---
title: "Customs brokers: Which are searched most?"
description: "Compare the customs broker people choose between. Share of Search among DHL, FedEx, Livingston, Triumph, Expeditors, Flexport and Frontier, the customs brokers Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/customs-brokers"
publisher: "Brandwave"
---

# Customs brokers: Which are searched most?

Compare the customs broker people choose between. Share of Search among DHL, FedEx, Livingston, Triumph, Expeditors, Flexport and Frontier, the customs brokers Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Customs brokers
- **Market**: Global
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: DHL, 53.1%

## Which brand is most popular in search among customs brokers worldwide?

- In September 2026, DHL was the most searched among customs brokers worldwide, with an estimated 9.1M branded searches and 53.1% estimated Share of Search within this set.
- FedEx is in 2nd place, 9.7 percentage points behind at 43.5% Share of Search.
- Across the 12 months ending September 2026, DHL, FedEx, Livingston, Triumph, Expeditors, Flexport and Frontier held steady: their estimated Share of Search among customs brokers worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [DHL vs FedEx: compare search popularity](/demand/global-en/compare/dhl-vs-fedex): 53.1% against 43.5% Share of Search.

## How did search popularity change for customs brokers worldwide in September 2026?

- Estimated monthly branded searches for Frontier worldwide fell 25% over 12 measured months, from 40 to 30 in September 2026.
- Estimated monthly branded searches for Triumph worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
- Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.
- Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | DHL | 53.1% | 9.1M | 0.0% | DHL Group |
| 2 | FedEx | 43.5% | 7.5M | 0.0% | FedEx |
| 3 | Livingston | 1.4% | 246K | 0.0% | Livingston |
| 4 | Triumph | 1.2% | 201K | 0.0% | Triumph |
| 5 | Expeditors | 0.53% | 90.5K | 0.0% | Expeditors |
| 6 | Flexport | 0.24% | 40.5K | 0.0% | Flexport |
| 7 | Frontier | <0.01% | 30 | +50.0% | Frontier |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | DHL | 11.1M | 53.2% | 1 |
| Oct 2025 | FedEx | 9.1M | 43.8% | 2 |
| Oct 2025 | Livingston | 246K | 1.2% | 3 |
| Oct 2025 | Triumph | 246K | 1.2% | 4 |
| Oct 2025 | Expeditors | 90.5K | 0.43% | 5 |
| Oct 2025 | Flexport | 40.5K | 0.19% | 6 |
| Oct 2025 | Frontier | 40 | <0.01% | 7 |
| Nov 2025 | DHL | 11.1M | 53.4% | 1 |
| Nov 2025 | FedEx | 9.1M | 43.9% | 2 |
| Nov 2025 | Triumph | 246K | 1.2% | 3 |
| Nov 2025 | Livingston | 201K | 0.97% | 4 |
| Nov 2025 | Expeditors | 74K | 0.36% | 5 |
| Nov 2025 | Flexport | 40.5K | 0.19% | 6 |
| Nov 2025 | Frontier | 30 | <0.01% | 7 |
| Dec 2025 | DHL | 13.6M | 53.9% | 1 |
| Dec 2025 | FedEx | 11.1M | 44% | 2 |
| Dec 2025 | Triumph | 246K | 0.97% | 3 |
| Dec 2025 | Livingston | 201K | 0.8% | 4 |
| Dec 2025 | Expeditors | 74K | 0.29% | 5 |
| Dec 2025 | Flexport | 33.1K | 0.13% | 6 |
| Dec 2025 | Frontier | 30 | <0.01% | 7 |
| Jan 2026 | DHL | 11.1M | 53.3% | 1 |
| Jan 2026 | FedEx | 9.1M | 43.9% | 2 |
| Jan 2026 | Triumph | 246K | 1.2% | 3 |
| Jan 2026 | Livingston | 201K | 0.97% | 4 |
| Jan 2026 | Expeditors | 90.5K | 0.43% | 5 |
| Jan 2026 | Flexport | 40.5K | 0.19% | 6 |
| Jan 2026 | Frontier | 40 | <0.01% | 7 |
| Feb 2026 | DHL | 9.1M | 53.3% | 1 |
| Feb 2026 | FedEx | 7.5M | 43.6% | 2 |
| Feb 2026 | Livingston | 201K | 1.2% | 3 |
