--- title: "Consent management platforms: Which brands are most popular in search?" description: "Compare services and tools used to collect and manage consent for website data collection. Share of Search among OneTrust, Cookiebot, Usercentrics, Osano and Didomi, the consent management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/consent-management-platforms" publisher: "Brandwave" --- # Consent management platforms: Which brands are most popular in search? Compare services and tools used to collect and manage consent for website data collection. Share of Search among OneTrust, Cookiebot, Usercentrics, Osano and Didomi, the consent management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Consent management platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: OneTrust, 45% ## Which brand is most popular in search among consent management platforms worldwide? - In August 2026, OneTrust was the most searched among consent management platforms worldwide, with an estimated 51.9K branded searches and 45% estimated Share of Search within this set. - Cookiebot is in 2nd place, 9.7 percentage points behind at 35.4% Share of Search. - Across the 11 months ending August 2026, OneTrust’s estimated Share of Search among consent management platforms worldwide increased from 43.5% to 45%. - Across the 11 months ending August 2026, Cookiebot’s estimated Share of Search among consent management platforms worldwide increased from 34.4% to 35.4%. - Across the 11 months ending August 2026, Usercentrics’ estimated Share of Search among consent management platforms worldwide decreased from 12.7% to 10.8%. - Across the 11 months ending August 2026, Didomi’s estimated Share of Search among consent management platforms worldwide decreased from 4.7% to 4%. - Across the 11 months ending August 2026, OneTrust’s estimated Share of Search among consent management platforms worldwide peaked at 45% in August 2026 and was lowest at 39.7% in December 2025. - Across the 11 months ending August 2026, Cookiebot’s estimated Share of Search among consent management platforms worldwide peaked at 40.2% in March 2026 and was lowest at 34.4% in October 2025. - Across the 11 months ending August 2026, Usercentrics’ estimated Share of Search among consent management platforms worldwide peaked at 12.7% in October 2025 and was lowest at 10% in May 2026. - Across the 11 months ending August 2026, Osano’s estimated Share of Search among consent management platforms worldwide peaked at 5.2% in July 2026 and was lowest at 3.7% in March 2026. - Across the 11 months ending August 2026, Didomi’s estimated Share of Search among consent management platforms worldwide peaked at 5.2% in December 2025 and was lowest at 3.7% in May 2026. - Across the 11 months ending August 2026, Osano rose from 5th to 4th among consent management platforms worldwide. - Across the 11 months ending August 2026, Didomi fell from 4th to 5th among consent management platforms worldwide. ## Compare search popularity between leading brands - [OneTrust vs Cookiebot: compare search popularity](/demand/global-en/compare/cookiebot-vs-onetrust): 45% against 35.4% Share of Search. - [OneTrust vs Usercentrics: compare search popularity](/demand/global-en/compare/onetrust-vs-usercentrics): 45% against 10.8% Share of Search. - [OneTrust vs Osano: compare search popularity](/demand/global-en/compare/onetrust-vs-osano): 45% against 4.8% Share of Search. - [OneTrust vs Didomi: compare search popularity](/demand/global-en/compare/didomi-vs-onetrust): 45% against 4% Share of Search. - [Cookiebot vs Usercentrics: compare search popularity](/demand/global-en/compare/cookiebot-vs-usercentrics): 35.4% against 10.8% Share of Search. - [Cookiebot vs Osano: compare search popularity](/demand/global-en/compare/cookiebot-vs-osano): 35.4% against 4.8% Share of Search. - [Cookiebot vs Didomi: compare search popularity](/demand/global-en/compare/cookiebot-vs-didomi): 35.4% against 4% Share of Search. - [Usercentrics vs Osano: compare search popularity](/demand/global-en/compare/osano-vs-usercentrics): 10.8% against 4.8% Share of Search. - [Usercentrics vs Didomi: compare search popularity](/demand/global-en/compare/didomi-vs-usercentrics): 10.8% against 4% Share of Search. - [Osano vs Didomi: compare search popularity](/demand/global-en/compare/didomi-vs-osano): 4.8% against 4% Share of Search. ## How did search popularity change for consent management platforms worldwide in August 2026? - In August 2026, OneTrust gained estimated Share of Search among consent management platforms worldwide, from 40.2% to 45%. - In August 2026, Cookiebot lost estimated Share of Search among consent management platforms worldwide, from 38.5% to 35.4%. - In August 2026, Usercentrics lost estimated Share of Search among consent management platforms worldwide, from 11.7% to 