---
title: "ASUS vs Dell: Which is searched more?"
description: "Is ASUS or Dell more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Curved monitor brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/curved-monitor-brands/compare/asus-vs-dell"
publisher: "Brandwave"
---

# ASUS vs Dell: Which is searched more?

Is ASUS or Dell more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Curved monitor brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ASUS and Dell
- **Competitive set**: Curved monitor brands
- **Market**: Global
- **Month measured**: Sep 2026
- **ASUS Share of Search**: 36%
- **Dell Share of Search**: 32.1%

## Is ASUS or Dell more popular in search?

- In September 2026, ASUS had more branded searches than Dell among curved monitor brands worldwide. ASUS had about 1.8 million branded searches, while Dell had 1.6 million. ASUS made up 36% of all curved monitor brand searches we track, and Dell accounted for 32.1%.
- The lead changed hands 3 times in the 12 months ending September 2026: ASUS took it in February 2026, Dell took it in March 2026, ASUS took it in August 2026.
- Across the 12 months ending September 2026, ASUS’s share of searches among curved monitor brands worldwide moved from 32.4% to 36%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 12 months ending September 2026, Dell’s share of searches among curved monitor brands worldwide moved from 34.8% to 32.1%, and its estimated monthly branded searches moved from 2M to 1.6M.

## Top curved monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ASUS appeared in all five answers. Dell was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ASUS was listed before Dell in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Samsung | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Alienware | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| LG | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| ASUS | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Dell | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| MSI | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| HP | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about curved monitor brands

- Asked ChatGPT "Which curved monitor brand should I buy?": 1. Samsung, 2. Dell, 3. LG, 4. ASUS, 5. Alienware
- Asked ChatGPT "What are the best curved monitor brands?": 1. Samsung, 2. Alienware, 3. LG, 4. MSI, 5. ASUS, 6. Dell
- Asked ChatGPT "What's the best curved monitor brand for gaming and work?": 1. Samsung, 2. Alienware, 3. LG, 4. ASUS, 5. Dell
- Searched Google, AI Overview "best curved monitor": 1. ASUS, 2. Samsung, 3. Alienware, 4. Dell, 5. HP
- Searched Google, AI Overview "curved gaming monitor": 1. Alienware, 2. LG, 3. ASUS

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for curved monitor brands worldwide in September 2026?

- Estimated monthly branded searches for Dell worldwide fell 16.8% over 12 measured months, from 2M to 1.6M in September 2026.

## Month by month

| Month | ASUS estimated searches | ASUS Share of Search | ASUS rank | Dell estimated searches | Dell Share of Search | Dell rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 32.4% | 2 | 2M | 34.8% | 1 |
| Nov 2025 | 1.8M | 29.6% | 2 | 2.4M | 38.4% | 1 |
| Dec 2025 | 1.8M | 32.4% | 2 | 2M | 34.8% | 1 |
| Jan 2026 | 1.8M | 32.4% | 2 | 2M | 34.8% | 1 |
| Feb 2026 | 1.8M | 36.4% | 1 | 1.6M | 32.5% | 2 |
| Mar 2026 | 1.8M | 34.1% | 2 | 2M | 36.6% | 1 |
| Apr 2026 | 1.5M | 32.1% | 2 | 1.6M | 34.9% | 1 |
| May 2026 | 1.5M | 29.6% | 2 | 1.9M | 38.3% | 1 |
| Jun 2026 | 1.8M | 31.5% | 2 | 1.9M | 33.4% | 1 |
| Jul 2026 | 1.5M | 27.2% | 3 | 1.6M | 29.2% | 2 |
| Aug 2026 | 1.8M | 36.4% | 1 | 1.6M | 32.5% | 2 |
| Sep 2026 | 1.8M | 36% | 1 | 1.6M | 32.1% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using ASUS’s and Dell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ASUS**: Measured on the search term “asus”.
- **Dell**: Measured on the search terms “dell” and “dell monitor”, summed into one figure.

- [ASUS profile](/demand/global-en/brands/asus)
- [Dell profile](/demand/global-en/brands/dell)
- [All curved monitor brands worldwide](/demand/global-en/categories/curved-monitor-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is ASUS or Dell more popular in search?

In September 2026, ASUS had more branded searches than Dell among curved monitor brands worldwide. ASUS had about 1.8 million branded searches, while Dell had 1.6 million. ASUS made up 36% of all curved monitor brand searches we track, and Dell accounted for 32.1%.

## Cite this page

Brandwave. "ASUS vs Dell: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/curved-monitor-brands/compare/asus-vs-dell

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/curved-monitor-brands/compare/asus-vs-dell. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
