---
title: "Car vacuum brands: Which brands are most popular in search?"
description: "Compare the car vacuum brands people search for. Share of Search among Dyson, Shark, BISSELL, Baseus, Black and Decker and ThisWorx, the car vacuum brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/car-vacuum-brands"
publisher: "Brandwave"
---

# Car vacuum brands: Which brands are most popular in search?

Compare the car vacuum brands people search for. Share of Search among Dyson, Shark, BISSELL, Baseus, Black and Decker and ThisWorx, the car vacuum brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Car vacuum brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Dyson, 80.9%

## Which brand is most popular in search among car vacuum brands worldwide?

- In August 2026, Dyson was the most searched among car vacuum brands worldwide, with an estimated 7.4M branded searches and 80.9% estimated Share of Search within this set.
- Shark is in 2nd place, 70.6 percentage points behind at 10.2% Share of Search.
- Across the 11 months ending August 2026, Dyson’s estimated Share of Search among car vacuum brands worldwide decreased from 81.5% to 80.9%.
- Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among car vacuum brands worldwide increased from 4.9% to 5.5%.
- Across the 11 months ending August 2026, Dyson’s estimated Share of Search among car vacuum brands worldwide peaked at 82.7% in January 2026 and was lowest at 79.9% in March 2026.
- Across the 11 months ending August 2026, Shark’s estimated Share of Search among car vacuum brands worldwide peaked at 12.9% in December 2025 and was lowest at 9.4% in June 2026.
- Across the 11 months ending August 2026, BISSELL’s estimated Share of Search among car vacuum brands worldwide peaked at 5.8% in March 2026 and was lowest at 3% in December 2025.
- Across the 11 months ending August 2026, Baseus’ estimated Share of Search among car vacuum brands worldwide peaked at 2.7% in March 2026 and was lowest at 1.5% in November 2025.
- Across the 11 months ending August 2026, Shark, Baseus, Black and Decker and ThisWorx held steady: their estimated Share of Search among car vacuum brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Dyson vs Shark: compare search popularity](/demand/global-en/compare/dyson-vs-shark): 80.9% against 10.2% Share of Search.
- [Dyson vs BISSELL: compare search popularity](/demand/global-en/compare/bissell-vs-dyson): 80.9% against 5.5% Share of Search.
- [Dyson vs Baseus: compare search popularity](/demand/global-en/compare/baseus-vs-dyson): 80.9% against 2.2% Share of Search.
- [Shark vs BISSELL: compare search popularity](/demand/global-en/compare/bissell-vs-shark): 10.2% against 5.5% Share of Search.
- [Shark vs Baseus: compare search popularity](/demand/global-en/compare/baseus-vs-shark): 10.2% against 2.2% Share of Search.
- [BISSELL vs Baseus: compare search popularity](/demand/global-en/compare/baseus-vs-bissell): 5.5% against 2.2% Share of Search.

