---
title: "KitchenAid vs Ninja: Which is searched more?"
description: "Which is more popular in search, KitchenAid or Ninja? Compare estimated monthly branded-search demand and Share of Search inside the Crock pot brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/crock-pot-brands/compare/kitchenaid-vs-ninja-kitchen"
publisher: "Brandwave"
---

# KitchenAid vs Ninja: Which is searched more?

Which is more popular in search, KitchenAid or Ninja? Compare estimated monthly branded-search demand and Share of Search inside the Crock pot brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: KitchenAid and Ninja
- **Competitive set**: Crock pot brands
- **Market**: Global
- **Month measured**: Sep 2026
- **KitchenAid Share of Search**: 76.2%
- **Ninja Share of Search**: 5.4%

## Which is more popular in search, KitchenAid or Ninja?

- In September 2026, KitchenAid had more branded searches than Ninja among crock pot brands worldwide. KitchenAid was estimated to have 1.3M branded searches compared to Ninja’s 90.5K, and held a 76.2% Share of Search versus Ninja’s 5.4%.
- KitchenAid was ahead of Ninja in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among crock pot brands worldwide moved from 81.7% to 76.2%, and its estimated monthly branded searches moved from 1.8M to 1.3M.
- Across the 12 months ending September 2026, Ninja’s estimated Share of Search among crock pot brands worldwide moved from 1.5% to 5.4%, and its estimated monthly branded searches moved from 33.1K to 90.5K.

## How did search popularity change for crock pot brands worldwide in September 2026?

- In September 2026, Ninja gained estimated Share of Search among crock pot brands worldwide, from 1.7% to 5.4%.
- Estimated monthly branded searches for KitchenAid worldwide fell 30.2% over 12 measured months, from 1.8M to 1.3M in September 2026.

## Month by month

| Month | KitchenAid estimated searches | KitchenAid Share of Search | KitchenAid rank | Ninja estimated searches | Ninja Share of Search | Ninja rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 81.7% | 1 | 33.1K | 1.5% | 4 |
| Nov 2025 | 3M | 80.5% | 1 | 60.5K | 1.6% | 4 |
| Dec 2025 | 3M | 80.7% | 1 | 60.5K | 1.6% | 4 |
| Jan 2026 | 1.8M | 77.2% | 1 | 33.1K | 1.4% | 4 |
| Feb 2026 | 1.5M | 79.7% | 1 | 22.2K | 1.2% | 4 |
| Mar 2026 | 1.5M | 78.9% | 1 | 18.1K | 0.95% | 4 |
| Apr 2026 | 1.5M | 82% | 1 | 14.8K | 0.82% | 4 |
| May 2026 | 1.3M | 78.3% | 1 | 14.8K | 0.9% | 4 |
| Jun 2026 | 1.2M | 71.7% | 1 | 14.8K | 0.91% | 4 |
| Jul 2026 | 1.2M | 77.2% | 1 | 18.1K | 1.1% | 4 |
| Aug 2026 | 1.2M | 76.3% | 1 | 27.1K | 1.7% | 4 |
| Sep 2026 | 1.3M | 76.2% | 1 | 90.5K | 5.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using KitchenAid’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **KitchenAid**: Measured on the search terms “kitchenaid”, “kitchenaid artisan”, “kitchenaid mixer” and “kitchenaid stand mixer”, summed into one figure.
- **Ninja**: Measured on the search term “ninja crock pot”.

- [KitchenAid profile](/demand/global-en/brands/kitchenaid)
- [Ninja profile](/demand/global-en/brands/ninja-kitchen)
- [All crock pot brands worldwide](/demand/global-en/categories/crock-pot-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, KitchenAid or Ninja?

In September 2026, KitchenAid had more branded searches than Ninja among crock pot brands worldwide. KitchenAid was estimated to have 1.3M branded searches compared to Ninja’s 90.5K, and held a 76.2% Share of Search versus Ninja’s 5.4%.

## Cite this page

Brandwave. "KitchenAid vs Ninja: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/crock-pot-brands/compare/kitchenaid-vs-ninja-kitchen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/crock-pot-brands/compare/kitchenaid-vs-ninja-kitchen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.