---
title: "Continuous integration platforms: Which brands are most popular in search?"
description: "Compare services and tools used to automate software build and deployment pipelines. Share of Search among GitLab, GitHub Actions, CircleCI, Buildkite and Semaphore, the continuous integration platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/continuous-integration-platforms"
publisher: "Brandwave"
---

# Continuous integration platforms: Which brands are most popular in search?

Compare services and tools used to automate software build and deployment pipelines. Share of Search among GitLab, GitHub Actions, CircleCI, Buildkite and Semaphore, the continuous integration platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Continuous integration platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: GitLab, 80.6%

## Which brand is most popular in search among continuous integration platforms worldwide?

- In August 2026, GitLab was the most searched among continuous integration platforms worldwide, with an estimated 682K branded searches and 80.6% estimated Share of Search within this set.
- GitHub Actions is in 2nd place, 64.5 percentage points behind at 16.1% Share of Search.
- Across the 11 months ending August 2026, GitLab’s estimated Share of Search among continuous integration platforms worldwide decreased from 87.3% to 80.6%.
- Across the 11 months ending August 2026, GitHub Actions’ estimated Share of Search among continuous integration platforms worldwide increased from 10% to 16.1%.
- Across the 11 months ending August 2026, Buildkite’s estimated Share of Search among continuous integration platforms worldwide increased from 0.69% to 1.4%.
- Across the 11 months ending August 2026, Buildkite’s estimated Share of Search among continuous integration platforms worldwide peaked at 1.8% in February 2026 and was lowest at 0.69% in October 2025.
- Across the 11 months ending August 2026, CircleCI and Semaphore held steady: their estimated Share of Search among continuous integration platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [GitLab vs GitHub Actions: compare search popularity](/demand/global-en/compare/github-actions-vs-gitlab): 80.6% against 16.1% Share of Search.

