--- title: "Content management systems: Which are searched most?" description: "Compare the systems websites publish content through. Share of Search among WordPress, Drupal, Contentful, Joomla and Sanity, the content management systems Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/content-management-systems" publisher: "Brandwave" --- # Content management systems: Which are searched most? Compare the systems websites publish content through. Share of Search among WordPress, Drupal, Contentful, Joomla and Sanity, the content management systems Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Content management systems - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: WordPress, 89.6% ## Which brand is most popular in search among content management systems worldwide? - In August 2026, WordPress was the most searched among content management systems worldwide, with an estimated 1.4M branded searches and 89.6% estimated Share of Search within this set. - Drupal is in 2nd place, 86.4 percentage points behind at 3.2% Share of Search. - Across the 11 months ending August 2026, WordPress’ estimated Share of Search among content management systems worldwide decreased from 90.5% to 89.6%. - Across the 11 months ending August 2026, Contentful’s estimated Share of Search among content management systems worldwide increased from 2.5% to 3%. - Across the 11 months ending August 2026, Sanity’s estimated Share of Search among content management systems worldwide increased from 0.72% to 1.5%. - Across the 11 months ending August 2026, WordPress’ estimated Share of Search among content management systems worldwide peaked at 91.1% in December 2025 and was lowest at 87.7% in June 2026. - Across the 11 months ending August 2026, Drupal’s estimated Share of Search among content management systems worldwide peaked at 4% in May 2026 and was lowest at 2.7% in April 2026. - Across the 11 months ending August 2026, Contentful’s estimated Share of Search among content management systems worldwide peaked at 4.4% in June 2026 and was lowest at 2.5% in November 2025. - Across the 11 months ending August 2026, Sanity’s estimated Share of Search among content management systems worldwide peaked at 1.8% in July 2026 and was lowest at 0.72% in October 2025. - Across the 11 months ending August 2026, Contentful rose from 4th to 3rd among content management systems worldwide. - Across the 11 months ending August 2026, Joomla fell from 3rd to 4th among content management systems worldwide. - Across the 11 months ending August 2026, Drupal held steady: its estimated Share of Search among content management systems worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [WordPress vs Drupal: compare search popularity](/demand/global-en/compare/drupal-vs-wordpress): 89.6% against 3.2% Share of Search. - [WordPress vs Contentful: compare search popularity](/demand/global-en/compare/contentful-vs-wordpress): 89.6% against 3% Share of Search. - [WordPress vs Joomla: compare search popularity](/demand/global-en/compare/joomla-vs-wordpress): 89.6% against 2.6% Share of Search. - [Drupal vs Contentful: compare search popularity](/demand/global-en/compare/contentful-vs-drupal): 3.2% against 3% Share of Search. - [Drupal vs Joomla: compare search popularity](/demand/global-en/compare/drupal-vs-joomla): 3.2% against 2.6% Share of Search. - [Contentful vs Joomla: compare search popularity](/demand/global-en/compare/contentful-vs-joomla): 3% against 2.6% Share of Search. ## How did search popularity change for content management systems worldwide in August 2026? - In August 2026, WordPress gained estimated Share of Search among content management systems worldwide, from 88.1% to 89.6%. - In August 2026, Drupal lost estimated Share of Search among content management systems worldwide, from 3.9% to 3.2%. - In August 2026, Joomla lost estimated Share of Search among content management systems worldwide, from 3.2% to 2.6%. - In August 2026, Contentful rose from 4th to 3rd among content management systems worldwide. - Estimated monthly branded searches for Sanity worldwide rose 23.7% over 11 measured months, from 