---
title: "Community platforms: Which brands are most popular in search?"
description: "Compare the platforms brands host communities on. Share of Search among Kajabi, Mighty Networks, Circle, Bettermode and Discourse, the community platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/community-platforms"
publisher: "Brandwave"
---

# Community platforms: Which brands are most popular in search?

Compare the platforms brands host communities on. Share of Search among Kajabi, Mighty Networks, Circle, Bettermode and Discourse, the community platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Community platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Kajabi, 73.9%

## Which brand is most popular in search among community platforms worldwide?

- In August 2026, Kajabi was the most searched among community platforms worldwide, with an estimated 116K branded searches and 73.9% estimated Share of Search within this set.
- Mighty Networks is in 2nd place, 62.3 percentage points behind at 11.6% Share of Search.
- Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among community platforms worldwide increased from 71.2% to 73.9%.
- Across the 11 months ending August 2026, Mighty Networks’ estimated Share of Search among community platforms worldwide decreased from 16.6% to 11.6%.
- Across the 11 months ending August 2026, Circle’s estimated Share of Search among community platforms worldwide increased from 8.3% to 9.2%.
- Across the 11 months ending August 2026, Bettermode’s estimated Share of Search among community platforms worldwide increased from 2.7% to 3.5%.
- Across the 11 months ending August 2026, Discourse’s estimated Share of Search among community platforms worldwide increased from 1.2% to 1.8%.
- Across the 11 months ending August 2026, Kajabi’s estimated Share of Search among community platforms worldwide peaked at 77.2% in February 2026 and was lowest at 71.2% in October 2025.
- Across the 11 months ending August 2026, Circle’s estimated Share of Search among community platforms worldwide peaked at 9.3% in June 2026 and was lowest at 6.7% in December 2025.
- Across the 11 months ending August 2026, Bettermode’s estimated Share of Search among community platforms worldwide peaked at 3.5% in August 2026 and was lowest at 1.9% in April 2026.

## Compare search popularity between leading brands

- [Kajabi vs Mighty Networks: compare search popularity](/demand/global-en/compare/kajabi-vs-mighty-networks): 73.9% against 11.6% Share of Search.
- [Kajabi vs Circle: compare search popularity](/demand/global-en/compare/circle-vs-kajabi): 73.9% against 9.2% Share of Search.
- [Kajabi vs Bettermode: compare search popularity](/demand/global-en/compare/bettermode-vs-kajabi): 73.9% against 3.5% Share of Search.
- [Mighty Networks vs Circle: compare search popularity](/demand/global-en/compare/circle-vs-mighty-networks): 11.6% against 9.2% Share of Search.
- [Mighty Networks vs Bettermode: compare search popularity](/demand/global-en/compare/bettermode-vs-mighty-networks): 11.6% against 3.5% Share of Search.
- [Circle vs Bettermode: compare search popularity](/demand/global-en/compare/bettermode-vs-circle): 9.2% against 3.5% Share of Search.

