---
title: "Champagne and sparkling wine brands: Which are searched most?"
description: "Compare the champagne and sparkling wine brands people celebrate. Share of Search among Veuve Clicquot, Moët & Chandon, Bollinger and Taittinger, the champagne and sparkling wine brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/champagne-and-sparkling-wine-brands"
publisher: "Brandwave"
---

# Champagne and sparkling wine brands: Which are searched most?

Compare the champagne and sparkling wine brands people celebrate. Share of Search among Veuve Clicquot, Moët & Chandon, Bollinger and Taittinger, the champagne and sparkling wine brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Champagne and sparkling wine brands
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: Veuve Clicquot, 50.1%

## Which brand is most popular in search among champagne and sparkling wine brands worldwide?

- In September 2026, Veuve Clicquot was the most searched among champagne and sparkling wine brands worldwide, with an estimated 301K branded searches and 50.1% estimated Share of Search within this set.
- Moët & Chandon is in 2nd place, 16.6 percentage points behind at 33.4% Share of Search.
- Across the 12 months ending September 2026, Veuve Clicquot’s estimated Share of Search among champagne and sparkling wine brands worldwide increased from 49.2% to 50.1%.
- Across the 12 months ending September 2026, Moët & Chandon’s estimated Share of Search among champagne and sparkling wine brands worldwide increased from 32.8% to 33.4%.
- Across the 12 months ending September 2026, Bollinger’s estimated Share of Search among champagne and sparkling wine brands worldwide decreased from 9.9% to 8.2%.
- Across the 12 months ending September 2026, Veuve Clicquot’s estimated Share of Search among champagne and sparkling wine brands worldwide peaked at 53.3% in April 2026 and was lowest at 44.9% in March 2026.
- Across the 12 months ending September 2026, Moët & Chandon’s estimated Share of Search among champagne and sparkling wine brands worldwide peaked at 38.6% in December 2025 and was lowest at 29.2% in April 2026.
- Across the 12 months ending September 2026, Bollinger’s estimated Share of Search among champagne and sparkling wine brands worldwide peaked at 11% in March 2026 and was lowest at 7.5% in August 2026.
- Across the 12 months ending September 2026, Taittinger’s estimated Share of Search among champagne and sparkling wine brands worldwide peaked at 9.2% in August 2026 and was lowest at 6.4% in December 2025.
- Across the 12 months ending September 2026, Taittinger held steady: its estimated Share of Search among champagne and sparkling wine brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Veuve Clicquot vs Moët & Chandon: compare search popularity](/demand/global-en/compare/moet-and-chandon-vs-veuve-clicquot): 50.1% against 33.4% Share of Search.
- [Veuve Clicquot vs Bollinger: compare search popularity](/demand/global-en/compare/bollinger-vs-veuve-clicquot): 50.1% against 8.2% Share of Search.
- [Veuve Clicquot vs Taittinger: compare search popularity](/demand/global-en/compare/taittinger-vs-veuve-clicquot): 50.1% against 8.2% Share of Search.
- [Moët & Chandon vs Bollinger: compare search popularity](/demand/global-en/compare/bollinger-vs-moet-and-chandon): 33.4% against 8.2% Share of Search.
- [Moët & Chandon vs Taittinger: compare search popularity](/demand/global-en/compare/moet-and-chandon-vs-taittinger): 33.4% against 8.2% Share of Search.
- [Bollinger vs Taittinger: compare search popularity](/demand/global-en/compare/bollinger-vs-taittinger): 8.2% Share of Search each.

