---
title: "Champagne flutes brands: Which are searched most?"
description: "Compare the champagne flutes brands people buy. Share of Search among Swarovski, Waterford and Royal Doulton, the champagne flutes brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/champagne-flutes-brands"
publisher: "Brandwave"
---

# Champagne flutes brands: Which are searched most?

Compare the champagne flutes brands people buy. Share of Search among Swarovski, Waterford and Royal Doulton, the champagne flutes brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Champagne flutes brands
- **Market**: Global
- **Brands compared**: 3
- **Month measured**: Sep 2026
- **Highest Share of Search**: Swarovski, 93.5%

## Which brand is most popular in search among champagne flutes brands worldwide?

- In September 2026, Swarovski was the most searched among champagne flutes brands worldwide, with an estimated 4.1M branded searches and 93.5% estimated Share of Search within this set.
- Waterford is in 2nd place, 87.8 percentage points behind at 5.6% Share of Search.
- Across the 12 months ending September 2026, Swarovski’s estimated Share of Search among champagne flutes brands worldwide peaked at 96.6% in December 2025 and was lowest at 92.1% in August 2026.
- Across the 12 months ending September 2026, Waterford’s estimated Share of Search among champagne flutes brands worldwide peaked at 6.8% in August 2026 and was lowest at 2.6% in December 2025.
- Across the 12 months ending September 2026, Swarovski, Waterford and Royal Doulton held steady: their estimated Share of Search among champagne flutes brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Swarovski vs Waterford: compare search popularity](/demand/global-en/compare/swarovski-vs-waterford): 93.5% against 5.6% Share of Search.

## How did search popularity change for champagne flutes brands worldwide in September 2026?

- In September 2026, Swarovski gained estimated Share of Search among champagne flutes brands worldwide, from 92.1% to 93.5%.
- In September 2026, Waterford lost estimated Share of Search among champagne flutes brands worldwide, from 6.8% to 5.6%.
- Estimated monthly branded searches for Royal Doulton worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Swarovski | 93.5% | 4.1M | 0.0% | Swarovski |
| 2 | Waterford | 5.6% | 246K | -18.3% | Waterford |
| 3 | Royal Doulton | 0.93% | 40.5K | -18.2% | Royal Doulton |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Swarovski | 4.1M | 93.3% | 1 |
| Oct 2025 | Waterford | 246K | 5.6% | 2 |
| Oct 2025 | Royal Doulton | 49.5K | 1.1% | 3 |
| Nov 2025 | Swarovski | 6.1M | 95.2% | 1 |
| Nov 2025 | Waterford | 246K | 3.8% | 2 |
| Nov 2025 | Royal Doulton | 60.5K | 0.94% | 3 |
| Dec 2025 | Swarovski | 7.5M | 96.6% | 1 |
| Dec 2025 | Waterford | 201K | 2.6% | 2 |
| Dec 2025 | Royal Doulton | 60.5K | 0.78% | 3 |
| Jan 2026 | Swarovski | 5M | 95% | 1 |
| Jan 2026 | Waterford | 201K | 3.8% | 2 |
| Jan 2026 | Royal Doulton | 60.5K | 1.1% | 3 |
| Feb 2026 | Swarovski | 5M | 95.4% | 1 |
| Feb 2026 | Waterford | 201K | 3.8% | 2 |
| Feb 2026 | Royal Doulton | 40.5K | 0.77% | 3 |
| Mar 2026 | Swarovski | 4.1M | 93.3% | 1 |
| Mar 2026 | Waterford | 246K | 5.6% | 2 |
| Mar 2026 | Royal Doulton | 49.5K | 1.1% | 3 |
| Apr 2026 | Swarovski | 4.1M | 93.3% | 1 |
| Apr 2026 | Waterford | 246K | 5.6% | 2 |
| Apr 2026 | Royal Doulton | 49.5K | 1.1% | 3 |
| May 2026 | Swarovski | 5M | 94.6% | 1 |
| May 2026 | Waterford | 246K | 4.7% | 2 |
| May 2026 | Royal Doulton | 40.5K | 0.77% | 3 |
| Jun 2026 | Swarovski | 4.1M | 93.5% | 1 |
| Jun 2026 | Waterford | 246K | 5.6% | 2 |
| Jun 2026 | Royal Doulton | 40.5K | 0.93% | 3 |
| Jul 2026 | Swarovski | 4.1M | 93.5% | 1 |
| Jul 2026 | Waterford | 246K | 5.6% | 2 |
| Jul 2026 | Royal Doulton | 40.5K | 0.93% | 3 |
| Aug 2026 | Swarovski | 4.1M | 92.1% | 1 |
| Aug 2026 | Waterford | 301K | 6.8% | 2 |
| Aug 2026 | Royal Doulton | 49.5K | 1.1% | 3 |
| Sep 2026 | Swarovski | 4.1M | 93.5% | 1 |
| Sep 2026 | Waterford | 246K | 5.6% | 2 |
| Sep 2026 | Royal Doulton | 40.5K | 0.93% | 3 |

## What is being compared

- **Royal Doulton**: Measured on the search term “royal doulton”.
- **Swarovski**: Measured on the search term “swarovski”.
- **Waterford**: Measured on the search term “waterford”.

- [Royal Doulton](/demand/global-en/brands/royal-doulton)
- [Swarovski](/demand/global-en/brands/swarovski)
- [Waterford](/demand/global-en/brands/waterford)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among champagne flutes brands worldwide?

In September 2026, Swarovski was the most searched among champagne flutes brands worldwide, with an estimated 4.1M branded searches and 93.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Champagne flutes brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/champagne-flutes-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/champagne-flutes-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
