--- title: "Decking brands: Which are searched most?" description: "Compare the decking brands people buy. Share of Search among Trex, TimberTech, Millboard, EkoDeck and Futurewood, the decking brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/decking-brands" publisher: "Brandwave" --- # Decking brands: Which are searched most? Compare the decking brands people buy. Share of Search among Trex, TimberTech, Millboard, EkoDeck and Futurewood, the decking brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Decking brands - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Trex, 95% ## Which brand is most popular in search among decking brands worldwide? - In August 2026, Trex was the most searched among decking brands worldwide, with an estimated 1.2M branded searches and 95% estimated Share of Search within this set. - TimberTech is in 2nd place, 91.9 percentage points behind at 3.2% Share of Search. - Across the 11 months ending August 2026, TimberTech’s estimated Share of Search among decking brands worldwide increased from 2.6% to 3.2%. - Across the 11 months ending August 2026, Trex’s estimated Share of Search among decking brands worldwide peaked at 97.6% in December 2025 and was lowest at 94.3% in June 2026. - Across the 11 months ending August 2026, TimberTech’s estimated Share of Search among decking brands worldwide peaked at 3.8% in June 2026 and was lowest at 1.2% in December 2025. - Across the 11 months ending August 2026, Millboard rose from 4th to 3rd among decking brands worldwide. - Across the 11 months ending August 2026, EkoDeck fell from 3rd to 4th among decking brands worldwide. - Across the 11 months ending August 2026, Trex and Futurewood held steady: their estimated Share of Search among decking brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Trex vs TimberTech: compare search popularity](/demand/global-en/compare/timbertech-vs-trex): 95% against 3.2% Share of Search. ## How did search popularity change for decking brands worldwide in August 2026? - Estimated monthly branded searches for EkoDeck worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026. - Estimated monthly branded searches for Trex worldwide fell 18.7% over 11 measured months, from 1.5M to 1.2M in August 2026. - Estimated monthly branded searches for Millboard worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Trex | 95% | 1.2M | 0.0% | Trex | | 2 | TimberTech | 3.2% | 40.5K | 0.0% | TimberTech | | 3 | Millboard | 0.94% | 12.1K | -18.2% | Millboard | | 4 | EkoDeck | 0.77% | 9.9K | 0.0% | EkoDeck | | 5 | Futurewood | 0.1% | 1.3K | 0.0% | Futurewood | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Trex | 1.5M | 95.5% | 1 | | Oct 2025 | TimberTech | 40.5K | 2.6% | 2 | | Oct 2025 | EkoDeck | 14.8K | 0.94% | 3 | | Oct 2025 | Millboard | 14.8K | 0.94% | 4 | | Oct 2025 | Futurewood | 1.3K | 0.08% | 5 | | Nov 2025 | Trex | 1.5M | 96.6% | 1 | | Nov 2025 | TimberTech | 27.1K | 1.7% | 2 | | Nov 2025 | EkoDeck | 12.1K | 0.78% | 3 | | Nov 2025 | Millboard | 12.1K | 0.78% | 4 | | Nov 2025 | Futurewood | 1.3K | 0.08% | 5 | | Dec 2025 | Trex | 1.5M | 97.6% | 1 | | Dec 2025 | TimberTech | 18.1K | 1.2% | 2 | | Dec 2025 | EkoDeck | 9.9K | 0.64% | 3 | | Dec 2025 | Millboard | 8.1K | 0.53% | 4 | | Dec 2025 | Futurewood | 1K | 0.07% | 5 | | Jan 2026 | Trex | 1.5M | 96.9% | 1 | | Jan 2026 | TimberTech | 22.2K | 1.4% | 2 | | Jan 2026 | EkoDeck | 12.1K | 0.78% | 3 | | Jan 2026 | Millboard | 12.1K | 0.78% | 4 | | Jan 2026 | Futurewood | 1.3K | 0.08% | 5 | | Feb 2026 | Trex | 1.5M | 96.7% | 1 | | Feb 2026 | TimberTech | 27.1K | 1.7% | 2 | | Feb 2026 | Millboard | 12.1K | 0.78% | 3 | | Feb 2026 | EkoDeck | 9.9K | 0.64% | 4 | | Feb 2026 | Futurewood | 1.3K | 0.08% | 5 | | Mar 2026 | Trex | 1.8M | 96% | 1 | | Mar 2026 | TimberTech | 49.5K | 2.6% | 2 | | Mar 2026 | Millboard | 14.8K | 0.78% | 3 | | Mar 2026 | EkoDeck | 9.9K | 0.52% | 4 | | Mar 2026 | Futurewood | 1.3K | 0.07% | 5 | | Apr 2026 | Trex | 1.8M | 96% | 1 | | Apr 2026 | TimberTech | 49.5K | 2.6% | 2 | | Apr 2026 | Millboard | 14.8K | 0.78% | 3 | | Apr 2026 | EkoDeck | 9.9K | 0.52% | 4 | | Apr 2026 | Futurewood | 1.3K | 0.07% | 5 | | May 2026 | Trex | 1.5M | 95.2% | 1 | | May 2026 | TimberTech | 49.5K | 3.1% | 2 | | May 2026 | Millboard | 14.8K | 0.94% | 3 | | May 2026 | EkoDeck | 9.9K | 0.63% | 4 | | May 2026 | Futurewood | 1K | 0.06% | 5 | | Jun 2026 | Trex | 1.2M | 94.3% | 1 | | Jun 2026 | TimberTech | 49.5K | 3.8% | 2 | | Jun 2026 | Millboard | 14.8K | 1.1% | 3 | | Jun 2026 | EkoDeck | 8.1K | 0.63% | 4 | | Jun 2026 | Futurewood | 1.3K | 0.1% | 5 | | Jul 2026 | Trex | 1.2M | 94.8% | 1 | | Jul 2026 | TimberTech | 40.5K | 3.1% | 2 | | Jul 2026 | Millboard | 14.8K | 1.2% | 3 | | Jul 2026 | EkoDeck | 9.9K | 0.77% | 4 | | Jul 2026 | Futurewood | 1.3K | 0.1% | 5 | | Aug 2026 | Trex | 1.2M | 95% | 1 | | Aug 2026 | TimberTech | 40.5K | 3.2% | 2 | | Aug 2026 | Millboard | 12.1K | 0.94% | 3 | | Aug 2026 | EkoDeck | 9.9K | 0.77% | 4 | | Aug 2026 | Futurewood | 1.3K | 0.1% | 5 | | Sep 2026 | EkoDeck | — | — | — | | Sep 2026 | Futurewood | — | — | — | | Sep 2026 | Millboard | — | — | — | | Sep 2026 | TimberTech | — | — | — | | Sep 2026 | Trex | — | — | — | ## What is being compared - **EkoDeck**: Measured on the search term “ekodeck”. - **Futurewood**: Measured on the search term “futurewood”. - **Millboard**: Measured on the search term “millboard”. - **TimberTech**: Measured on the search term “timbertech”. - **Trex**: Measured on the search term “trex”. - [EkoDeck](/demand/global-en/brands/ekodeck) - [Futurewood](/demand/global-en/brands/futurewood) - [Millboard](/demand/global-en/brands/millboard) - [TimberTech](/demand/global-en/brands/timbertech) - [Trex](/demand/global-en/brands/trex) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among decking brands worldwide? In August 2026, Trex was the most searched among decking brands worldwide, with an estimated 1.2M branded searches and 95% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Decking brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/decking-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/decking-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.