---
title: "Kenwood vs KitchenAid: Which is searched more?"
description: "Which is more popular in search, Kenwood or KitchenAid? Compare estimated monthly branded-search demand and Share of Search inside the Can opener brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/can-opener-brands/compare/kenwood-vs-kitchenaid"
publisher: "Brandwave"
---

# Kenwood vs KitchenAid: Which is searched more?

Which is more popular in search, Kenwood or KitchenAid? Compare estimated monthly branded-search demand and Share of Search inside the Can opener brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kenwood and KitchenAid
- **Competitive set**: Can opener brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Kenwood Share of Search**: 16.7%
- **KitchenAid Share of Search**: 58.9%

## Which is more popular in search, Kenwood or KitchenAid?

- In September 2026, KitchenAid had more branded searches than Kenwood among can opener brands worldwide. KitchenAid was estimated to have 1.3M branded searches compared to Kenwood’s 361K, and held a 58.9% Share of Search versus Kenwood’s 16.7%.
- KitchenAid was ahead of Kenwood in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kenwood’s estimated Share of Search among can opener brands worldwide moved from 17.4% to 16.7%, and its estimated monthly branded searches moved from 516K to 361K.
- Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among can opener brands worldwide moved from 61.6% to 58.9%, and its estimated monthly branded searches moved from 1.8M to 1.3M.

## How did search popularity change for can opener brands worldwide in September 2026?

- In September 2026, KitchenAid gained estimated Share of Search among can opener brands worldwide, from 56% to 58.9%.
- Estimated monthly branded searches for Kenwood worldwide fell 30% over 12 measured months, from 516K to 361K in September 2026.

## Month by month

| Month | Kenwood estimated searches | Kenwood Share of Search | Kenwood rank | KitchenAid estimated searches | KitchenAid Share of Search | KitchenAid rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 516K | 17.4% | 2 | 1.8M | 61.6% | 1 |
| Nov 2025 | 618K | 13.9% | 2 | 3M | 67% | 1 |
| Dec 2025 | 524K | 12% | 2 | 3M | 69.1% | 1 |
| Jan 2026 | 436K | 14.7% | 2 | 1.8M | 61% | 1 |
| Feb 2026 | 434K | 17.8% | 2 | 1.5M | 59.7% | 1 |
| Mar 2026 | 516K | 19.4% | 2 | 1.5M | 56.8% | 1 |
| Apr 2026 | 428K | 17.5% | 2 | 1.5M | 60% | 1 |
| May 2026 | 422K | 18.1% | 2 | 1.3M | 55.5% | 1 |
| Jun 2026 | 361K | 17.4% | 2 | 1.2M | 56% | 1 |
| Jul 2026 | 361K | 16.8% | 2 | 1.2M | 57% | 1 |
| Aug 2026 | 361K | 16.6% | 2 | 1.2M | 56% | 1 |
| Sep 2026 | 361K | 16.7% | 2 | 1.3M | 58.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Kenwood’s and KitchenAid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kenwood**: Measured on the search terms “kenwood”, “kenwood foodprocessor” and “kenwood truck”, summed into one figure.
- **KitchenAid**: Measured on the search terms “kitchenaid”, “kitchenaid artisan”, “kitchenaid mixer” and “kitchenaid stand mixer”, summed into one figure.

- [Kenwood profile](/demand/global-en/brands/kenwood)
- [KitchenAid profile](/demand/global-en/brands/kitchenaid)
- [All can opener brands worldwide](/demand/global-en/categories/can-opener-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kenwood or KitchenAid?

In September 2026, KitchenAid had more branded searches than Kenwood among can opener brands worldwide. KitchenAid was estimated to have 1.3M branded searches compared to Kenwood’s 361K, and held a 58.9% Share of Search versus Kenwood’s 16.7%.

## Cite this page

Brandwave. "Kenwood vs KitchenAid: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/can-opener-brands/compare/kenwood-vs-kitchenaid

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/can-opener-brands/compare/kenwood-vs-kitchenaid. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.