---
title: "Planhat vs Totango: Which is more popular by branded search?"
description: "Which is more popular in search, Planhat or Totango? Compare estimated monthly branded-search demand and Share of Search inside the Customer success software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/customer-success-software/compare/planhat-vs-totango"
publisher: "Brandwave"
---

# Planhat vs Totango: Which is more popular by branded search?

Which is more popular in search, Planhat or Totango? Compare estimated monthly branded-search demand and Share of Search inside the Customer success software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Planhat and Totango
- **Competitive set**: Customer success software
- **Market**: Global
- **Month measured**: Aug 2026
- **Planhat Share of Search**: 18.9%
- **Totango Share of Search**: 5.6%

## Which is more popular in search, Planhat or Totango?

- In August 2026, Planhat had more branded searches than Totango among customer success software worldwide. Planhat was estimated to have 8.1K branded searches compared to Totango’s 2.4K, and held an 18.9% Share of Search versus Totango’s 5.6%.
- Planhat was ahead of Totango in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Planhat’s estimated Share of Search among customer success software worldwide moved from 20.4% to 18.9%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
- Across the 11 months ending August 2026, Totango’s estimated Share of Search among customer success software worldwide moved from 9% to 5.6%, and its estimated monthly branded searches moved from 4.4K to 2.4K.

## How did search popularity change for customer success software worldwide in August 2026?

- In August 2026, Vitally overtook Planhat to rank 2nd among customer success software worldwide, at 23.2%.
- In August 2026, Planhat lost estimated Share of Search among customer success software worldwide, from 24.9% to 18.9%.
- In August 2026, Totango lost estimated Share of Search among customer success software worldwide, from 7.3% to 5.6%.

## Month by month

| Month | Planhat estimated searches | Planhat Share of Search | Planhat rank | Totango estimated searches | Totango Share of Search | Totango rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 20.4% | 2 | 4.4K | 9% | 5 |
| Nov 2025 | 9.9K | 16.5% | 2 | 3.6K | 6% | 5 |
| Dec 2025 | 8.1K | 16.1% | 3 | 3.6K | 7.1% | 5 |
| Jan 2026 | 9.9K | 23.4% | 2 | 3.6K | 8.5% | 5 |
| Feb 2026 | 9.9K | 21.2% | 3 | 4.4K | 9.4% | 5 |
| Mar 2026 | 12.2K | 26.4% | 2 | 3.6K | 7.8% | 5 |
| Apr 2026 | 9.9K | 21.6% | 3 | 3.6K | 7.8% | 5 |
| May 2026 | 9.9K | 23.9% | 3 | 2.9K | 7% | 5 |
| Jun 2026 | 9.9K | 20.1% | 3 | 2.9K | 5.9% | 5 |
| Jul 2026 | 8.1K | 24.9% | 2 | 2.4K | 7.3% | 5 |
| Aug 2026 | 8.1K | 18.9% | 3 | 2.4K | 5.6% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Planhat’s and Totango’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Planhat**: Measured on the search terms “planhat” and “planhat customer success”, summed into one figure.
- **Totango**: Measured on the search term “totango”.

- [Planhat profile](/demand/global-en/brands/planhat)
- [Totango profile](/demand/global-en/brands/totango)
- [All customer success software worldwide](/demand/global-en/categories/customer-success-software): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Planhat or Totango?

In August 2026, Planhat had more branded searches than Totango among customer success software worldwide. Planhat was estimated to have 8.1K branded searches compared to Totango’s 2.4K, and held an 18.9% Share of Search versus Totango’s 5.6%.

## Cite this page

Brandwave. "Planhat vs Totango: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/customer-success-software/compare/planhat-vs-totango

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/customer-success-software/compare/planhat-vs-totango. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
