---
title: "Garmin vs Lowrance: Which is searched more?"
description: "Which is more popular in search, Garmin or Lowrance? Compare estimated monthly branded-search demand and Share of Search inside the Depth finder brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/depth-finder-brands/compare/garmin-vs-lowrance"
publisher: "Brandwave"
---

# Garmin vs Lowrance: Which is searched more?

Which is more popular in search, Garmin or Lowrance? Compare estimated monthly branded-search demand and Share of Search inside the Depth finder brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Garmin and Lowrance
- **Competitive set**: Depth finder brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Garmin Share of Search**: 97.6%
- **Lowrance Share of Search**: 1.3%

## Which is more popular in search, Garmin or Lowrance?

- In September 2026, Garmin had more branded searches than Lowrance among depth finder brands worldwide. Garmin was estimated to have 3.4M branded searches compared to Lowrance’s 44K, and held a 97.6% Share of Search versus Lowrance’s 1.3%.
- Garmin was ahead of Lowrance in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Garmin’s estimated Share of Search among depth finder brands worldwide moved from 96.8% to 97.6%, and its estimated monthly branded searches moved from 2.7M to 3.4M.
- Across the 12 months ending September 2026, Lowrance’s estimated Share of Search among depth finder brands worldwide moved from 1.7% to 1.3%, and its estimated monthly branded searches moved from 49.5K to 44K.

## How did search popularity change for depth finder brands worldwide in September 2026?

- Garmin’s estimated Share of Search among depth finder brands worldwide has gained ground for 3 months in a row, from 96.3% to 97.6% in September 2026.
- Lowrance’s estimated Share of Search among depth finder brands worldwide has lost ground for 3 months in a row, from 1.9% to 1.3% in September 2026.

## Month by month

| Month | Garmin estimated searches | Garmin Share of Search | Garmin rank | Lowrance estimated searches | Lowrance Share of Search | Lowrance rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.7M | 96.8% | 1 | 49.5K | 1.7% | 2 |
| Nov 2025 | 3.4M | 97.4% | 1 | 49.5K | 1.4% | 2 |
| Dec 2025 | 3.4M | 97.5% | 1 | 41.3K | 1.2% | 3 |
| Jan 2026 | 3.4M | 97.2% | 1 | 49.5K | 1.4% | 2 |
| Feb 2026 | 2.7M | 96.6% | 1 | 49.5K | 1.7% | 2 |
| Mar 2026 | 3.4M | 96.5% | 1 | 61.3K | 1.8% | 2 |
| Apr 2026 | 3.4M | 96.8% | 1 | 53.9K | 1.6% | 3 |
| May 2026 | 3.4M | 96.4% | 1 | 62.6K | 1.8% | 2 |
| Jun 2026 | 3.4M | 96.3% | 1 | 65.9K | 1.9% | 2 |
| Jul 2026 | 3.4M | 96.8% | 1 | 58K | 1.7% | 2 |
| Aug 2026 | 4.1M | 97.5% | 1 | 53.9K | 1.3% | 2 |
| Sep 2026 | 3.4M | 97.6% | 1 | 44K | 1.3% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Garmin’s and Lowrance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Garmin**: Measured on the search term “garmin”.
- **Lowrance**: Measured on the search terms “lowrance”, “lowrance fish finders”, “lowrance hook 7” and “lowrance transducer”, summed into one figure.

- [Garmin profile](/demand/global-en/brands/garmin)
- [Lowrance profile](/demand/global-en/brands/lowrance)
- [All depth finder brands worldwide](/demand/global-en/categories/depth-finder-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Garmin or Lowrance?

In September 2026, Garmin had more branded searches than Lowrance among depth finder brands worldwide. Garmin was estimated to have 3.4M branded searches compared to Lowrance’s 44K, and held a 97.6% Share of Search versus Lowrance’s 1.3%.

## Cite this page

Brandwave. "Garmin vs Lowrance: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/depth-finder-brands/compare/garmin-vs-lowrance

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/depth-finder-brands/compare/garmin-vs-lowrance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.