---
title: "Data virtualisation platforms: Which brands are most popular in search?"
description: "Compare the platforms that query data where it lives. Share of Search among Starburst, Trino, Denodo, Dremio and AtScale, the data virtualisation platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/data-virtualisation-platforms"
publisher: "Brandwave"
---

# Data virtualisation platforms: Which brands are most popular in search?

Compare the platforms that query data where it lives. Share of Search among Starburst, Trino, Denodo, Dremio and AtScale, the data virtualisation platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Data virtualisation platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Starburst, 64%

## Which brand is most popular in search among data virtualisation platforms worldwide?

- In August 2026, Starburst was the most searched among data virtualisation platforms worldwide, with an estimated 135K branded searches and 64% estimated Share of Search within this set.
- Trino is in 2nd place, 40.5 percentage points behind at 23.5% Share of Search.
- Across the 11 months ending August 2026, Starburst’s estimated Share of Search among data virtualisation platforms worldwide increased from 60.3% to 64%.
- Across the 11 months ending August 2026, Trino’s estimated Share of Search among data virtualisation platforms worldwide decreased from 27% to 23.5%.
- Across the 11 months ending August 2026, Dremio’s estimated Share of Search among data virtualisation platforms worldwide decreased from 4.4% to 3.8%.
- Across the 11 months ending August 2026, Starburst’s estimated Share of Search among data virtualisation platforms worldwide peaked at 64% in August 2026 and was lowest at 57% in May 2026.
- Across the 11 months ending August 2026, Trino’s estimated Share of Search among data virtualisation platforms worldwide peaked at 27.3% in November 2025 and was lowest at 23.1% in June 2026.
- Across the 11 months ending August 2026, Denodo’s estimated Share of Search among data virtualisation platforms worldwide peaked at 7.9% in January 2026 and was lowest at 6.2% in May 2026.
- Across the 11 months ending August 2026, Dremio’s estimated Share of Search among data virtualisation platforms worldwide peaked at 9.4% in May 2026 and was lowest at 3.6% in November 2025.
- Across the 11 months ending August 2026, Denodo and AtScale held steady: their estimated Share of Search among data virtualisation platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Starburst vs Trino: compare search popularity](/demand/global-en/compare/starburst-vs-trino): 64% against 23.5% Share of Search.
- [Starburst vs Denodo: compare search popularity](/demand/global-en/compare/denodo-vs-starburst): 64% against 7% Share of Search.
- [Starburst vs Dremio: compare search popularity](/demand/global-en/compare/dremio-vs-starburst): 64% against 3.8% Share of Search.
- [Trino vs Denodo: compare search popularity](/demand/global-en/compare/denodo-vs-trino): 23.5% against 7% Share of Search.
- [Trino vs Dremio: compare search popularity](/demand/global-en/compare/dremio-vs-trino): 23.5% against 3.8% Share of Search.
- [Denodo vs Dremio: compare search popularity](/demand/global-en/compare/denodo-vs-dremio): 7% against 3.8% Share of Search.

