---
title: "Circular saw brands: Which brands are most popular in search?"
description: "Compare the circular saw brands people buy. Share of Search among Milwaukee, Makita, DeWalt, Bosch and Festool, the circular saw brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/circular-saw-brands"
publisher: "Brandwave"
---

# Circular saw brands: Which brands are most popular in search?

Compare the circular saw brands people buy. Share of Search among Milwaukee, Makita, DeWalt, Bosch and Festool, the circular saw brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Circular saw brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Milwaukee, 49%

## Which brand is most popular in search among circular saw brands worldwide?

- In August 2026, Milwaukee was the most searched among circular saw brands worldwide, with an estimated 1.8M branded searches and 49% estimated Share of Search within this set.
- Makita is in 2nd place, 27 percentage points behind at 22% Share of Search.
- Across the 11 months ending August 2026, Milwaukee’s estimated Share of Search among circular saw brands worldwide increased from 48.3% to 49%.
- Across the 11 months ending August 2026, Makita’s estimated Share of Search among circular saw brands worldwide decreased from 26.3% to 22%.
- Across the 11 months ending August 2026, DeWalt’s estimated Share of Search among circular saw brands worldwide increased from 14.5% to 18%.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among circular saw brands worldwide increased from 4.5% to 5.5%.
- Across the 11 months ending August 2026, Festool’s estimated Share of Search among circular saw brands worldwide decreased from 6.5% to 5.4%.
- Across the 11 months ending August 2026, Milwaukee’s estimated Share of Search among circular saw brands worldwide peaked at 53.4% in July 2026 and was lowest at 46% in March 2026.
- Across the 11 months ending August 2026, Makita’s estimated Share of Search among circular saw brands worldwide peaked at 26.3% in October 2025 and was lowest at 19.7% in July 2026.
- Across the 11 months ending August 2026, DeWalt’s estimated Share of Search among circular saw brands worldwide peaked at 18.4% in December 2025 and was lowest at 14.5% in October 2025.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among circular saw brands worldwide peaked at 5.5% in August 2026 and was lowest at 3.6% in November 2025.
- Across the 11 months ending August 2026, Festool’s estimated Share of Search among circular saw brands worldwide peaked at 7.6% in March 2026 and was lowest at 5.4% in August 2026.
- Across the 11 months ending August 2026, Bosch rose from 5th to 4th among circular saw brands worldwide.
- Across the 11 months ending August 2026, Festool fell from 4th to 5th among circular saw brands worldwide.

## Compare search popularity between leading brands

- [Milwaukee vs Makita: compare search popularity](/demand/global-en/compare/makita-vs-milwaukee): 49% against 22% Share of Search.
- [Milwaukee vs DeWalt: compare search popularity](/demand/global-en/compare/dewalt-vs-milwaukee): 49% against 18% Share of Search.
- [Milwaukee vs Bosch: compare search popularity](/demand/global-en/compare/bosch-vs-milwaukee): 49% against 5.5% Share of Search.
- [Milwaukee vs Festool: compare search popularity](/demand/global-en/compare/festool-vs-milwaukee): 49% against 5.4% Share of Search.
- [Makita vs DeWalt: compare search popularity](/demand/global-en/compare/dewalt-vs-makita): 22% against 18% Share of Search.
- [Makita vs Bosch: compare search popularity](/demand/global-en/compare/bosch-vs-makita): 22% against 5.5% Share of Search.
- [Makita vs Festool: compare search popularity](/demand/global-en/compare/festool-vs-makita): 22% against 5.4% Share of Search.
- [DeWalt vs Bosch: compare search popularity](/demand/global-en/compare/bosch-vs-dewalt): 18% against 5.5% Share of Search.
- [DeWalt vs Festool: compare search popularity](/demand/global-en/compare/dewalt-vs-festool): 18% against 5.4% Share of Search.
- [Bosch vs Festool: compare search popularity](/demand/global-en/compare/bosch-vs-festool): 5.5% against 5.4% Share of Search.

