---
title: "Data lakehouse platforms: Which brands are most popular in search?"
description: "Compare the platforms teams build a lakehouse on. Share of Search among Databricks, BigQuery, Microsoft Fabric, Snowflake and Dremio, the data lakehouse platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/data-lakehouse-platforms"
publisher: "Brandwave"
---

# Data lakehouse platforms: Which brands are most popular in search?

Compare the platforms teams build a lakehouse on. Share of Search among Databricks, BigQuery, Microsoft Fabric, Snowflake and Dremio, the data lakehouse platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Data lakehouse platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Databricks, 65.4%

## Which brand is most popular in search among data lakehouse platforms worldwide?

- In August 2026, Databricks was the most searched among data lakehouse platforms worldwide, with an estimated 450K branded searches and 65.4% estimated Share of Search within this set.
- BigQuery is in 2nd place, 49.4 percentage points behind at 16% Share of Search.
- Across the 11 months ending August 2026, Databricks’ estimated Share of Search among data lakehouse platforms worldwide increased from 60.2% to 65.4%.
- Across the 11 months ending August 2026, BigQuery’s estimated Share of Search among data lakehouse platforms worldwide decreased from 18.1% to 16%.
- Across the 11 months ending August 2026, Microsoft Fabric’s estimated Share of Search among data lakehouse platforms worldwide decreased from 18.1% to 16%.
- Across the 11 months ending August 2026, Snowflake’s estimated Share of Search among data lakehouse platforms worldwide decreased from 2% to 1.4%.
- Across the 11 months ending August 2026, Databricks’ estimated Share of Search among data lakehouse platforms worldwide peaked at 65.5% in June 2026 and was lowest at 60.2% in October 2025.
- Across the 11 months ending August 2026, BigQuery’s estimated Share of Search among data lakehouse platforms worldwide peaked at 18.6% in May 2026 and was lowest at 15.9% in December 2025.
- Across the 11 months ending August 2026, Microsoft Fabric’s estimated Share of Search among data lakehouse platforms worldwide peaked at 18.2% in November 2025 and was lowest at 15.1% in May 2026.
- Across the 11 months ending August 2026, Dremio’s estimated Share of Search among data lakehouse platforms worldwide peaked at 3.1% in May 2026 and was lowest at 1.2% in December 2025.
- Across the 11 months ending August 2026, Dremio held steady: its estimated Share of Search among data lakehouse platforms worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Databricks vs BigQuery: compare search popularity](/demand/global-en/compare/bigquery-vs-databricks): 65.4% against 16% Share of Search.
- [Databricks vs Microsoft Fabric: compare search popularity](/demand/global-en/compare/databricks-vs-microsoft-fabric): 65.4% against 16% Share of Search.
- [BigQuery vs Microsoft Fabric: compare search popularity](/demand/global-en/compare/bigquery-vs-microsoft-fabric): 16% Share of Search each.