19K to 23.5K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | WordPress | 89.6% | 1.4M | +0.7% | WordPress | | 2 | Drupal | 3.2% | 49.5K | -18.2% | Drupal | | 3 | Contentful | 3% | 47K | -3.7% | Contentful | | 4 | Joomla | 2.6% | 40.5K | -18.2% | Joomla | | 5 | Sanity | 1.5% | 23.5K | -14.9% | Sanity | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | WordPress | 2.4M | 90.5% | 1 | | Oct 2025 | Drupal | 90.5K | 3.4% | 2 | | Oct 2025 | Joomla | 74K | 2.8% | 3 | | Oct 2025 | Contentful | 65.8K | 2.5% | 4 | | Oct 2025 | Sanity | 19K | 0.72% | 5 | | Nov 2025 | WordPress | 2M | 90.6% | 1 | | Nov 2025 | Drupal | 74K | 3.4% | 2 | | Nov 2025 | Joomla | 60.5K | 2.8% | 3 | | Nov 2025 | Contentful | 53.8K | 2.5% | 4 | | Nov 2025 | Sanity | 16.3K | 0.75% | 5 | | Dec 2025 | WordPress | 2M | 91.1% | 1 | | Dec 2025 | Drupal | 60.5K | 2.8% | 2 | | Dec 2025 | Joomla | 60.5K | 2.8% | 3 | | Dec 2025 | Contentful | 54K | 2.5% | 4 | | Dec 2025 | Sanity | 16.3K | 0.75% | 5 | | Jan 2026 | WordPress | 2M | 90.1% | 1 | | Jan 2026 | Drupal | 74K | 3.3% | 2 | | Jan 2026 | Contentful | 65.7K | 3% | 3 | | Jan 2026 | Joomla | 60.5K | 2.7% | 4 | | Jan 2026 | Sanity | 20.1K | 0.9% | 5 | | Feb 2026 | WordPress | 2M | 90.3% | 1 | | Feb 2026 | Drupal | 74K | 3.3% | 2 | | Feb 2026 | Joomla | 60.5K | 2.7% | 3 | | Feb 2026 | Contentful | 56.7K | 2.6% | 4 | | Feb 2026 | Sanity | 23.8K | 1.1% | 5 | | Mar 2026 | WordPress | 2M | 89.1% | 1 | | Mar 2026 | Drupal | 74K | 3.3% | 2 | | Mar 2026 | Joomla | 74K | 3.3% | 3 | | Mar 2026 | Contentful | 70.3K | 3.1% | 4 | | Mar 2026 | Sanity | 28.9K | 1.3% | 5 | | Apr 2026 | WordPress | 2M | 90.6% | 1 | | Apr 2026 | Drupal | 60.5K | 2.7% | 2 | | Apr 2026 | Joomla | 60.5K | 2.7% | 3 | | Apr 2026 | Contentful | 57.5K | 2.6% | 4 | | Apr 2026 | Sanity | 29.2K | 1.3% | 5 | | May 2026 | WordPress | 1.6M | 88.7% | 1 | | May 2026 | Drupal | 74K | 4% | 2 | | May 2026 | Contentful | 56.7K | 3.1% | 3 | | May 2026 | Joomla | 49.5K | 2.7% | 4 | | May 2026 | Sanity | 29.2K | 1.6% | 5 | | Jun 2026 | WordPress | 1.6M | 87.7% | 1 | | Jun 2026 | Contentful | 82K | 4.4% | 2 | | Jun 2026 | Drupal | 60.5K | 3.2% | 3 | | Jun 2026 | Joomla | 60.5K | 3.2% | 4 | | Jun 2026 | Sanity | 28.6K | 1.5% | 5 | | Jul 2026 | WordPress | 1.4M | 88.1% | 1 | | Jul 2026 | Drupal | 60.5K | 3.9% | 2 | | Jul 2026 | Joomla | 49.5K | 3.2% | 3 | | Jul 2026 | Contentful | 48.8K | 3.1% | 4 | | Jul 2026 | Sanity | 27.6K | 1.8% | 5 | | Aug 2026 | WordPress | 1.4M | 89.6% | 1 | | Aug 2026 | Drupal | 49.5K | 3.2% | 2 | | Aug 2026 | Contentful | 47K | 3% | 3 | | Aug 2026 | Joomla | 40.5K | 2.6% | 4 | | Aug 2026 | Sanity | 23.5K | 1.5% | 5 | | Sep 2026 | Contentful | — | — | — | | Sep 2026 | Drupal | — | — | — | | Sep 2026 | Joomla | — | — | — | | Sep 2026 | Sanity | — | — | — | | Sep 2026 | WordPress | — | — | — | ## What is being compared - **Contentful**: Measured on the search terms “contentful”, “contentful cms” and “contentful headless cms”, summed into one figure. - **Drupal**: Measured on the search term “drupal”. - **Joomla**: Measured on the search term “joomla”. - **Sanity**: Measured on the search terms “sanity cms”, “sanity headless cms” and “sanity io”, summed into one figure. - **WordPress**: Measured on the search terms “wordpress”, “wordpress cms”, “wordpress org”, “wordpress website builder” and “wordpress.com”, summed into one figure. - [Contentful](/demand/global-en/brands/contentful) - [Drupal](/demand/global-en/brands/drupal) - [Joomla](/demand/global-en/brands/joomla) - [Sanity](/demand/global-en/brands/sanity-cms) - [WordPress](/demand/global-en/brands/wordpress) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among content management systems worldwide? In August 2026, WordPress was the most searched among content management systems worldwide, with an estimated 1.4M branded searches and 89.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Content management systems: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/content-management-systems This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/content-management-systems. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.