## How did search popularity change for circular saw brands worldwide in August 2026?

- In August 2026, Bosch overtook Festool to rank 4th among circular saw brands worldwide, at 5.5%.
- In August 2026, Makita gained estimated Share of Search among circular saw brands worldwide, from 19.7% to 22%.
- In August 2026, DeWalt gained estimated Share of Search among circular saw brands worldwide, from 16.1% to 18%.
- In August 2026, Milwaukee lost estimated Share of Search among circular saw brands worldwide, from 53.4% to 49%.
- Estimated monthly branded searches for Festool worldwide fell 33.2% over 11 measured months, from 301K to 201K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Milwaukee | 49% | 1.8M | 0.0% | Milwaukee |
| 2 | Makita | 22% | 823K | +22.3% | Makita |
| 3 | DeWalt | 18% | 673K | +22.4% | DeWalt |
| 4 | Bosch | 5.5% | 206K | +21.2% | Bosch |
| 5 | Festool | 5.4% | 201K | 0.0% | Festool |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Milwaukee | 2.2M | 48.3% | 1 |
| Oct 2025 | Makita | 1.2M | 26.3% | 2 |
| Oct 2025 | DeWalt | 673K | 14.5% | 3 |
| Oct 2025 | Festool | 301K | 6.5% | 4 |
| Oct 2025 | Bosch | 207K | 4.5% | 5 |
| Nov 2025 | Milwaukee | 2.2M | 47.1% | 1 |
| Nov 2025 | Makita | 1.2M | 25.7% | 2 |
| Nov 2025 | DeWalt | 823K | 17.3% | 3 |
| Nov 2025 | Festool | 301K | 6.3% | 4 |
| Nov 2025 | Bosch | 171K | 3.6% | 5 |
| Dec 2025 | Milwaukee | 2.2M | 50% | 1 |
| Dec 2025 | Makita | 1M | 22.3% | 2 |
| Dec 2025 | DeWalt | 823K | 18.4% | 3 |
| Dec 2025 | Festool | 246K | 5.5% | 4 |
| Dec 2025 | Bosch | 171K | 3.8% | 5 |
| Jan 2026 | Milwaukee | 1.8M | 48.9% | 1 |
| Jan 2026 | Makita | 823K | 22% | 2 |
| Jan 2026 | DeWalt | 673K | 18% | 3 |
| Jan 2026 | Festool | 246K | 6.6% | 4 |
| Jan 2026 | Bosch | 172K | 4.6% | 5 |
| Feb 2026 | Milwaukee | 1.8M | 49.3% | 1 |
| Feb 2026 | Makita | 823K | 22.2% | 2 |
| Feb 2026 | DeWalt | 673K | 18.1% | 3 |
| Feb 2026 | Festool | 246K | 6.6% | 4 |
| Feb 2026 | Bosch | 141K | 3.8% | 5 |
| Mar 2026 | Milwaukee | 1.8M | 46% | 1 |
| Mar 2026 | Makita | 1M | 25.2% | 2 |
| Mar 2026 | DeWalt | 673K | 16.9% | 3 |
| Mar 2026 | Festool | 301K | 7.6% | 4 |
| Mar 2026 | Bosch | 171K | 4.3% | 5 |
| Apr 2026 | Milwaukee | 1.8M | 48.9% | 1 |
| Apr 2026 | Makita | 823K | 22% | 2 |
| Apr 2026 | DeWalt | 673K | 18% | 3 |
| Apr 2026 | Festool | 246K | 6.6% | 4 |
| Apr 2026 | Bosch | 171K | 4.6% | 5 |
| May 2026 | Milwaukee | 1.8M | 48.9% | 1 |
| May 2026 | Makita | 823K | 22% | 2 |
| May 2026 | DeWalt | 673K | 18% | 3 |
| May 2026 | Festool | 246K | 6.6% | 4 |
| May 2026 | Bosch | 171K | 4.6% | 5 |
| Jun 2026 | Milwaukee | 1.8M | 48.9% | 1 |
| Jun 2026 | Makita | 823K | 22% | 2 |
| Jun 2026 | DeWalt | 673K | 18% | 3 |
| Jun 2026 | Festool | 246K | 6.6% | 4 |
| Jun 2026 | Bosch | 170K | 4.5% | 5 |
| Jul 2026 | Milwaukee | 1.8M | 53.4% | 1 |
| Jul 2026 | Makita | 673K | 19.7% | 2 |
| Jul 2026 | DeWalt | 550K | 16.1% | 3 |
| Jul 2026 | Festool | 201K | 5.9% | 4 |
| Jul 2026 | Bosch | 170K | 5% | 5 |
| Aug 2026 | Milwaukee | 1.8M | 49% | 1 |
| Aug 2026 | Makita | 823K | 22% | 2 |
| Aug 2026 | DeWalt | 673K | 18% | 3 |
| Aug 2026 | Bosch | 206K | 5.5% | 4 |
| Aug 2026 | Festool | 201K | 5.4% | 5 |
| Sep 2026 | Bosch | — | — | — |
| Sep 2026 | DeWalt | — | — | — |
| Sep 2026 | Festool | — | — | — |
| Sep 2026 | Makita | — | — | — |
| Sep 2026 | Milwaukee | — | — | — |

## What is being compared

- **Bosch**: Measured on the search terms “bosch washer”, “bosch washing machine” and “bosch-home com”, summed into one figure.
- **DeWalt**: Measured on the search term “dewalt”.
- **Festool**: Measured on the search term “festool”.
- **Makita**: Measured on the search term “makita”.
- **Milwaukee**: Measured on the search term “milwaukee”.

- [Bosch](/demand/global-en/brands/bosch)
- [DeWalt](/demand/global-en/brands/dewalt)
- [Festool](/demand/global-en/brands/festool)
- [Makita](/demand/global-en/brands/makita)
- [Milwaukee](/demand/global-en/brands/milwaukee)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among circular saw brands worldwide?

In August 2026, Milwaukee was the most searched among circular saw brands worldwide, with an estimated 1.8M branded searches and 49% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Circular saw brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/circular-saw-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/circular-saw-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
