--- title: "Ninja vs Tefal: Which is more popular?" description: "Is Ninja or Tefal more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Crepe maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/crepe-maker-brands/compare/ninja-kitchen-vs-tefal" publisher: "Brandwave" --- # Ninja vs Tefal: Which is more popular? Is Ninja or Tefal more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Crepe maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ninja and Tefal - **Competitive set**: Crepe maker brands - **Market**: Global - **Month measured**: Oct 2026 - **Ninja Share of Search**: 5% - **Tefal Share of Search**: 9.7% ## Is Ninja or Tefal more popular in search? - In October 2026, Tefal had more branded searches than Ninja among crepe maker brands worldwide. Tefal had about 1,800 branded searches, while Ninja had 930. Tefal made up 9.7% of all crepe maker brand searches we track, and Ninja accounted for 5%. - The lead changed hands 2 times in the 12 months ending October 2026: Ninja took it in May 2026, Tefal took it in August 2026. - Across the 12 months ending October 2026, Ninja’s share of searches among crepe maker brands worldwide moved from 4% to 5%, and its estimated monthly branded searches held steady at 930. - Across the 12 months ending October 2026, Tefal’s share of searches among crepe maker brands worldwide moved from 8.7% to 9.7%, and its estimated monthly branded searches moved from 2K to 1.8K. ## Top crepe maker brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Ninja nor Tefal showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Cuisinart | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | NutriChef | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | de Buyer | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Dash | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tefal | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Ninja | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Russell Hobbs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Breville | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sunbeam | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about crepe maker brands - Asked ChatGPT "Which crepe maker brand should I buy?": 1. Cuisinart, 2. de Buyer - Asked ChatGPT "What are the best crepe maker brands?": 1. Cuisinart, 2. NutriChef, 3. de Buyer - Asked ChatGPT "What's the best crepe maker brand for home breakfast?": 1. NutriChef, 2. Cuisinart - Searched Google, AI Overview "best crepe maker": 1. NutriChef, 2. Cuisinart, 3. de Buyer - Searched Google, AI Overview "electric crepe maker": 1. NutriChef Not named in any answer: Dash, Tefal, Ninja, Russell Hobbs, Breville and Sunbeam. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for crepe maker brands worldwide in October 2026? - In October 2026, Ninja overtook Breville and 2 others to rank 3rd among crepe maker brands worldwide, with 5% of the searches. - In October 2026, Tefal lost share of searches among crepe maker brands worldwide, from 10.3% to 9.7%. ## How has branded search for Ninja and Tefal changed worldwide over the last 12 months? | Month | Ninja estimated searches | Ninja Share of Search | Ninja rank | Tefal estimated searches | Tefal Share of Search | Tefal rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 930 | 4% | 5 | 2K | 8.7% | 3 | | Dec 2025 | 630 | 1.5% | 8 | 2.1K | 5.2% | 5 | | Jan 2026 | 730 | 2.1% | 6 | 2K | 5.7% | 2 | | Feb 2026 | 640 | 2.8% | 6 | 2.4K | 10.5% | 2 | | Mar 2026 | 440 | 1.8% | 7 | 1.6K | 6.6% | 2 | | Apr 2026 | 290 | 1.6% | 7 | 1.3K | 7% | 2 | | May 2026 | 22.3K | 60.3% | 1 | 1.4K | 3.7% | 3 | | Jun 2026 | 14.9K | 47.6% | 1 | 1.2K | 4% | 3 | | Jul 2026 | 4.5K | 20.9% | 2 | 1.2K | 5.6% | 3 | | Aug 2026 | 740 | 4.5% | 6 | 1.6K | 9.6% | 2 | | Sep 2026 | 600 | 3.9% | 6 | 1.6K | 10.3% | 2 | | Oct 2026 | 930 | 5% | 3 | 1.8K | 9.7% | 2 | ## How are Ninja’s and Tefal’s branded searches counted? Brandwave collects information about searches that people make online using Ninja’s and Tefal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ninja**: Measured on the search terms “ninja crepe maker”, “ninja crepe pan” and “ninja pancake maker”, summed into one figure. - **Tefal**: Measured on the search terms “tefal crepe maker”, “tefal crepe pan” and “tefal pancake maker”, summed into one figure. - [Ninja profile](/demand/global-en/brands/ninja-kitchen) - [Tefal profile](/demand/global-en/brands/tefal) - [All crepe maker brands worldwide](/demand/global-en/categories/crepe-maker-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Ninja or Tefal more popular in search? In October 2026, Tefal had more branded searches than Ninja among crepe maker brands worldwide. Tefal had about 1,800 branded searches, while Ninja had 930. Tefal made up 9.7% of all crepe maker brand searches we track, and Ninja accounted for 5%. ## Cite this page Brandwave. "Ninja vs Tefal: Which is more popular?". https://gobrandwave.com/demand/global-en/categories/crepe-maker-brands/compare/ninja-kitchen-vs-tefal This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/crepe-maker-brands/compare/ninja-kitchen-vs-tefal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.