---
title: "Car battery brands: Which are searched most?"
description: "Compare the car battery brands drivers choose between. Share of Search among Bosch, Exide, Optima, Varta, Odyssey Battery and GS Yuasa, the car battery brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/car-battery-brands"
publisher: "Brandwave"
---

# Car battery brands: Which are searched most?

Compare the car battery brands drivers choose between. Share of Search among Bosch, Exide, Optima, Varta, Odyssey Battery and GS Yuasa, the car battery brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Car battery brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Bosch, 40.5%

## Which brand is most popular in search among car battery brands worldwide?

- In August 2026, Bosch was the most searched among car battery brands worldwide, with an estimated 206K branded searches and 40.5% estimated Share of Search within this set.
- Exide is in 2nd place, 1 percentage point behind at 39.4% Share of Search.
- Across the 11 months ending August 2026, Exide’s estimated Share of Search among car battery brands worldwide increased from 38.8% to 39.4%.
- Across the 11 months ending August 2026, Optima’s estimated Share of Search among car battery brands worldwide decreased from 7.8% to 6.5%.
- Across the 11 months ending August 2026, Varta’s estimated Share of Search among car battery brands worldwide increased from 5.2% to 6.5%.
- Across the 11 months ending August 2026, GS Yuasa’s estimated Share of Search among car battery brands worldwide decreased from 2.3% to 1.3%.
- Across the 11 months ending August 2026, Bosch’s estimated Share of Search among car battery brands worldwide peaked at 40.5% in August 2026 and was lowest at 32.9% in July 2026.
- Across the 11 months ending August 2026, Exide’s estimated Share of Search among car battery brands worldwide peaked at 48.1% in June 2026 and was lowest at 36.2% in February 2026.
- Across the 11 months ending August 2026, Optima’s estimated Share of Search among car battery brands worldwide peaked at 9.2% in December 2025 and was lowest at 6.4% in July 2026.
- Across the 11 months ending August 2026, Odyssey Battery’s estimated Share of Search among car battery brands worldwide peaked at 9.7% in February 2026 and was lowest at 5.7% in October 2025.
- Across the 11 months ending August 2026, GS Yuasa’s estimated Share of Search among car battery brands worldwide peaked at 2.3% in October 2025 and was lowest at 1% in July 2026.
- Across the 11 months ending August 2026, Varta rose from 5th to 4th among car battery brands worldwide.
- Across the 11 months ending August 2026, Odyssey Battery fell from 4th to 5th among car battery brands worldwide.
- Across the 11 months ending August 2026, Bosch held steady: its estimated Share of Search among car battery brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Bosch vs Exide: compare search popularity](/demand/global-en/compare/bosch-vs-exide): 40.5% against 39.4% Share of Search.
- [Bosch vs Optima: compare search popularity](/demand/global-en/compare/bosch-vs-optima): 40.5% against 6.5% Share of Search.
- [Bosch vs Varta: compare search popularity](/demand/global-en/compare/bosch-vs-varta): 40.5% against 6.5% Share of Search.
- [Bosch vs Odyssey Battery: compare search popularity](/demand/global-en/compare/bosch-vs-odyssey-battery): 40.5% against 5.8% Share of Search.
- [Exide vs Optima: compare search popularity](/demand/global-en/compare/exide-vs-optima): 39.4% against 6.5% Share of Search.
- [Exide vs Varta: compare search popularity](/demand/global-en/compare/exide-vs-varta): 39.4% against 6.5% Share of Search.
- [Exide vs Odyssey Battery: compare search popularity](/demand/global-en/compare/exide-vs-odyssey-battery): 39.4% against 5.8% Share of Search.
- [Optima vs Varta: compare search popularity](/demand/global-en/compare/optima-vs-varta): 6.5% Share of Search each.
- [Optima vs Odyssey Battery: compare search popularity](/demand/global-en/compare/odyssey-battery-vs-optima): 6.5% against 5.8% Share of Search.
- [Varta vs Odyssey Battery: compare search popularity](/demand/global-en/compare/odyssey-battery-vs-varta): 6.5% against 5.8% Share of Search.

