--- title: "Cat tree brands: Which brands are most popular in search?" description: "Compare the cat tree brands people buy. Share of Search among Kmart NZ, Trixie, Catit, Yaheetech and PetFusion, the cat tree brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/cat-tree-brands" publisher: "Brandwave" --- # Cat tree brands: Which brands are most popular in search? Compare the cat tree brands people buy. Share of Search among Kmart NZ, Trixie, Catit, Yaheetech and PetFusion, the cat tree brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Cat tree brands - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Kmart NZ, 96.3% ## Which brand is most popular in search among cat tree brands worldwide? - In August 2026, Kmart NZ was the most searched among cat tree brands worldwide, with an estimated 6.4M branded searches and 96.3% estimated Share of Search within this set. - Trixie is in 2nd place, 93.2 percentage points behind at 3% Share of Search. - Across the 11 months ending August 2026, Kmart NZ’s estimated Share of Search among cat tree brands worldwide decreased from 97.3% to 96.3%. - Across the 11 months ending August 2026, Trixie’s estimated Share of Search among cat tree brands worldwide increased from 2.1% to 3%. - Across the 11 months ending August 2026, Kmart NZ’s estimated Share of Search among cat tree brands worldwide peaked at 97.9% in December 2025 and was lowest at 96.1% in July 2026. - Across the 11 months ending August 2026, Trixie’s estimated Share of Search among cat tree brands worldwide peaked at 3% in July 2026 and was lowest at 1.4% in December 2025. - Across the 11 months ending August 2026, Catit rose from 4th to 3rd among cat tree brands worldwide. - Across the 11 months ending August 2026, Yaheetech fell from 3rd to 4th among cat tree brands worldwide. - Across the 11 months ending August 2026, PetFusion held steady: its estimated Share of Search among cat tree brands worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Kmart NZ vs Trixie: compare search popularity](/demand/global-en/compare/kmart-nz-vs-trixie): 96.3% against 3% Share of Search. ## How did search popularity change for cat tree brands worldwide in August 2026? - Estimated monthly branded searches for Trixie worldwide rose 21.8% over 11 measured months, from 165K to 201K in August 2026. - Estimated monthly branded searches for Yaheetech worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026. - Estimated monthly branded searches for Kmart NZ worldwide fell 16.7% over 11 measured months, from 7.6M to 6.4M in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Kmart NZ | 96.3% | 6.4M | +22.4% | Kmart NZ Holdings Limited | | 2 | Trixie | 3% | 201K | +21.8% | Trixie | | 3 | Catit | 0.34% | 22.2K | 0.0% | Catit | | 4 | Yaheetech | 0.34% | 22.2K | 0.0% | Yaheetech | | 5 | PetFusion | 0.02% | 1.6K | 0.0% | PetFusion | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Kmart NZ | 7.6M | 97.3% | 1 | | Oct 2025 | Trixie | 165K | 2.1% | 2 | | Oct 2025 | Yaheetech | 27.1K | 0.34% | 3 | | Oct 2025 | Catit | 22.2K | 0.28% | 4 | | Oct 2025 | PetFusion | 1.6K | 0.02% | 5 | | Nov 2025 | Kmart NZ | 7.7M | 97.6% | 1 | | Nov 2025 | Trixie | 135K | 1.7% | 2 | | Nov 2025 | Yaheetech | 27.1K | 0.34% | 3 | | Nov 2025 | Catit | 22.2K | 0.28% | 4 | | Nov 2025 | PetFusion | 1.9K | 0.02% | 5 | | Dec 2025 | Kmart NZ | 9.3M | 97.9% | 1 | | Dec 2025 | Trixie | 135K | 1.4% | 2 | | Dec 2025 | Yaheetech | 40.5K | 0.42% | 3 | | Dec 2025 | Catit | 27.1K | 0.28% | 4 | | Dec 2025 | PetFusion | 2.4K | 0.03% | 5 | | Jan 2026 | Kmart NZ | 7.6M | 97.6% | 1 | | Jan 2026 | Trixie | 135K | 1.7% | 2 | | Jan 2026 | Catit | 27.1K | 0.35% | 3 | | Jan 2026 | Yaheetech | 27.1K | 0.35% | 4 | | Jan 2026 | PetFusion | 1.9K | 0.02% | 5 | | Feb 2026 | Kmart NZ | 6.3M | 97.6% | 1 | | Feb 2026 | Trixie | 110K | 1.7% | 2 | | Feb 2026 | Catit | 22.2K | 0.35% | 3 | | Feb 2026 | Yaheetech | 22.2K | 0.35% | 4 | | Feb 2026 | PetFusion | 1.6K | 0.02% | 5 | | Mar 2026 | Kmart NZ | 6.3M | 97.2% | 1 | | Mar 2026 | Trixie | 135K | 2.1% | 2 | | Mar 2026 | Catit | 22.2K | 0.34% | 3 | | Mar 2026 | Yaheetech | 22.2K | 0.34% | 4 | | Mar 2026 | PetFusion | 1.6K | 0.02% | 5 | | Apr 2026 | Kmart NZ | 6.3M | 97.2% | 1 | | Apr 2026 | Trixie | 135K | 2.1% | 2 | | Apr 2026 | Catit | 22.2K | 0.34% | 3 | | Apr 2026 | Yaheetech | 22.2K | 0.34% | 4 | | Apr 2026 | PetFusion | 1.6K | 0.02% | 5 | | May 2026 | Kmart NZ | 6.3M | 97.1% | 1 | | May 2026 | Trixie | 135K | 2.1% | 2 | | May 2026 | Yaheetech | 27.1K | 0.42% | 3 | | May 2026 | Catit | 22.2K | 0.34% | 4 | | May 2026 | PetFusion | 1.6K | 0.02% | 5 | | Jun 2026 | Kmart NZ | 5.2M | 96.7% | 1 | | Jun 2026 | Trixie | 135K | 2.5% | 2 | | Jun 2026 | Catit | 22.2K | 0.41% | 3 | | Jun 2026 | Yaheetech | 22.2K | 0.41% | 4 | | Jun 2026 | PetFusion | 1.3K | 0.02% | 5 | | Jul 2026 | Kmart NZ | 5.2M | 96.1% | 1 | | Jul 2026 | Trixie | 165K | 3% | 2 | | Jul 2026 | Catit | 22.2K | 0.41% | 3 | | Jul 2026 | Yaheetech | 22.2K | 0.41% | 4 | | Jul 2026 | PetFusion | 1.6K | 0.03% | 5 | | Aug 2026 | Kmart NZ | 6.4M | 96.3% | 1 | | Aug 2026 | Trixie | 201K | 3% | 2 | | Aug 2026 | Catit | 22.2K | 0.34% | 3 | | Aug 2026 | Yaheetech | 22.2K | 0.34% | 4 | | Aug 2026 | PetFusion | 1.6K | 0.02% | 5 | | Sep 2026 | Catit | — | — | — | | Sep 2026 | Kmart NZ | — | — | — | | Sep 2026 | PetFusion | — | — | — | | Sep 2026 | Trixie | — | — | — | | Sep 2026 | Yaheetech | — | — | — | ## What is being compared - **Catit**: Measured on the search term “catit”. - **Kmart NZ**: Measured on the search terms “kmart” and “kmart nz”, summed into one figure. - **PetFusion**: Measured on the search term “petfusion”. - **Trixie**: Measured on the search term “trixie”. - **Yaheetech**: Measured on the search term “yaheetech”. - [Catit](/demand/global-en/brands/catit) - [Kmart NZ](/demand/global-en/brands/kmart-nz) - [PetFusion](/demand/global-en/brands/petfusion) - [Trixie](/demand/global-en/brands/trixie) - [Yaheetech](/demand/global-en/brands/yaheetech) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among cat tree brands worldwide? In August 2026, Kmart NZ was the most searched among cat tree brands worldwide, with an estimated 6.4M branded searches and 96.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Cat tree brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/cat-tree-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/cat-tree-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.