## How did search popularity change for data lakehouse platforms worldwide in August 2026?

- In August 2026, Databricks gained estimated Share of Search among data lakehouse platforms worldwide, from 60.6% to 65.4%.
- In August 2026, BigQuery lost estimated Share of Search among data lakehouse platforms worldwide, from 18.2% to 16%.
- In August 2026, Microsoft Fabric lost estimated Share of Search among data lakehouse platforms worldwide, from 18.2% to 16%.
- In August 2026, Snowflake rose from 5th to 4th among data lakehouse platforms worldwide.
- In August 2026, Dremio fell from 4th to 5th among data lakehouse platforms worldwide.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Databricks | 65.4% | 450K | 0.0% | Databricks |
| 2 | BigQuery | 16% | 110K | -18.5% | Google |
| 3 | Microsoft Fabric | 16% | 110K | -18.5% | Microsoft Fabric |
| 4 | Snowflake | 1.4% | 9.9K | 0.0% | Snowflake |
| 5 | Dremio | 1.2% | 8.1K | -33.1% | Dremio |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Databricks | 450K | 60.2% | 1 |
| Oct 2025 | BigQuery | 135K | 18.1% | 2 |
| Oct 2025 | Microsoft Fabric | 135K | 18.1% | 3 |
| Oct 2025 | Snowflake | 14.8K | 2% | 4 |
| Oct 2025 | Dremio | 12.1K | 1.6% | 5 |
| Nov 2025 | Databricks | 450K | 60.6% | 1 |
| Nov 2025 | BigQuery | 135K | 18.2% | 2 |
| Nov 2025 | Microsoft Fabric | 135K | 18.2% | 3 |
| Nov 2025 | Snowflake | 12.1K | 1.6% | 4 |
| Nov 2025 | Dremio | 9.9K | 1.3% | 5 |
| Dec 2025 | Databricks | 450K | 65.2% | 1 |
| Dec 2025 | BigQuery | 110K | 15.9% | 2 |
| Dec 2025 | Microsoft Fabric | 110K | 15.9% | 3 |
| Dec 2025 | Snowflake | 12.1K | 1.8% | 4 |
| Dec 2025 | Dremio | 8.1K | 1.2% | 5 |
| Jan 2026 | Databricks | 450K | 60.4% | 1 |
| Jan 2026 | BigQuery | 135K | 18.1% | 2 |
| Jan 2026 | Microsoft Fabric | 135K | 18.1% | 3 |
| Jan 2026 | Snowflake | 14.8K | 2% | 4 |
| Jan 2026 | Dremio | 9.9K | 1.3% | 5 |
| Feb 2026 | Databricks | 450K | 60.6% | 1 |
| Feb 2026 | BigQuery | 135K | 18.2% | 2 |
| Feb 2026 | Microsoft Fabric | 135K | 18.2% | 3 |
| Feb 2026 | Snowflake | 12.1K | 1.6% | 4 |
| Feb 2026 | Dremio | 9.9K | 1.3% | 5 |
| Mar 2026 | Databricks | 450K | 60.6% | 1 |
| Mar 2026 | BigQuery | 135K | 18.2% | 2 |
| Mar 2026 | Microsoft Fabric | 135K | 18.2% | 3 |
| Mar 2026 | Snowflake | 12.1K | 1.6% | 4 |
| Mar 2026 | Dremio | 9.9K | 1.3% | 5 |
| Apr 2026 | Databricks | 450K | 60.6% | 1 |
| Apr 2026 | BigQuery | 135K | 18.2% | 2 |
| Apr 2026 | Microsoft Fabric | 135K | 18.2% | 3 |
| Apr 2026 | Snowflake | 12.1K | 1.6% | 4 |
| Apr 2026 | Dremio | 9.9K | 1.3% | 5 |
| May 2026 | Databricks | 450K | 61.9% | 1 |
| May 2026 | BigQuery | 135K | 18.6% | 2 |
| May 2026 | Microsoft Fabric | 110K | 15.1% | 3 |
| May 2026 | Dremio | 22.2K | 3.1% | 4 |
| May 2026 | Snowflake | 9.9K | 1.4% | 5 |
| Jun 2026 | Databricks | 550K | 65.5% | 1 |
| Jun 2026 | BigQuery | 135K | 16.1% | 2 |
| Jun 2026 | Microsoft Fabric | 135K | 16.1% | 3 |
| Jun 2026 | Dremio | 9.9K | 1.2% | 4 |
| Jun 2026 | Snowflake | 9.9K | 1.2% | 5 |
| Jul 2026 | Databricks | 450K | 60.6% | 1 |
| Jul 2026 | BigQuery | 135K | 18.2% | 2 |
| Jul 2026 | Microsoft Fabric | 135K | 18.2% | 3 |
| Jul 2026 | Dremio | 12.1K | 1.6% | 4 |
| Jul 2026 | Snowflake | 9.9K | 1.3% | 5 |
| Aug 2026 | Databricks | 450K | 65.4% | 1 |
| Aug 2026 | BigQuery | 110K | 16% | 2 |
| Aug 2026 | Microsoft Fabric | 110K | 16% | 3 |
| Aug 2026 | Snowflake | 9.9K | 1.4% | 4 |
| Aug 2026 | Dremio | 8.1K | 1.2% | 5 |
| Sep 2026 | BigQuery | — | — | — |
| Sep 2026 | Databricks | — | — | — |
| Sep 2026 | Dremio | — | — | — |
| Sep 2026 | Microsoft Fabric | — | — | — |
| Sep 2026 | Snowflake | — | — | — |

## What is being compared

- **BigQuery**: Measured on the search term “bigquery”.
- **Databricks**: Measured on the search term “databricks”.
- **Dremio**: Measured on the search term “dremio”.
- **Microsoft Fabric**: Measured on the search term “microsoft fabric”.
- **Snowflake**: Measured on the search term “snowflake data”.

- [BigQuery](/demand/global-en/brands/bigquery)
- [Databricks](/demand/global-en/brands/databricks)
- [Dremio](/demand/global-en/brands/dremio)
- [Microsoft Fabric](/demand/global-en/brands/microsoft-fabric)
- [Snowflake](/demand/global-en/brands/snowflake)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among data lakehouse platforms worldwide?

In August 2026, Databricks was the most searched among data lakehouse platforms worldwide, with an estimated 450K branded searches and 65.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Data lakehouse platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/data-lakehouse-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/data-lakehouse-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