## How did search popularity change for car battery brands worldwide in August 2026?

- In August 2026, Bosch overtook Exide to take the highest estimated Share of Search among car battery brands worldwide, at 40.5%.
- In August 2026, Exide lost estimated Share of Search among car battery brands worldwide, from 47.5% to 39.4%.
- Estimated monthly branded searches for Varta worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.
- Estimated monthly branded searches for GS Yuasa worldwide fell 45.5% over 11 measured months, from 12.1K to 6.6K in August 2026.
- Estimated monthly branded searches for Optima worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Bosch | 40.5% | 206K | +21.2% | Bosch |
| 2 | Exide | 39.4% | 201K | -18.3% | Exide |
| 3 | Optima | 6.5% | 33.1K | 0.0% | Optima |
| 4 | Varta | 6.5% | 33.1K | 0.0% | Varta |
| 5 | Odyssey Battery | 5.8% | 29.6K | 0.0% | Odyssey Battery |
| 6 | GS Yuasa | 1.3% | 6.6K | +22.2% | GS Yuasa |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bosch | 207K | 40.1% | 1 |
| Oct 2025 | Exide | 201K | 38.8% | 2 |
| Oct 2025 | Optima | 40.5K | 7.8% | 3 |
| Oct 2025 | Odyssey Battery | 29.6K | 5.7% | 4 |
| Oct 2025 | Varta | 27.1K | 5.2% | 5 |
| Oct 2025 | GS Yuasa | 12.1K | 2.3% | 6 |
| Nov 2025 | Bosch | 171K | 38.9% | 1 |
| Nov 2025 | Exide | 165K | 37.5% | 2 |
| Nov 2025 | Optima | 40.5K | 9.2% | 3 |
| Nov 2025 | Odyssey Battery | 29.6K | 6.7% | 4 |
| Nov 2025 | Varta | 27.1K | 6.2% | 5 |
| Nov 2025 | GS Yuasa | 6.6K | 1.5% | 6 |
| Dec 2025 | Bosch | 171K | 39% | 1 |
| Dec 2025 | Exide | 165K | 37.6% | 2 |
| Dec 2025 | Optima | 40.5K | 9.2% | 3 |
| Dec 2025 | Odyssey Battery | 29.6K | 6.7% | 4 |
| Dec 2025 | Varta | 27.1K | 6.2% | 5 |
| Dec 2025 | GS Yuasa | 5.4K | 1.2% | 6 |
| Jan 2026 | Bosch | 172K | 38.4% | 1 |
| Jan 2026 | Exide | 165K | 36.9% | 2 |
| Jan 2026 | Optima | 40.5K | 9.1% | 3 |
| Jan 2026 | Odyssey Battery | 36.2K | 8.1% | 4 |
| Jan 2026 | Varta | 27.1K | 6.1% | 5 |
| Jan 2026 | GS Yuasa | 6.6K | 1.5% | 6 |
| Feb 2026 | Bosch | 141K | 37.8% | 1 |
| Feb 2026 | Exide | 135K | 36.2% | 2 |
| Feb 2026 | Odyssey Battery | 36.2K | 9.7% | 3 |
| Feb 2026 | Optima | 33.1K | 8.9% | 4 |
| Feb 2026 | Varta | 22.2K | 6% | 5 |
| Feb 2026 | GS Yuasa | 5.4K | 1.4% | 6 |
| Mar 2026 | Bosch | 171K | 38.3% | 1 |
| Mar 2026 | Exide | 165K | 37% | 2 |
| Mar 2026 | Optima | 40.5K | 9.1% | 3 |
| Mar 2026 | Odyssey Battery | 36.2K | 8.1% | 4 |
| Mar 2026 | Varta | 27.1K | 6.1% | 5 |
| Mar 2026 | GS Yuasa | 6.6K | 1.5% | 6 |
| Apr 2026 | Exide | 201K | 42.9% | 1 |
| Apr 2026 | Bosch | 171K | 36.5% | 2 |
| Apr 2026 | Optima | 33.1K | 7.1% | 3 |