| Feb 2026 | Triumph | 201K | 1.2% | 4 |
| Feb 2026 | Expeditors | 90.5K | 0.53% | 5 |
| Feb 2026 | Flexport | 40.5K | 0.24% | 6 |
| Feb 2026 | Frontier | 40 | <0.01% | 7 |
| Mar 2026 | DHL | 11.1M | 53.3% | 1 |
| Mar 2026 | FedEx | 9.1M | 43.9% | 2 |
| Mar 2026 | Triumph | 246K | 1.2% | 3 |
| Mar 2026 | Livingston | 201K | 0.97% | 4 |
| Mar 2026 | Expeditors | 90.5K | 0.43% | 5 |
| Mar 2026 | Flexport | 40.5K | 0.19% | 6 |
| Mar 2026 | Frontier | 20 | <0.01% | 7 |
| Apr 2026 | DHL | 9.1M | 53% | 1 |
| Apr 2026 | FedEx | 7.5M | 43.4% | 2 |
| Apr 2026 | Livingston | 246K | 1.4% | 3 |
| Apr 2026 | Triumph | 246K | 1.4% | 4 |
| Apr 2026 | Expeditors | 90.5K | 0.52% | 5 |
| Apr 2026 | Flexport | 40.5K | 0.23% | 6 |
| Apr 2026 | Frontier | 40 | <0.01% | 7 |
| May 2026 | DHL | 9.1M | 53.1% | 1 |
| May 2026 | FedEx | 7.5M | 43.5% | 2 |
| May 2026 | Livingston | 246K | 1.4% | 3 |
| May 2026 | Triumph | 201K | 1.2% | 4 |
| May 2026 | Expeditors | 90.5K | 0.53% | 5 |
| May 2026 | Flexport | 40.5K | 0.24% | 6 |
| May 2026 | Frontier | 30 | <0.01% | 7 |
| Jun 2026 | DHL | 9.1M | 53.1% | 1 |
| Jun 2026 | FedEx | 7.5M | 43.5% | 2 |
| Jun 2026 | Livingston | 246K | 1.4% | 3 |
| Jun 2026 | Triumph | 201K | 1.2% | 4 |
| Jun 2026 | Expeditors | 90.5K | 0.53% | 5 |
| Jun 2026 | Flexport | 40.5K | 0.24% | 6 |
| Jun 2026 | Frontier | 30 | <0.01% | 7 |
| Jul 2026 | DHL | 9.1M | 53% | 1 |
| Jul 2026 | FedEx | 7.5M | 43.4% | 2 |
| Jul 2026 | Livingston | 301K | 1.7% | 3 |
| Jul 2026 | Triumph | 201K | 1.2% | 4 |
| Jul 2026 | Expeditors | 90.5K | 0.52% | 5 |
| Jul 2026 | Flexport | 40.5K | 0.23% | 6 |
| Jul 2026 | Frontier | 30 | <0.01% | 7 |
| Aug 2026 | DHL | 9.1M | 53.1% | 1 |
| Aug 2026 | FedEx | 7.5M | 43.5% | 2 |
| Aug 2026 | Livingston | 246K | 1.4% | 3 |
| Aug 2026 | Triumph | 201K | 1.2% | 4 |
| Aug 2026 | Expeditors | 90.5K | 0.53% | 5 |
| Aug 2026 | Flexport | 40.5K | 0.24% | 6 |
| Aug 2026 | Frontier | 20 | <0.01% | 7 |
| Sep 2026 | DHL | 9.1M | 53.1% | 1 |
| Sep 2026 | FedEx | 7.5M | 43.5% | 2 |
| Sep 2026 | Livingston | 246K | 1.4% | 3 |
| Sep 2026 | Triumph | 201K | 1.2% | 4 |
| Sep 2026 | Expeditors | 90.5K | 0.53% | 5 |
| Sep 2026 | Flexport | 40.5K | 0.24% | 6 |
| Sep 2026 | Frontier | 30 | <0.01% | 7 |

## What is being compared

- **DHL**: Measured on the search term “dhl”.
- **Expeditors**: Measured on the search term “expeditors”.
- **FedEx**: Measured on the search term “fedex”.
- **Flexport**: Measured on the search term “flexport”.
- **Frontier**: Measured on the search term “frontier customs broker”.
- **Livingston**: Measured on the search term “livingston”.
- **Triumph**: Measured on the search term “triumph bike”.

- [DHL](/demand/global-en/brands/dhl)
- [Expeditors](/demand/global-en/brands/expeditors)
- [FedEx](/demand/global-en/brands/fedex)
- [Flexport](/demand/global-en/brands/flexport)
- [Frontier](/demand/global-en/brands/frontier)
- [Livingston](/demand/global-en/brands/livingston)
- [Triumph](/demand/global-en/brands/triumph)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among customs brokers worldwide?

In September 2026, DHL was the most searched among customs brokers worldwide, with an estimated 9.1M branded searches and 53.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Customs brokers: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/customs-brokers

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/customs-brokers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
