---
title: "Circle vs Kajabi: Which is searched more?"
description: "Is Circle or Kajabi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator membership platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/creator-membership-platforms/compare/circle-vs-kajabi"
publisher: "Brandwave"
---

# Circle vs Kajabi: Which is searched more?

Is Circle or Kajabi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator membership platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Circle and Kajabi
- **Competitive set**: Creator membership platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Circle Share of Search**: 0.06%
- **Kajabi Share of Search**: 1.4%

## Is Circle or Kajabi more popular in search?

- In September 2026, Kajabi had more branded searches than Circle among creator membership platforms worldwide. Kajabi had about 90,500 branded searches, while Circle had 3,600. Kajabi made up 1.4% of all creator membership platform searches we track, and Circle accounted for 0.06%.
- Kajabi was ahead of Circle in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Circle’s share of searches among creator membership platforms worldwide moved from 0.12% to 0.06%, and its estimated monthly branded searches moved from 6.6K to 3.6K.
- Across the 12 months ending September 2026, Kajabi’s share of searches among creator membership platforms worldwide moved from 2.5% to 1.4%, and its estimated monthly branded searches moved from 135K to 90.5K.

## Top creator membership platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Circle was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Kajabi was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Circle was listed before Kajabi in three out of four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Patreon | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Circle | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Ko-fi | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Substack | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Mighty Networks | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Fourthwall | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Memberful | 7th | 2 of 3 | 1 of 2 | 3 of 5 |
| Kajabi | 8th | 0 of 3 | 2 of 2 | 2 of 5 |
| Buy Me a Coffee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about creator membership platforms

- Asked ChatGPT "Which creator membership platform should I use?": 1. Patreon, 2. Substack, 3. Ko-fi, 4. Circle, 5. Memberful
- Asked ChatGPT "What are the best creator membership platforms?": 1. Patreon, 2. Circle, 3. Substack, 4. Ko-fi, 5. Fourthwall, 6. Memberful
- Asked ChatGPT "What's the best creator membership platform for paid fan memberships?": 1. Patreon, 2. Ko-fi, 3. Fourthwall, 4. Substack, 5. Mighty Networks
- Searched Google, AI Overview "creator membership platform": 1. Patreon, 2. Mighty Networks, 3. Memberful, 4. Kajabi
- Searched Google, AI Overview "best membership platform": 1. Circle, 2. Kajabi

Not named in any answer: Buy Me a Coffee.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for creator membership platforms worldwide in September 2026?

- In September 2026, Kajabi fell from 5th to 6th among creator membership platforms worldwide.
- Estimated monthly branded searches for Circle worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026.

## Month by month

| Month | Circle estimated searches | Circle Share of Search | Circle rank | Kajabi estimated searches | Kajabi Share of Search | Kajabi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 0.12% | 8 | 135K | 2.5% | 4 |
| Nov 2025 | 5.4K | 0.1% | 8 | 135K | 2.5% | 4 |
| Dec 2025 | 4.4K | 0.08% | 8 | 135K | 2.4% | 4 |
| Jan 2026 | 5.4K | 0.08% | 8 | 165K | 2.4% | 4 |
| Feb 2026 | 5.4K | 0.09% | 8 | 165K | 2.9% | 4 |
| Mar 2026 | 5.4K | 0.08% | 8 | 135K | 1.9% | 6 |
| Apr 2026 | 5.4K | 0.09% | 8 | 135K | 2.2% | 4 |
| May 2026 | 4.4K | 0.06% | 8 | 135K | 2% | 5 |
| Jun 2026 | 4.4K | 0.06% | 8 | 110K | 1.6% | 5 |
| Jul 2026 | 3.6K | 0.06% | 8 | 110K | 1.8% | 5 |
| Aug 2026 | 4.4K | 0.06% | 8 | 110K | 1.5% | 5 |
| Sep 2026 | 3.6K | 0.06% | 8 | 90.5K | 1.4% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Circle’s and Kajabi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Circle**: Measured on the search term “circle.so”.
- **Kajabi**: Measured on the search term “kajabi”.

- [Circle profile](/demand/global-en/brands/circle)
- [Kajabi profile](/demand/global-en/brands/kajabi)
- [All creator membership platforms worldwide](/demand/global-en/categories/creator-membership-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Circle or Kajabi more popular in search?

In September 2026, Kajabi had more branded searches than Circle among creator membership platforms worldwide. Kajabi had about 90,500 branded searches, while Circle had 3,600. Kajabi made up 1.4% of all creator membership platform searches we track, and Circle accounted for 0.06%.

## Cite this page

Brandwave. "Circle vs Kajabi: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/creator-membership-platforms/compare/circle-vs-kajabi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/creator-membership-platforms/compare/circle-vs-kajabi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