| Apr 2026 | Odyssey Battery | 29.6K | 6.3% | 4 |
| Apr 2026 | Varta | 27.1K | 5.8% | 5 |
| Apr 2026 | GS Yuasa | 6.6K | 1.4% | 6 |
| May 2026 | Exide | 201K | 43% | 1 |
| May 2026 | Bosch | 171K | 36.6% | 2 |
| May 2026 | Optima | 33.1K | 7.1% | 3 |
| May 2026 | Odyssey Battery | 29.6K | 6.3% | 4 |
| May 2026 | Varta | 27.1K | 5.8% | 5 |
| May 2026 | GS Yuasa | 5.4K | 1.2% | 6 |
| Jun 2026 | Exide | 246K | 48.1% | 1 |
| Jun 2026 | Bosch | 170K | 33.3% | 2 |
| Jun 2026 | Optima | 33.1K | 6.5% | 3 |
| Jun 2026 | Odyssey Battery | 29.6K | 5.8% | 4 |
| Jun 2026 | Varta | 27.1K | 5.3% | 5 |
| Jun 2026 | GS Yuasa | 5.4K | 1.1% | 6 |
| Jul 2026 | Exide | 246K | 47.5% | 1 |
| Jul 2026 | Bosch | 170K | 32.9% | 2 |
| Jul 2026 | Optima | 33.1K | 6.4% | 3 |
| Jul 2026 | Varta | 33.1K | 6.4% | 4 |
| Jul 2026 | Odyssey Battery | 29.6K | 5.7% | 5 |
| Jul 2026 | GS Yuasa | 5.4K | 1% | 6 |
| Aug 2026 | Bosch | 206K | 40.5% | 1 |
| Aug 2026 | Exide | 201K | 39.4% | 2 |
| Aug 2026 | Optima | 33.1K | 6.5% | 3 |
| Aug 2026 | Varta | 33.1K | 6.5% | 4 |
| Aug 2026 | Odyssey Battery | 29.6K | 5.8% | 5 |
| Aug 2026 | GS Yuasa | 6.6K | 1.3% | 6 |
| Sep 2026 | Bosch | — | — | — |
| Sep 2026 | Exide | — | — | — |
| Sep 2026 | GS Yuasa | — | — | — |
| Sep 2026 | Odyssey Battery | — | — | — |
| Sep 2026 | Optima | — | — | — |
| Sep 2026 | Varta | — | — | — |

## What is being compared

- **Bosch**: Measured on the search terms “bosch washer”, “bosch washing machine” and “bosch-home com”, summed into one figure.
- **Exide**: Measured on the search term “exide batteries”.
- **GS Yuasa**: Measured on the search term “gs yuasa”.
- **Odyssey Battery**: Measured on the search terms “odyssey batteries” and “odyssey battery”, summed into one figure.
- **Optima**: Measured on the search term “optima batteries”.
- **Varta**: Measured on the search term “varta batteries”.

- [Bosch](/demand/global-en/brands/bosch)
- [Exide](/demand/global-en/brands/exide)
- [GS Yuasa](/demand/global-en/brands/gs-yuasa)
- [Odyssey Battery](/demand/global-en/brands/odyssey-battery)
- [Optima](/demand/global-en/brands/optima)
- [Varta](/demand/global-en/brands/varta)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among car battery brands worldwide?

In August 2026, Bosch was the most searched among car battery brands worldwide, with an estimated 206K branded searches and 40.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Car battery brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/car-battery-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/car-battery-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