## How did search popularity change for car vacuum brands worldwide in August 2026?

- In August 2026, Dyson gained estimated Share of Search among car vacuum brands worldwide, from 80.2% to 80.9%.
- In August 2026, BISSELL gained estimated Share of Search among car vacuum brands worldwide, from 5% to 5.5%.
- Estimated monthly branded searches for Baseus worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
- Estimated monthly branded searches for ThisWorx worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.
- Estimated monthly branded searches for Shark worldwide fell 11.8% over 11 measured months, from 1.1M to 932K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Dyson | 80.9% | 7.4M | +22.8% | Dyson |
| 2 | Shark | 10.2% | 932K | +16.9% | SharkNinja |
| 3 | BISSELL | 5.5% | 506K | +35.7% | BISSELL |
| 4 | Baseus | 2.2% | 201K | 0.0% | Baseus |
| 5 | Black and Decker | 1.2% | 110K | 0.0% | Black and Decker |
| 6 | ThisWorx | <0.01% | 140 | 0.0% | ThisWorx |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Dyson | 8.5M | 81.5% | 1 |
| Oct 2025 | Shark | 1.1M | 10.2% | 2 |
| Oct 2025 | BISSELL | 512K | 4.9% | 3 |
| Oct 2025 | Baseus | 246K | 2.4% | 4 |
| Oct 2025 | Black and Decker | 110K | 1.1% | 5 |
| Oct 2025 | ThisWorx | 170 | <0.01% | 6 |
| Nov 2025 | Dyson | 13.6M | 82.2% | 1 |
| Nov 2025 | Shark | 1.9M | 11.8% | 2 |
| Nov 2025 | BISSELL | 625K | 3.8% | 3 |
| Nov 2025 | Baseus | 246K | 1.5% | 4 |
| Nov 2025 | Black and Decker | 135K | 0.81% | 5 |
| Nov 2025 | ThisWorx | 170 | <0.01% | 6 |
| Dec 2025 | Dyson | 12.2M | 81.7% | 1 |
| Dec 2025 | Shark | 1.9M | 12.9% | 2 |
| Dec 2025 | BISSELL | 456K | 3% | 3 |
| Dec 2025 | Baseus | 246K | 1.6% | 4 |
| Dec 2025 | Black and Decker | 110K | 0.73% | 5 |
| Dec 2025 | ThisWorx | 210 | <0.01% | 6 |
| Jan 2026 | Dyson | 9.3M | 82.7% | 1 |
| Jan 2026 | Shark | 1.2M | 10.2% | 2 |
| Jan 2026 | BISSELL | 445K | 3.9% | 3 |
| Jan 2026 | Baseus | 246K | 2.2% | 4 |
| Jan 2026 | Black and Decker | 110K | 0.97% | 5 |
| Jan 2026 | ThisWorx | 140 | <0.01% | 6 |
| Feb 2026 | Dyson | 7.3M | 81.8% | 1 |
| Feb 2026 | Shark | 854K | 9.6% | 2 |
| Feb 2026 | BISSELL | 464K | 5.2% | 3 |
| Feb 2026 | Baseus | 201K | 2.3% | 4 |
| Feb 2026 | Black and Decker | 90.5K | 1% | 5 |
| Feb 2026 | ThisWorx | 140 | <0.01% | 6 |
| Mar 2026 | Dyson | 7.2M | 79.9% | 1 |
| Mar 2026 | Shark | 930K | 10.3% | 2 |
| Mar 2026 | BISSELL | 523K | 5.8% | 3 |
| Mar 2026 | Baseus | 246K | 2.7% | 4 |
| Mar 2026 | Black and Decker | 110K | 1.2% | 5 |
| Mar 2026 | ThisWorx | 170 | <0.01% | 6 |
| Apr 2026 | Dyson | 6.7M | 81.4% | 1 |
| Apr 2026 | Shark | 788K | 9.5% | 2 |
| Apr 2026 | BISSELL | 445K | 5.4% | 3 |
| Apr 2026 | Baseus | 201K | 2.4% | 4 |
| Apr 2026 | Black and Decker | 110K | 1.3% | 5 |
| Apr 2026 | ThisWorx | 140 | <0.01% | 6 |
| May 2026 | Dyson | 6.8M | 81% | 1 |
| May 2026 | Shark | 862K | 10.3% | 2 |
| May 2026 | BISSELL | 390K | 4.7% | 3 |
| May 2026 | Baseus | 201K | 2.4% | 4 |
| May 2026 | Black and Decker | 135K | 1.6% | 5 |
| May 2026 | ThisWorx | 140 | <0.01% | 6 |
| Jun 2026 | Dyson | 6.7M | 82% | 1 |
| Jun 2026 | Shark | 771K | 9.4% | 2 |
| Jun 2026 | BISSELL | 373K | 4.5% | 3 |
| Jun 2026 | Baseus | 201K | 2.4% | 4 |
| Jun 2026 | Black and Decker | 135K | 1.6% | 5 |
| Jun 2026 | ThisWorx | 170 | <0.01% | 6 |
| Jul 2026 | Dyson | 6M | 80.2% | 1 |
| Jul 2026 | Shark | 798K | 10.6% | 2 |
| Jul 2026 | BISSELL | 373K | 5% | 3 |
| Jul 2026 | Baseus | 201K | 2.7% | 4 |
| Jul 2026 | Black and Decker | 110K | 1.5% | 5 |
| Jul 2026 | ThisWorx | 140 | <0.01% | 6 |
| Aug 2026 | Dyson | 7.4M | 80.9% | 1 |
| Aug 2026 | Shark | 932K | 10.2% | 2 |
| Aug 2026 | BISSELL | 506K | 5.5% | 3 |
| Aug 2026 | Baseus | 201K | 2.2% | 4 |
| Aug 2026 | Black and Decker | 110K | 1.2% | 5 |
| Aug 2026 | ThisWorx | 140 | <0.01% | 6 |
| Sep 2026 | Baseus | — | — | — |
| Sep 2026 | BISSELL | — | — | — |
| Sep 2026 | Black and Decker | — | — | — |
| Sep 2026 | Dyson | — | — | — |
| Sep 2026 | Shark | — | — | — |
| Sep 2026 | ThisWorx | — | — | — |

## What is being compared

- **Baseus**: Measured on the search term “baseus”.
- **BISSELL**: Measured on the search terms “bissell”, “bissell com”, “bissell crosswave”, “bissell vacuum” and “vacuum bissell”, summed into one figure.
- **Black and Decker**: Measured on the search term “black and decker”.
- **Dyson**: Measured on the search terms “dyson”, “dyson airwrap”, “dyson com”, “dyson hair dryer”, “dyson hair straightener”, “dyson hair styling”, “dyson supersonic”, “dyson vacuum”, “hair dryer dyson”, “hair straightener dyson”, “hair styling dyson” and “vacuum dyson”, summed into one figure.
- **Shark**: Measured on the search terms “hair dryer shark”, “hair straightener shark”, “hair styling shark”, “shark flexstyle”, “shark hair dryer”, “shark hair straightener”, “shark hair styling”, “shark speedstyle”, “shark vacuum”, “sharkclean com” and “vacuum shark”, summed into one figure.
- **ThisWorx**: Measured on the search term “thisworx”.

- [Baseus](/demand/global-en/brands/baseus)
- [BISSELL](/demand/global-en/brands/bissell)
- [Black and Decker](/demand/global-en/brands/black-and-decker)
- [Dyson](/demand/global-en/brands/dyson)
- [Shark](/demand/global-en/brands/shark)
- [ThisWorx](/demand/global-en/brands/thisworx)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among car vacuum brands worldwide?

In August 2026, Dyson was the most searched among car vacuum brands worldwide, with an estimated 7.4M branded searches and 80.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Car vacuum brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/car-vacuum-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/car-vacuum-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.