress’ and Xara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **QuarkXPress**: Measured on the search terms “adobe quarkxpress”, “buy quarkxpress”, “download quarkxpress”, “free quarkxpress”, “how much is quarkxpress”, “quark express online”, “quark xpress”, “quark xpress 2025”, “quark xpress 2026”, “quark xpress cost”, “quark xpress for windows”, “quark xpress free trial”, “quark xpress price”, “quark xpress pro”, “quark xpress software”, “quarkxpress”, “quarkxpress 2”, “quarkxpress 2023”, “quarkxpress 2024”, “quarkxpress 2025”, “quarkxpress 2026”, “quarkxpress app”, “quarkxpress cost”, “quarkxpress desktop publishing”, “quarkxpress features”, “quarkxpress for android”, “quarkxpress for mac”, “quarkxpress free download”, “quarkxpress free trial”, “quarkxpress ipad”, “quarkxpress linux”, “quarkxpress mac”, “quarkxpress online”, “quarkxpress price”, “quarkxpress pro”, “quarkxpress program”, “quarkxpress review”, “quarkxpress software”, “quarkxpress subscription”, “quarkxpress trial”, “quarkxpress website” and “quarkxpress windows”, summed into one figure. - **Xara**: Measured on the search terms “download xara designer pro”, “magix xara designer pro”, “magix xara photo & graphic designer”, “magix xara xtreme”, “magix xara xtreme pro”, “xara cloud”, “xara cloud pricing”, “xara designer pro”, “xara designer pro free download”, “xara designer pro mac”, “xara designer pro price”, “xara designer pro review”, “xara designer pro reviews”, “xara photo & graphic designer”, “xara photo & graphic designer free”, “xara photo & graphic designer free download”, “xara photo & graphic designer online”, “xara photo & graphic designer review”, “xara photo and graphic designer download”, “xara photo and graphic designer review”, “xara software”, “xara software download”, “xara software free download”, “xara software review”, “xara xtreme”, “xara xtreme download”, “xara xtreme free download”, “xara xtreme linux”, “xara xtreme mac”, “xara xtreme pro”, “xara xtreme review” and “xara xtreme windows”, summed into one figure. - [QuarkXPress profile](/demand/global-en/brands/quarkxpress) - [Xara profile](/demand/global-en/brands/xara) - [All desktop publishing software worldwide](/demand/global-en/categories/desktop-publishing-software): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, QuarkXPress or Xara? In August 2026, QuarkXPress had more branded searches than Xara among desktop publishing software worldwide. QuarkXPress was estimated to have 13.6K branded searches compared to Xara’s 1.6K, and held a 2% Share of Search versus Xara’s 0.23%. ## Cite this page Brandwave. "QuarkXPress vs Xara: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/desktop-publishing-software/compare/quarkxpress-vs-xara This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/desktop-publishing-software/compare/quarkxpress-vs-xara. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.