## How did search popularity change for continuous integration platforms worldwide in August 2026?

- In August 2026, GitHub Actions gained estimated Share of Search among continuous integration platforms worldwide, from 14.3% to 16.1%.
- In August 2026, GitLab lost estimated Share of Search among continuous integration platforms worldwide, from 82.6% to 80.6%.
- Estimated monthly branded searches for Buildkite worldwide rose 84.3% over 11 measured months, from 6.6K to 12.2K in August 2026.
- Estimated monthly branded searches for Semaphore worldwide rose 13% over 11 measured months, from 690 to 780 in August 2026.
- Estimated monthly branded searches for CircleCI worldwide fell 18.9% over 11 measured months, from 18.6K to 15.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | GitLab | 80.6% | 682K | -0.2% | GitLab |
| 2 | GitHub Actions | 16.1% | 136K | +15.2% | Microsoft |
| 3 | CircleCI | 1.8% | 15.1K | -0.5% | CircleCI |
| 4 | Buildkite | 1.4% | 12.2K | +22.2% | Buildkite |
| 5 | Semaphore | 0.09% | 780 | +56.0% | Semaphore |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | GitLab | 839K | 87.3% | 1 |
| Oct 2025 | GitHub Actions | 96.6K | 10% | 2 |
| Oct 2025 | CircleCI | 18.6K | 1.9% | 3 |
| Oct 2025 | Buildkite | 6.6K | 0.69% | 4 |
| Oct 2025 | Semaphore | 690 | 0.07% | 5 |
| Nov 2025 | GitLab | 688K | 84.9% | 1 |
| Nov 2025 | GitHub Actions | 96.3K | 11.9% | 2 |
| Nov 2025 | CircleCI | 18.4K | 2.3% | 3 |
| Nov 2025 | Buildkite | 6.6K | 0.82% | 4 |
| Nov 2025 | Semaphore | 670 | 0.08% | 5 |
| Dec 2025 | GitLab | 686K | 85% | 1 |
| Dec 2025 | GitHub Actions | 95.5K | 11.8% | 2 |
| Dec 2025 | CircleCI | 18.4K | 2.3% | 3 |
| Dec 2025 | Buildkite | 6.6K | 0.82% | 4 |
| Dec 2025 | Semaphore | 640 | 0.08% | 5 |
| Jan 2026 | GitLab | 688K | 84.9% | 1 |
| Jan 2026 | GitHub Actions | 96.4K | 11.9% | 2 |
| Jan 2026 | CircleCI | 18.5K | 2.3% | 3 |
| Jan 2026 | Buildkite | 6.6K | 0.82% | 4 |
| Jan 2026 | Semaphore | 640 | 0.08% | 5 |
| Feb 2026 | GitLab | 689K | 83.9% | 1 |
| Feb 2026 | GitHub Actions | 98.1K | 12% | 2 |
| Feb 2026 | CircleCI | 18.5K | 2.3% | 3 |
| Feb 2026 | Buildkite | 14.9K | 1.8% | 4 |
| Feb 2026 | Semaphore | 620 | 0.08% | 5 |
| Mar 2026 | GitLab | 842K | 82.9% | 1 |
| Mar 2026 | GitHub Actions | 144K | 14.2% | 2 |
| Mar 2026 | CircleCI | 18.5K | 1.8% | 3 |
| Mar 2026 | Buildkite | 10K | 0.98% | 4 |
| Mar 2026 | Semaphore | 740 | 0.07% | 5 |
| Apr 2026 | GitLab | 836K | 85% | 1 |
| Apr 2026 | GitHub Actions | 119K | 12% | 2 |
| Apr 2026 | CircleCI | 18.5K | 1.9% | 3 |
| Apr 2026 | Buildkite | 10K | 1% | 4 |
| Apr 2026 | Semaphore | 520 | 0.05% | 5 |
| May 2026 | GitLab | 836K | 84.3% | 1 |
| May 2026 | GitHub Actions | 125K | 12.6% | 2 |
| May 2026 | CircleCI | 18.4K | 1.9% | 3 |
| May 2026 | Buildkite | 12.2K | 1.2% | 4 |
| May 2026 | Semaphore | 450 | 0.05% | 5 |
| Jun 2026 | GitLab | 836K | 85.5% | 1 |
| Jun 2026 | GitHub Actions | 114K | 11.7% | 2 |
| Jun 2026 | CircleCI | 18.5K | 1.9% | 3 |
| Jun 2026 | Buildkite | 8.2K | 0.84% | 4 |
| Jun 2026 | Semaphore | 520 | 0.05% | 5 |
| Jul 2026 | GitLab | 684K | 82.6% | 1 |
| Jul 2026 | GitHub Actions | 118K | 14.3% | 2 |
| Jul 2026 | CircleCI | 15.1K | 1.8% | 3 |
| Jul 2026 | Buildkite | 10K | 1.2% | 4 |
| Jul 2026 | Semaphore | 500 | 0.06% | 5 |
| Aug 2026 | GitLab | 682K | 80.6% | 1 |
| Aug 2026 | GitHub Actions | 136K | 16.1% | 2 |
| Aug 2026 | CircleCI | 15.1K | 1.8% | 3 |
| Aug 2026 | Buildkite | 12.2K | 1.4% | 4 |
| Aug 2026 | Semaphore | 780 | 0.09% | 5 |
| Sep 2026 | Buildkite | — | — | — |
| Sep 2026 | CircleCI | — | — | — |
| Sep 2026 | GitHub Actions | — | — | — |
| Sep 2026 | GitLab | — | — | — |
| Sep 2026 | Semaphore | — | — | — |

## What is being compared

- **Buildkite**: Measured on the search terms “buildkite”, “buildkite ci cd” and “buildkite com”, summed into one figure.
- **CircleCI**: Measured on the search terms “ci cd circleci”, “circleci”, “circleci app”, “circleci ci cd”, “circleci com”, “circleci continuous integration” and “circleci software”, summed into one figure.
- **GitHub Actions**: Measured on the search terms “ci cd github actions”, “continuous integration github actions”, “github actions”, “github actions app”, “github actions ci cd”, “github actions continuous integration”, “github actions software” and “githubactions”, summed into one figure.
- **GitLab**: Measured on the search terms “about gitlab com”, “ci cd gitlab”, “continuous integration gitlab”, “gitlab”, “gitlab app”, “gitlab ci cd” and “gitlab software”, summed into one figure.
- **Semaphore**: Measured on the search terms “semaphore ci”, “semaphore ci cd” and “semaphore io”, summed into one figure.

- [Buildkite](/demand/global-en/brands/buildkite)
- [CircleCI](/demand/global-en/brands/circleci)
- [GitHub Actions](/demand/global-en/brands/github-actions)
- [GitLab](/demand/global-en/brands/gitlab)
- [Semaphore](/demand/global-en/brands/semaphore-ci)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among continuous integration platforms worldwide?

In August 2026, GitLab was the most searched among continuous integration platforms worldwide, with an estimated 682K branded searches and 80.6% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Continuous integration platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/continuous-integration-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/continuous-integration-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
