--- title: "Creator media kit platforms: Which brands are most popular in search?" description: "Compare the tools creators sell themselves with. Share of Search among Ko-fi, Stan Store, Fourthwall, Passionfroot and Hypefy, the creator media kit platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/creator-media-kit-platforms" publisher: "Brandwave" --- # Creator media kit platforms: Which brands are most popular in search? Compare the tools creators sell themselves with. Share of Search among Ko-fi, Stan Store, Fourthwall, Passionfroot and Hypefy, the creator media kit platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Creator media kit platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Ko-fi, 68.7% ## Which brand is most popular in search among creator media kit platforms worldwide? - In August 2026, Ko-fi was the most searched among creator media kit platforms worldwide, with an estimated 550K branded searches and 68.7% estimated Share of Search within this set. - Stan Store is in 2nd place, 49.7 percentage points behind at 19% Share of Search. - Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator media kit platforms worldwide increased from 63.7% to 68.7%. - Across the 11 months ending August 2026, Stan Store’s estimated Share of Search among creator media kit platforms worldwide decreased from 25.3% to 19%. - Across the 11 months ending August 2026, Fourthwall’s estimated Share of Search among creator media kit platforms worldwide increased from 10.5% to 11.3%. - Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator media kit platforms worldwide peaked at 70.5% in June 2026 and was lowest at 51.3% in March 2026. - Across the 11 months ending August 2026, Stan Store’s estimated Share of Search among creator media kit platforms worldwide peaked at 25.3% in October 2025 and was lowest at 19% in July 2026. - Across the 11 months ending August 2026, Fourthwall’s estimated Share of Search among creator media kit platforms worldwide peaked at 28.1% in March 2026 and was lowest at 9.5% in June 2026. - Across the 11 months ending August 2026, Passionfroot rose from 5th to 4th among creator media kit platforms worldwide. - Across the 11 months ending August 2026, Hypefy fell from 4th to 5th among creator media kit platforms worldwide. ## Compare search popularity between leading brands - [Ko-fi vs Stan Store: compare search popularity](/demand/global-en/compare/ko-fi-vs-stan-store): 68.7% against 19% Share of Search. - [Ko-fi vs Fourthwall: compare search popularity](/demand/global-en/compare/fourthwall-vs-ko-fi): 68.7% against 11.3% Share of Search. - [Stan Store vs Fourthwall: compare search popularity](/demand/global-en/compare/fourthwall-vs-stan-store): 19% against 11.3% Share of Search. ## How did search popularity change for creator media kit platforms worldwide in August 2026? - Estimated monthly branded searches for Passionfroot worldwide rose 184.2% over 11 measured months, from 1.9K to 5.4K in August 2026. - Estimated monthly branded searches for Fourthwall worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026. - Estimated monthly branded searches for Ko-fi worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026. - Estimated monthly branded searches for Hypefy worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026. - Estimated monthly branded searches for Stan Store worldwide fell 14.6% over 11 measured months, from 179K to 152K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Ko-fi | 68.7% | 550K | 0.0% | Ko-fi | | 2 | Stan Store | 19% | 152K | -0.3% | Stan | | 3 | Fourthwall | 11.3% | 90.5K | 0.0% | Fourthwall | | 4 | Passionfroot | 0.67% | 5.4K | -18.2% | Passionfroot | | 5 | Hypefy | 0.24% | 1.9K | -34.5% | Hypefy | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ko-fi | 450K | 63.7% | 1 | | Oct 2025 | Stan Store | 179K | 25.3% | 2 | | Oct 