10.8%. - Estimated monthly branded searches for Didomi worldwide fell 32.7% over 11 measured months, from 6.8K to 4.6K in August 2026. - Estimated monthly branded searches for Osano worldwide fell 17.5% over 11 measured months, from 6.8K to 5.6K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | OneTrust | 45% | 51.9K | +0.0% | OneTrust | | 2 | Cookiebot | 35.4% | 40.8K | -18.1% | Cookiebot | | 3 | Usercentrics | 10.8% | 12.4K | -17.8% | Usercentrics | | 4 | Osano | 4.8% | 5.6K | -17.6% | Osano | | 5 | Didomi | 4% | 4.6K | -18.7% | Didomi | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | OneTrust | 62.9K | 43.5% | 1 | | Oct 2025 | Cookiebot | 49.8K | 34.4% | 2 | | Oct 2025 | Usercentrics | 18.4K | 12.7% | 3 | | Oct 2025 | Didomi | 6.8K | 4.7% | 4 | | Oct 2025 | Osano | 6.8K | 4.7% | 5 | | Nov 2025 | OneTrust | 51.5K | 40.4% | 1 | | Nov 2025 | Cookiebot | 49.8K | 39% | 2 | | Nov 2025 | Usercentrics | 15.1K | 11.8% | 3 | | Nov 2025 | Didomi | 5.6K | 4.4% | 4 | | Nov 2025 | Osano | 5.5K | 4.3% | 5 | | Dec 2025 | OneTrust | 42.3K | 39.7% | 1 | | Dec 2025 | Cookiebot | 40.8K | 38.3% | 2 | | Dec 2025 | Usercentrics | 12.3K | 11.6% | 3 | | Dec 2025 | Didomi | 5.6K | 5.2% | 4 | | Dec 2025 | Osano | 5.5K | 5.2% | 5 | | Jan 2026 | OneTrust | 51.7K | 40.5% | 1 | | Jan 2026 | Cookiebot | 49.8K | 39% | 2 | | Jan 2026 | Usercentrics | 15.1K | 11.8% | 3 | | Jan 2026 | Didomi | 5.6K | 4.4% | 4 | | Jan 2026 | Osano | 5.6K | 4.4% | 5 | | Feb 2026 | OneTrust | 52.1K | 40.7% | 1 | | Feb 2026 | Cookiebot | 49.7K | 38.8% | 2 | | Feb 2026 | Usercentrics | 15.1K | 11.8% | 3 | | Feb 2026 | Didomi | 5.6K | 4.4% | 4 | | Feb 2026 | Osano | 5.6K | 4.3% | 5 | | Mar 2026 | OneTrust | 63K | 41.6% | 1 | | Mar 2026 | Cookiebot | 60.9K | 40.2% | 2 | | Mar 2026 | Usercentrics | 15.1K | 10% | 3 | | Mar 2026 | Didomi | 6.9K | 4.5% | 4 | | Mar 2026 | Osano | 5.5K | 3.7% | 5 | | Apr 2026 | OneTrust | 51.9K | 40.6% | 1 | | Apr 2026 | Cookiebot | 49.8K | 38.9% | 2 | | Apr 2026 | Usercentrics | 15.1K | 11.8% | 3 | | Apr 2026 | Didomi | 5.6K | 4.4% | 4 | | Apr 2026 | Osano | 5.6K | 4.4% | 5 | | May 2026 | OneTrust | 51.8K | 41.7% | 1 | | May 2026 | Cookiebot | 49.8K | 40.1% | 2 | | May 2026 | Usercentrics | 12.4K | 10% | 3 | | May 2026 | Osano | 5.6K | 4.5% | 4 | | May 2026 | Didomi | 4.6K | 3.7% | 5 | | Jun 2026 | OneTrust | 52.1K | 40.6% | 1 | | Jun 2026 | Cookiebot | 49.8K | 38.9% | 2 | | Jun 2026 | Usercentrics | 15.1K | 11.8% | 3 | | Jun 2026 | Didomi | 5.6K | 4.4% | 4 | | Jun 2026 | Osano | 5.6K | 4.3% | 5 | | Jul 2026 | OneTrust | 51.9K | 40.2% | 1 | | Jul 2026 | Cookiebot | 49.8K | 38.5% | 2 | | Jul 2026 | Usercentrics | 15.1K | 11.7% | 3 | | Jul 2026 | Osano | 6.8K | 5.2% | 4 | | Jul 2026 | Didomi | 5.6K | 4.4% | 5 | | Aug 2026 | OneTrust | 51.9K | 45% | 1 | | Aug 2026 | Cookiebot | 40.8K | 35.4% | 2 | | Aug 2026 | Usercentrics | 12.4K | 10.8% | 3 | | Aug 2026 | Osano | 5.6K | 4.8% | 4 | | Aug 2026 | Didomi | 4.6K | 4% | 5 | | Sep 2026 | Cookiebot | — | — | — | | Sep 2026 | Didomi | — | — | — | | Sep 2026 | OneTrust | — | — | — | | Sep 2026 | Osano | — | — | — | | Sep 2026 | Usercentrics | — | — | — | ## What is being compared - **Cookiebot**: Measured on the search terms “consent cookiebot”, “cookiebot”, “cookiebot app”, “cookiebot com” and “cookiebot consent”, summed into one figure. - **Didomi**: Measured on the search terms “didomi”, “didomi cmp”, “didomi consent”, “didomi consent management” and “didomi io”, summed into one figure. - **OneTrust**: Measured on the search terms “consent management onetrust”, “cookie consent onetrust”, “one trust”, “onetrust app”, “onetrust com”, “onetrust consent”, “onetrust consent management”, “onetrust cookie consent”, “onetrust platform”, “onetrust software” and “onetrust tool”, summed into one figure. - **Osano**: Measured on the search terms “osano”, “osano com”, “osano consent”, “osano cookie banner” and “osano software”, summed into one figure. - **Usercentrics**: Measured on the search terms “usercentrics”, “usercentrics app”, “usercentrics cmp”, “usercentrics com” and “usercentrics consent”, summed into one figure. - [Cookiebot](/demand/global-en/brands/cookiebot) - [Didomi](/demand/global-en/brands/didomi) - [OneTrust](/demand/global-en/brands/onetrust) - [Osano](/demand/global-en/brands/osano) - [Usercentrics](/demand/global-en/brands/usercentrics) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among consent management platforms worldwide? In August 2026, OneTrust was the most searched among consent management platforms worldwide, with an estimated 51.9K branded searches and 45% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Consent management platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/consent-management-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/consent-management-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.