---
title: "Business travel management platforms: Which brands are most popular in search?"
description: "Compare corporate travel booking and expense platforms, measured through worldwide English-language branded search demand. Share of Search among Navan, SAP Concur, Egencia, Perk and Serko, the business travel management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/business-travel-platforms"
publisher: "Brandwave"
---

# Business travel management platforms: Which brands are most popular in search?

Compare corporate travel booking and expense platforms, measured through worldwide English-language branded search demand. Share of Search among Navan, SAP Concur, Egencia, Perk and Serko, the business travel management platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Business travel management platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Navan, 50.2%

## Which brand is most popular in search among business travel management platforms worldwide?

- In August 2026, Navan was the most searched among business travel management platforms worldwide, with an estimated 384K branded searches and 50.2% estimated Share of Search within this set.
- SAP Concur is in 2nd place, 21.4 percentage points behind at 28.8% Share of Search.
- Across the 11 months ending August 2026, Navan’s estimated Share of Search among business travel management platforms worldwide increased from 42.1% to 50.2%.
- Across the 11 months ending August 2026, SAP Concur’s estimated Share of Search among business travel management platforms worldwide decreased from 29.3% to 28.8%.
- Across the 11 months ending August 2026, Perk’s estimated Share of Search among business travel management platforms worldwide decreased from 12.1% to 4%.
- Across the 11 months ending August 2026, Serko’s estimated Share of Search among business travel management platforms worldwide increased from 1.6% to 2.4%.
- Across the 11 months ending August 2026, Navan’s estimated Share of Search among business travel management platforms worldwide peaked at 50.2% in August 2026 and was lowest at 37.7% in December 2025.
- Across the 11 months ending August 2026, SAP Concur’s estimated Share of Search among business travel management platforms worldwide peaked at 38.8% in December 2025 and was lowest at 28.8% in August 2026.
- Across the 11 months ending August 2026, Egencia’s estimated Share of Search among business travel management platforms worldwide peaked at 18.3% in January 2026 and was lowest at 13.4% in December 2025.
- Across the 11 months ending August 2026, Serko’s estimated Share of Search among business travel management platforms worldwide peaked at 2.7% in July 2026 and was lowest at 1.6% in October 2025.
- Across the 11 months ending August 2026, Egencia held steady: its estimated Share of Search among business travel management platforms worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Navan vs SAP Concur: compare search popularity](/demand/global-en/compare/navan-vs-sap-concur): 50.2% against 28.8% Share of Search.
- [Navan vs Egencia: compare search popularity](/demand/global-en/compare/egencia-vs-navan): 50.2% against 14.6% Share of Search.
- [Navan vs Perk: compare search popularity](/demand/global-en/compare/navan-vs-perk): 50.2% against 4% Share of Search.
- [Navan vs Serko: compare search popularity](/demand/global-en/compare/navan-vs-serko): 50.2% against 2.4% Share of Search.
- [SAP Concur vs Egencia: compare search popularity](/demand/global-en/compare/egencia-vs-sap-concur): 28.8% against 14.6% Share of Search.
- [SAP Concur vs Perk: compare search popularity](/demand/global-en/compare/perk-vs-sap-concur): 28.8% against 4% Share of Search.
- [SAP Concur vs Serko: compare search popularity](/demand/global-en/compare/sap-concur-vs-serko): 28.8% against 2.4% Share of Search.
- [Egencia vs Perk: compare search popularity](/demand/global-en/compare/egencia-vs-perk): 14.6% against 4% Share of Search.
- [Egencia vs Serko: compare search popularity](/demand/global-en/compare/egencia-vs-serko): 14.6% against 2.4% Share of Search.
- [Perk vs Serko: compare search popularity](/demand/global-en/compare/perk-vs-serko): 4% against 2.4% Share of Search.