2025 | Fourthwall | 74K | 10.5% | 3 | | Oct 2025 | Hypefy | 2.4K | 0.34% | 4 | | Oct 2025 | Passionfroot | 1.9K | 0.27% | 5 | | Nov 2025 | Ko-fi | 450K | 63.8% | 1 | | Nov 2025 | Stan Store | 177K | 25.1% | 2 | | Nov 2025 | Fourthwall | 74K | 10.5% | 3 | | Nov 2025 | Hypefy | 2.4K | 0.34% | 4 | | Nov 2025 | Passionfroot | 1.9K | 0.27% | 5 | | Dec 2025 | Ko-fi | 450K | 64.3% | 1 | | Dec 2025 | Stan Store | 171K | 24.5% | 2 | | Dec 2025 | Fourthwall | 74K | 10.6% | 3 | | Dec 2025 | Passionfroot | 2.4K | 0.34% | 4 | | Dec 2025 | Hypefy | 1.9K | 0.27% | 5 | | Jan 2026 | Ko-fi | 550K | 63.7% | 1 | | Jan 2026 | Stan Store | 218K | 25.2% | 2 | | Jan 2026 | Fourthwall | 90.5K | 10.5% | 3 | | Jan 2026 | Passionfroot | 2.9K | 0.34% | 4 | | Jan 2026 | Hypefy | 1.9K | 0.22% | 5 | | Feb 2026 | Ko-fi | 450K | 62.3% | 1 | | Feb 2026 | Stan Store | 178K | 24.6% | 2 | | Feb 2026 | Fourthwall | 90.5K | 12.5% | 3 | | Feb 2026 | Passionfroot | 2.4K | 0.33% | 4 | | Feb 2026 | Hypefy | 1.9K | 0.26% | 5 | | Mar 2026 | Ko-fi | 550K | 51.3% | 1 | | Mar 2026 | Fourthwall | 301K | 28.1% | 2 | | Mar 2026 | Stan Store | 216K | 20.1% | 3 | | Mar 2026 | Passionfroot | 2.9K | 0.27% | 4 | | Mar 2026 | Hypefy | 2.4K | 0.22% | 5 | | Apr 2026 | Ko-fi | 550K | 66.3% | 1 | | Apr 2026 | Stan Store | 185K | 22.2% | 2 | | Apr 2026 | Fourthwall | 90.5K | 10.9% | 3 | | Apr 2026 | Passionfroot | 2.9K | 0.35% | 4 | | Apr 2026 | Hypefy | 1.9K | 0.23% | 5 | | May 2026 | Ko-fi | 550K | 66.2% | 1 | | May 2026 | Stan Store | 184K | 22.2% | 2 | | May 2026 | Fourthwall | 90.5K | 10.9% | 3 | | May 2026 | Passionfroot | 3.6K | 0.43% | 4 | | May 2026 | Hypefy | 2.9K | 0.35% | 5 | | Jun 2026 | Ko-fi | 550K | 70.5% | 1 | | Jun 2026 | Stan Store | 151K | 19.4% | 2 | | Jun 2026 | Fourthwall | 74K | 9.5% | 3 | | Jun 2026 | Passionfroot | 2.9K | 0.37% | 4 | | Jun 2026 | Hypefy | 2.4K | 0.31% | 5 | | Jul 2026 | Ko-fi | 550K | 68.5% | 1 | | Jul 2026 | Stan Store | 153K | 19% | 2 | | Jul 2026 | Fourthwall | 90.5K | 11.3% | 3 | | Jul 2026 | Passionfroot | 6.6K | 0.82% | 4 | | Jul 2026 | Hypefy | 2.9K | 0.36% | 5 | | Aug 2026 | Ko-fi | 550K | 68.7% | 1 | | Aug 2026 | Stan Store | 152K | 19% | 2 | | Aug 2026 | Fourthwall | 90.5K | 11.3% | 3 | | Aug 2026 | Passionfroot | 5.4K | 0.67% | 4 | | Aug 2026 | Hypefy | 1.9K | 0.24% | 5 | | Sep 2026 | Fourthwall | — | — | — | | Sep 2026 | Hypefy | — | — | — | | Sep 2026 | Ko-fi | — | — | — | | Sep 2026 | Passionfroot | — | — | — | | Sep 2026 | Stan Store | — | — | — | ## What is being compared - **Fourthwall**: Measured on the search term “fourthwall”. - **Hypefy**: Measured on the search term “hypefy”. - **Ko-fi**: Measured on the search term “ko-fi”. - **Passionfroot**: Measured on the search term “passionfroot”. - **Stan Store**: Measured on the search terms “stan creator store”, “stan link in bio”, “Stan Store”, “stan store app”, “stan store free”, “stan store free trial”, “stan store link in bio”, “stan store price”, “stan store pricing”, “stan store uk”, “stan your creator store”, “stan.store”, “stanstore”, “the stan store” and “what is stan store”, summed into one figure. - [Fourthwall](/demand/global-en/brands/fourthwall) - [Hypefy](/demand/global-en/brands/hypefy) - [Ko-fi](/demand/global-en/brands/ko-fi) - [Passionfroot](/demand/global-en/brands/passionfroot) - [Stan Store](/demand/global-en/brands/stan-store) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among creator media kit platforms worldwide? In August 2026, Ko-fi was the most searched among creator media kit platforms worldwide, with an estimated 550K branded searches and 68.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Creator media kit platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/creator-media-kit-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/creator-media-kit-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.