---
title: "Twilio vs Vonage: Which is searched more?"
description: "Is Twilio or Vonage more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Communications API platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/communications-api-platforms/compare/twilio-vs-vonage"
publisher: "Brandwave"
---

# Twilio vs Vonage: Which is searched more?

Is Twilio or Vonage more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Communications API platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Twilio and Vonage
- **Competitive set**: Communications API platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Twilio Share of Search**: 66.8%
- **Vonage Share of Search**: 9.2%

## Is Twilio or Vonage more popular in search?

- In September 2026, Twilio had more branded searches than Vonage among communications API platforms worldwide. Twilio had about 551,000 branded searches, while Vonage had 76,100. Twilio made up 66.8% of all communications API platform searches we track, and Vonage accounted for 9.2%.
- Twilio was ahead of Vonage in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Twilio’s share of searches among communications API platforms worldwide moved from 72.5% to 66.8%, and its estimated monthly branded searches moved from 674K to 551K.
- Across the 12 months ending September 2026, Vonage’s share of searches among communications API platforms worldwide moved from 9.9% to 9.2%, and its estimated monthly branded searches moved from 92K to 76.1K.

## Top communications API platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Twilio was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Vonage was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Twilio was listed before Vonage in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Twilio | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Telnyx | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Vonage | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Sinch | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Plivo | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Infobip | 6th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about communications API platforms

- Asked ChatGPT "Which communications API platform should I use?": 1. Twilio, 2. Telnyx, 3. Plivo, 4. Sinch
- Asked ChatGPT "What are the best communications API platforms?": 1. Twilio, 2. Telnyx, 3. Vonage, 4. Sinch, 5. Infobip, 6. Plivo
- Asked ChatGPT "What's the best communications API platform for a small dev team?": 1. Twilio, 2. Telnyx, 3. Vonage
- Searched Google, AI Overview "communications api platforms": 1. Vonage, 2. Telnyx, 3. Sinch, 4. Plivo
- Searched Google, AI Overview "sms api platform": 1. Twilio, 2. Telnyx, 3. Sinch, 4. Vonage

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for communications API platforms worldwide in September 2026?

- In September 2026, Vonage gained share of searches among communications API platforms worldwide, from 8.1% to 9.2%.
- In September 2026, Twilio lost share of searches among communications API platforms worldwide, from 72.7% to 66.8%.

## Month by month

| Month | Twilio estimated searches | Twilio Share of Search | Twilio rank | Vonage estimated searches | Vonage Share of Search | Vonage rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 674K | 72.5% | 1 | 92K | 9.9% | 2 |
| Nov 2025 | 551K | 70.7% | 1 | 75.5K | 9.7% | 2 |
| Dec 2025 | 451K | 67.7% | 1 | 75.5K | 11.3% | 2 |
| Jan 2026 | 551K | 68.5% | 1 | 92K | 11.4% | 2 |
| Feb 2026 | 551K | 69.9% | 1 | 75.2K | 9.5% | 2 |
| Mar 2026 | 675K | 71.8% | 1 | 92K | 9.8% | 2 |
| Apr 2026 | 674K | 72.7% | 1 | 75.5K | 8.1% | 2 |
| May 2026 | 674K | 73.1% | 1 | 75.5K | 8.2% | 2 |
| Jun 2026 | 674K | 73.1% | 1 | 75.3K | 8.2% | 2 |
| Jul 2026 | 674K | 73.1% | 1 | 75.3K | 8.2% | 2 |
| Aug 2026 | 674K | 72.7% | 1 | 75.5K | 8.1% | 2 |
| Sep 2026 | 551K | 66.8% | 1 | 76.1K | 9.2% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Twilio’s and Vonage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Twilio**: Measured on the search terms “twilio”, “twilio app”, “twilio communications api” and “twilio software”, summed into one figure.
- **Vonage**: Measured on the search terms “vonage”, “vonage app”, “vonage communications api” and “vonage software”, summed into one figure.

- [Twilio profile](/demand/global-en/brands/twilio)
- [Vonage profile](/demand/global-en/brands/vonage)
- [All communications API platforms worldwide](/demand/global-en/categories/communications-api-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Twilio or Vonage more popular in search?

In September 2026, Twilio had more branded searches than Vonage among communications API platforms worldwide. Twilio had about 551,000 branded searches, while Vonage had 76,100. Twilio made up 66.8% of all communications API platform searches we track, and Vonage accounted for 9.2%.

## Cite this page

Brandwave. "Twilio vs Vonage: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/communications-api-platforms/compare/twilio-vs-vonage

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/communications-api-platforms/compare/twilio-vs-vonage. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