## How did search popularity change for community platforms worldwide in August 2026?

- In August 2026, Kajabi gained estimated Share of Search among community platforms worldwide, from 72.9% to 73.9%.
- In August 2026, Bettermode gained estimated Share of Search among community platforms worldwide, from 2.8% to 3.5%.
- In August 2026, Mighty Networks lost estimated Share of Search among community platforms worldwide, from 14% to 11.6%.
- Estimated monthly branded searches for Discourse worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.
- Estimated monthly branded searches for Circle worldwide fell 13.3% over 11 measured months, from 16.6K to 14.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Kajabi | 73.9% | 116K | -0.3% | Kajabi |
| 2 | Mighty Networks | 11.6% | 18.2K | -18.5% | Mighty Networks |
| 3 | Circle | 9.2% | 14.4K | +2.1% | Circle |
| 4 | Bettermode | 3.5% | 5.4K | +22.1% | Bettermode |
| 5 | Discourse | 1.8% | 2.9K | +20.8% | Discourse |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Kajabi | 142K | 71.2% | 1 |
| Oct 2025 | Mighty Networks | 33.2K | 16.6% | 2 |
| Oct 2025 | Circle | 16.6K | 8.3% | 3 |
| Oct 2025 | Bettermode | 5.4K | 2.7% | 4 |
| Oct 2025 | Discourse | 2.4K | 1.2% | 5 |
| Nov 2025 | Kajabi | 142K | 74.2% | 1 |
| Nov 2025 | Mighty Networks | 27.2K | 14.2% | 2 |
| Nov 2025 | Circle | 15.4K | 8% | 3 |
| Nov 2025 | Bettermode | 4.4K | 2.3% | 4 |
| Nov 2025 | Discourse | 2.4K | 1.3% | 5 |
| Dec 2025 | Kajabi | 141K | 75.1% | 1 |
| Dec 2025 | Mighty Networks | 27.2K | 14.5% | 2 |
| Dec 2025 | Circle | 12.6K | 6.7% | 3 |
| Dec 2025 | Bettermode | 4.5K | 2.4% | 4 |
| Dec 2025 | Discourse | 2.4K | 1.3% | 5 |
| Jan 2026 | Kajabi | 175K | 74.7% | 1 |
| Jan 2026 | Mighty Networks | 33.2K | 14.2% | 2 |
| Jan 2026 | Circle | 17.7K | 7.6% | 3 |
| Jan 2026 | Bettermode | 5.5K | 2.3% | 4 |
| Jan 2026 | Discourse | 2.9K | 1.2% | 5 |
| Feb 2026 | Kajabi | 173K | 77.2% | 1 |
| Feb 2026 | Mighty Networks | 27.2K | 12.1% | 2 |
| Feb 2026 | Circle | 15.9K | 7.1% | 3 |
| Feb 2026 | Bettermode | 4.5K | 2% | 4 |
| Feb 2026 | Discourse | 3.6K | 1.6% | 5 |
| Mar 2026 | Kajabi | 143K | 73.8% | 1 |
| Mar 2026 | Mighty Networks | 27.2K | 14% | 2 |
| Mar 2026 | Circle | 16.4K | 8.4% | 3 |
| Mar 2026 | Bettermode | 4.4K | 2.3% | 4 |
| Mar 2026 | Discourse | 2.9K | 1.5% | 5 |
| Apr 2026 | Kajabi | 142K | 74.1% | 1 |
| Apr 2026 | Mighty Networks | 27.2K | 14.2% | 2 |
| Apr 2026 | Circle | 15.9K | 8.3% | 3 |
| Apr 2026 | Bettermode | 3.6K | 1.9% | 4 |
| Apr 2026 | Discourse | 2.9K | 1.5% | 5 |
| May 2026 | Kajabi | 142K | 76.4% | 1 |
| May 2026 | Mighty Networks | 22.3K | 12% | 2 |
| May 2026 | Circle | 14.9K | 8% | 3 |
| May 2026 | Bettermode | 3.6K | 2% | 4 |
| May 2026 | Discourse | 2.9K | 1.6% | 5 |
| Jun 2026 | Kajabi | 116K | 72.9% | 1 |
| Jun 2026 | Mighty Networks | 22.3K | 14% | 2 |
| Jun 2026 | Circle | 14.9K | 9.3% | 3 |
| Jun 2026 | Bettermode | 3.6K | 2.3% | 4 |
| Jun 2026 | Discourse | 2.4K | 1.5% | 5 |
| Jul 2026 | Kajabi | 116K | 72.9% | 1 |
| Jul 2026 | Mighty Networks | 22.3K | 14% | 2 |
| Jul 2026 | Circle | 14.1K | 8.8% | 3 |
| Jul 2026 | Bettermode | 4.4K | 2.8% | 4 |
| Jul 2026 | Discourse | 2.4K | 1.5% | 5 |
| Aug 2026 | Kajabi | 116K | 73.9% | 1 |
| Aug 2026 | Mighty Networks | 18.2K | 11.6% | 2 |
| Aug 2026 | Circle | 14.4K | 9.2% | 3 |
| Aug 2026 | Bettermode | 5.4K | 3.5% | 4 |
| Aug 2026 | Discourse | 2.9K | 1.8% | 5 |
| Sep 2026 | Bettermode | — | — | — |
| Sep 2026 | Circle | — | — | — |
| Sep 2026 | Discourse | — | — | — |
| Sep 2026 | Kajabi | — | — | — |
| Sep 2026 | Mighty Networks | — | — | — |

## What is being compared

- **Bettermode**: Measured on the search terms “bettermode” and “bettermode community platform”, summed into one figure.
- **Circle**: Measured on the search terms “circle community”, “circle community platform” and “circle.so”, summed into one figure.
- **Discourse**: Measured on the search term “discourse forum”.
- **Kajabi**: Measured on the search terms “kajabi”, “kajabi ai”, “kajabi app”, “kajabi com”, “kajabi course”, “kajabi courses”, “kajabi online”, “kajabi online courses”, “kajabi platform” and “kajabi software”, summed into one figure.
- **Mighty Networks**: Measured on the search terms “mighty networks” and “mighty networks community”, summed into one figure.

- [Bettermode](/demand/global-en/brands/bettermode)
- [Circle](/demand/global-en/brands/circle)
- [Discourse](/demand/global-en/brands/discourse)
- [Kajabi](/demand/global-en/brands/kajabi)
- [Mighty Networks](/demand/global-en/brands/mighty-networks)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among community platforms worldwide?

In August 2026, Kajabi was the most searched among community platforms worldwide, with an estimated 116K branded searches and 73.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Community platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/community-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/community-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