## How did search popularity change for data virtualisation platforms worldwide in August 2026?

- In August 2026, Starburst gained estimated Share of Search among data virtualisation platforms worldwide, from 57.7% to 64%.
- In August 2026, Dremio lost estimated Share of Search among data virtualisation platforms worldwide, from 6.3% to 3.8%.
- In August 2026, Trino lost estimated Share of Search among data virtualisation platforms worldwide, from 25.9% to 23.5%.
- In August 2026, Denodo lost estimated Share of Search among data virtualisation platforms worldwide, from 7.8% to 7%.
- In August 2026, AtScale lost estimated Share of Search among data virtualisation platforms worldwide, from 2.3% to 1.7%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Starburst | 64% | 135K | +22.7% | Starburst |
| 2 | Trino | 23.5% | 49.5K | 0.0% | Trino |
| 3 | Denodo | 7% | 14.8K | 0.0% | Denodo |
| 4 | Dremio | 3.8% | 8.1K | -33.1% | Dremio |
| 5 | AtScale | 1.7% | 3.6K | -18.2% | AtScale |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Starburst | 165K | 60.3% | 1 |
| Oct 2025 | Trino | 74K | 27% | 2 |
| Oct 2025 | Denodo | 18.1K | 6.6% | 3 |
| Oct 2025 | Dremio | 12.1K | 4.4% | 4 |
| Oct 2025 | AtScale | 4.4K | 1.6% | 5 |
| Nov 2025 | Starburst | 165K | 60.8% | 1 |
| Nov 2025 | Trino | 74K | 27.3% | 2 |
| Nov 2025 | Denodo | 18.1K | 6.7% | 3 |
| Nov 2025 | Dremio | 9.9K | 3.6% | 4 |
| Nov 2025 | AtScale | 4.4K | 1.6% | 5 |
| Dec 2025 | Starburst | 135K | 60.8% | 1 |
| Dec 2025 | Trino | 60.5K | 27.3% | 2 |
| Dec 2025 | Denodo | 14.8K | 6.7% | 3 |
| Dec 2025 | Dremio | 8.1K | 3.6% | 4 |
| Dec 2025 | AtScale | 3.6K | 1.6% | 5 |
| Jan 2026 | Starburst | 135K | 59.2% | 1 |
| Jan 2026 | Trino | 60.5K | 26.5% | 2 |
| Jan 2026 | Denodo | 18.1K | 7.9% | 3 |
| Jan 2026 | Dremio | 9.9K | 4.3% | 4 |
| Jan 2026 | AtScale | 4.4K | 1.9% | 5 |
| Feb 2026 | Starburst | 135K | 60.1% | 1 |
| Feb 2026 | Trino | 60.5K | 26.9% | 2 |
| Feb 2026 | Denodo | 14.8K | 6.6% | 3 |
| Feb 2026 | Dremio | 9.9K | 4.4% | 4 |
| Feb 2026 | AtScale | 4.4K | 2% | 5 |
| Mar 2026 | Starburst | 135K | 59% | 1 |
| Mar 2026 | Trino | 60.5K | 26.4% | 2 |
| Mar 2026 | Denodo | 18.1K | 7.9% | 3 |
| Mar 2026 | Dremio | 9.9K | 4.3% | 4 |
| Mar 2026 | AtScale | 5.4K | 2.4% | 5 |
| Apr 2026 | Starburst | 165K | 63.7% | 1 |
| Apr 2026 | Trino | 60.5K | 23.4% | 2 |
| Apr 2026 | Denodo | 18.1K | 7% | 3 |
| Apr 2026 | Dremio | 9.9K | 3.8% | 4 |
| Apr 2026 | AtScale | 5.4K | 2.1% | 5 |
| May 2026 | Starburst | 135K | 57% | 1 |
| May 2026 | Trino | 60.5K | 25.5% | 2 |
| May 2026 | Dremio | 22.2K | 9.4% | 3 |
| May 2026 | Denodo | 14.8K | 6.2% | 4 |
| May 2026 | AtScale | 4.4K | 1.9% | 5 |
| Jun 2026 | Starburst | 135K | 62.9% | 1 |
| Jun 2026 | Trino | 49.5K | 23.1% | 2 |
| Jun 2026 | Denodo | 14.8K | 6.9% | 3 |
| Jun 2026 | Dremio | 9.9K | 4.6% | 4 |
| Jun 2026 | AtScale | 5.4K | 2.5% | 5 |
| Jul 2026 | Starburst | 110K | 57.7% | 1 |
| Jul 2026 | Trino | 49.5K | 25.9% | 2 |
| Jul 2026 | Denodo | 14.8K | 7.8% | 3 |
| Jul 2026 | Dremio | 12.1K | 6.3% | 4 |
| Jul 2026 | AtScale | 4.4K | 2.3% | 5 |
| Aug 2026 | Starburst | 135K | 64% | 1 |
| Aug 2026 | Trino | 49.5K | 23.5% | 2 |
| Aug 2026 | Denodo | 14.8K | 7% | 3 |
| Aug 2026 | Dremio | 8.1K | 3.8% | 4 |
| Aug 2026 | AtScale | 3.6K | 1.7% | 5 |
| Sep 2026 | AtScale | — | — | — |
| Sep 2026 | Denodo | — | — | — |
| Sep 2026 | Dremio | — | — | — |
| Sep 2026 | Starburst | — | — | — |
| Sep 2026 | Trino | — | — | — |

## What is being compared

- **AtScale**: Measured on the search term “atscale”.
- **Denodo**: Measured on the search term “denodo”.
- **Dremio**: Measured on the search term “dremio”.
- **Starburst**: Measured on the search term “starburst”.
- **Trino**: Measured on the search term “trino”.

- [AtScale](/demand/global-en/brands/atscale)
- [Denodo](/demand/global-en/brands/denodo)
- [Dremio](/demand/global-en/brands/dremio)
- [Starburst](/demand/global-en/brands/starburst)
- [Trino](/demand/global-en/brands/trino)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among data virtualisation platforms worldwide?

In August 2026, Starburst was the most searched among data virtualisation platforms worldwide, with an estimated 135K branded searches and 64% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Data virtualisation platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/data-virtualisation-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/data-virtualisation-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