## How did search popularity change for champagne and sparkling wine brands worldwide in September 2026?

- In September 2026, Bollinger overtook Taittinger to rank 3rd among champagne and sparkling wine brands worldwide, with 8.2% estimated Share of Search.
- In September 2026, Veuve Clicquot gained estimated Share of Search among champagne and sparkling wine brands worldwide, from 45.8% to 50.1%.
- In September 2026, Moët & Chandon lost estimated Share of Search among champagne and sparkling wine brands worldwide, from 37.4% to 33.4%.
- In September 2026, Taittinger lost estimated Share of Search among champagne and sparkling wine brands worldwide, from 9.2% to 8.2%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Veuve Clicquot | 50.1% | 301K | 0.0% | LVMH |
| 2 | Moët & Chandon | 33.4% | 201K | -18.3% | LVMH |
| 3 | Bollinger | 8.2% | 49.5K | 0.0% | Bollinger |
| 4 | Taittinger | 8.2% | 49.5K | -18.2% | Taittinger |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Veuve Clicquot | 301K | 49.2% | 1 |
| Oct 2025 | Moët & Chandon | 201K | 32.8% | 2 |
| Oct 2025 | Bollinger | 60.5K | 9.9% | 3 |
| Oct 2025 | Taittinger | 49.5K | 8.1% | 4 |
| Nov 2025 | Veuve Clicquot | 368K | 50.8% | 1 |
| Nov 2025 | Moët & Chandon | 246K | 34% | 2 |
| Nov 2025 | Bollinger | 60.5K | 8.4% | 3 |
| Nov 2025 | Taittinger | 49.5K | 6.8% | 4 |
| Dec 2025 | Veuve Clicquot | 673K | 47.3% | 1 |
| Dec 2025 | Moët & Chandon | 550K | 38.6% | 2 |
| Dec 2025 | Bollinger | 110K | 7.7% | 3 |
| Dec 2025 | Taittinger | 90.5K | 6.4% | 4 |
| Jan 2026 | Veuve Clicquot | 368K | 50.8% | 1 |
| Jan 2026 | Moët & Chandon | 246K | 34% | 2 |
| Jan 2026 | Bollinger | 60.5K | 8.4% | 3 |
| Jan 2026 | Taittinger | 49.5K | 6.8% | 4 |
| Feb 2026 | Veuve Clicquot | 246K | 49.1% | 1 |
| Feb 2026 | Moët & Chandon | 165K | 32.9% | 2 |
| Feb 2026 | Bollinger | 49.5K | 9.9% | 3 |
| Feb 2026 | Taittinger | 40.5K | 8.1% | 4 |
| Mar 2026 | Veuve Clicquot | 246K | 44.9% | 1 |
| Mar 2026 | Moët & Chandon | 201K | 36.7% | 2 |
| Mar 2026 | Bollinger | 60.5K | 11% | 3 |
| Mar 2026 | Taittinger | 40.5K | 7.4% | 4 |
| Apr 2026 | Veuve Clicquot | 301K | 53.3% | 1 |
| Apr 2026 | Moët & Chandon | 165K | 29.2% | 2 |
| Apr 2026 | Bollinger | 49.5K | 8.8% | 3 |
| Apr 2026 | Taittinger | 49.5K | 8.8% | 4 |
| May 2026 | Veuve Clicquot | 301K | 50.1% | 1 |
| May 2026 | Moët & Chandon | 201K | 33.4% | 2 |
| May 2026 | Bollinger | 49.5K | 8.2% | 3 |
| May 2026 | Taittinger | 49.5K | 8.2% | 4 |
| Jun 2026 | Veuve Clicquot | 301K | 50.1% | 1 |
| Jun 2026 | Moët & Chandon | 201K | 33.4% | 2 |
| Jun 2026 | Bollinger | 49.5K | 8.2% | 3 |
| Jun 2026 | Taittinger | 49.5K | 8.2% | 4 |
| Jul 2026 | Veuve Clicquot | 301K | 46.6% | 1 |
| Jul 2026 | Moët & Chandon | 246K | 38.1% | 2 |
| Jul 2026 | Bollinger | 49.5K | 7.7% | 3 |
| Jul 2026 | Taittinger | 49.5K | 7.7% | 4 |
| Aug 2026 | Veuve Clicquot | 301K | 45.8% | 1 |
| Aug 2026 | Moët & Chandon | 246K | 37.4% | 2 |
| Aug 2026 | Taittinger | 60.5K | 9.2% | 3 |
| Aug 2026 | Bollinger | 49.5K | 7.5% | 4 |
| Sep 2026 | Veuve Clicquot | 301K | 50.1% | 1 |
| Sep 2026 | Moët & Chandon | 201K | 33.4% | 2 |
| Sep 2026 | Bollinger | 49.5K | 8.2% | 3 |
| Sep 2026 | Taittinger | 49.5K | 8.2% | 4 |

## What is being compared

- **Bollinger**: Measured on the search term “bollinger”.
- **Moët & Chandon**: Measured on the search term “mo t chandon”.
- **Taittinger**: Measured on the search term “taittinger”.
- **Veuve Clicquot**: Measured on the search term “veuve clicquot”.

- [Bollinger](/demand/global-en/brands/bollinger)
- [Moët & Chandon](/demand/global-en/brands/moet-and-chandon)
- [Taittinger](/demand/global-en/brands/taittinger)
- [Veuve Clicquot](/demand/global-en/brands/veuve-clicquot)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among champagne and sparkling wine brands worldwide?

In September 2026, Veuve Clicquot was the most searched among champagne and sparkling wine brands worldwide, with an estimated 301K branded searches and 50.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Champagne and sparkling wine brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/champagne-and-sparkling-wine-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/champagne-and-sparkling-wine-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.