## How did search popularity change for business travel management platforms worldwide in August 2026?

- In August 2026, Navan gained estimated Share of Search among business travel management platforms worldwide, from 46.7% to 50.2%.
- In August 2026, Egencia gained estimated Share of Search among business travel management platforms worldwide, from 13.6% to 14.6%.
- In August 2026, SAP Concur lost estimated Share of Search among business travel management platforms worldwide, from 32.5% to 28.8%.
- In August 2026, Perk lost estimated Share of Search among business travel management platforms worldwide, from 4.5% to 4%.
- Estimated monthly branded searches for Serko worldwide rose 21.3% over 11 measured months, from 15K to 18.2K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Navan | 50.2% | 384K | +21.0% | Navan |
| 2 | SAP Concur | 28.8% | 220K | -0.1% | SAP |
| 3 | Egencia | 14.6% | 112K | +21.6% | American Express Global Business Travel |
| 4 | Perk | 4% | 30.2K | +0.0% | Perk |
| 5 | Serko | 2.4% | 18.2K | 0.0% | Serko |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Navan | 388K | 42.1% | 1 |
| Oct 2025 | SAP Concur | 270K | 29.3% | 2 |
| Oct 2025 | Egencia | 137K | 14.8% | 3 |
| Oct 2025 | Perk | 111K | 12.1% | 4 |
| Oct 2025 | Serko | 15K | 1.6% | 5 |
| Nov 2025 | Navan | 260K | 37.8% | 1 |
| Nov 2025 | SAP Concur | 222K | 32.2% | 2 |
| Nov 2025 | Egencia | 112K | 16.2% | 3 |
| Nov 2025 | Perk | 76.5K | 11.1% | 4 |
| Nov 2025 | Serko | 18.3K | 2.7% | 5 |
| Dec 2025 | SAP Concur | 219K | 38.8% | 1 |
| Dec 2025 | Navan | 213K | 37.7% | 2 |
| Dec 2025 | Egencia | 75.4K | 13.4% | 3 |
| Dec 2025 | Perk | 42.4K | 7.5% | 4 |
| Dec 2025 | Serko | 14.9K | 2.6% | 5 |
| Jan 2026 | Navan | 317K | 42.6% | 1 |
| Jan 2026 | SAP Concur | 223K | 30% | 2 |
| Jan 2026 | Egencia | 137K | 18.3% | 3 |
| Jan 2026 | Perk | 52.8K | 7.1% | 4 |
| Jan 2026 | Serko | 14.9K | 2% | 5 |
| Feb 2026 | Navan | 260K | 39.2% | 1 |
| Feb 2026 | SAP Concur | 224K | 33.7% | 2 |
| Feb 2026 | Egencia | 112K | 16.8% | 3 |
| Feb 2026 | Perk | 52.8K | 7.9% | 4 |
| Feb 2026 | Serko | 14.9K | 2.3% | 5 |
| Mar 2026 | Navan | 320K | 40.2% | 1 |
| Mar 2026 | SAP Concur | 271K | 34.1% | 2 |
| Mar 2026 | Egencia | 137K | 17.2% | 3 |
| Mar 2026 | Perk | 52.8K | 6.6% | 4 |
| Mar 2026 | Serko | 15K | 1.9% | 5 |
| Apr 2026 | Navan | 320K | 40.3% | 1 |
| Apr 2026 | SAP Concur | 268K | 33.8% | 2 |
| Apr 2026 | Egencia | 137K | 17.3% | 3 |
| Apr 2026 | Perk | 52.7K | 6.7% | 4 |
| Apr 2026 | Serko | 14.9K | 1.9% | 5 |
| May 2026 | Navan | 320K | 44.6% | 1 |
| May 2026 | SAP Concur | 223K | 31.1% | 2 |
| May 2026 | Egencia | 112K | 15.6% | 3 |
| May 2026 | Perk | 43.6K | 6.1% | 4 |
| May 2026 | Serko | 18.2K | 2.5% | 5 |
| Jun 2026 | Navan | 320K | 42.6% | 1 |
| Jun 2026 | SAP Concur | 267K | 35.5% | 2 |
| Jun 2026 | Egencia | 113K | 15% | 3 |
| Jun 2026 | Perk | 36.3K | 4.8% | 4 |
| Jun 2026 | Serko | 15K | 2% | 5 |
| Jul 2026 | Navan | 317K | 46.7% | 1 |
| Jul 2026 | SAP Concur | 221K | 32.5% | 2 |
| Jul 2026 | Egencia | 92K | 13.6% | 3 |
| Jul 2026 | Perk | 30.2K | 4.5% | 4 |
| Jul 2026 | Serko | 18.2K | 2.7% | 5 |
| Aug 2026 | Navan | 384K | 50.2% | 1 |
| Aug 2026 | SAP Concur | 220K | 28.8% | 2 |
| Aug 2026 | Egencia | 112K | 14.6% | 3 |
| Aug 2026 | Perk | 30.2K | 4% | 4 |
| Aug 2026 | Serko | 18.2K | 2.4% | 5 |
| Sep 2026 | Egencia | — | — | — |
| Sep 2026 | Navan | — | — | — |
| Sep 2026 | Perk | — | — | — |
| Sep 2026 | SAP Concur | — | — | — |
| Sep 2026 | Serko | — | — | — |

## What is being compared

- **Egencia**: Measured on the search terms “amex gbt egencia”, “egencia”, “egencia booking”, “egencia business travel”, “egencia corporate travel”, “egencia for business”, “egencia travel” and “egencia travel agency”, summed into one figure.
- **Navan**: Measured on the search terms “navan”, “navan com”, “navan expense”, “navan travel”, “navan tripactions”, “tripactions” and “tripactions navan”, summed into one figure.
- **Perk**: Measured on the search terms “perk travel”, “travel perk app”, “TravelPerk”, “travelperk app”, “travelperk com” and “travelperk pricing”, summed into one figure.
- **SAP Concur**: Measured on the search terms “concur app”, “concur expense”, “concur expense app”, “concur expense management”, “concur expense software”, “concur expenseit”, “concur mobile app”, “concur travel”, “concur travel app”, “SAP Concur”, “sap concur app”, “sap concur expense”, “sap concur expense management”, “sap concur expenseit”, “sap concur mobile app”, “sap concur pricing”, “sap concur software”, “sap concur travel” and “sap concur travel and expense”, summed into one figure.
- **Serko**: Measured on the search terms “serko”, “serko zeno”, “zeno by serko” and “zeno serko”, summed into one figure.

- [Egencia](/demand/global-en/brands/egencia)
- [Navan](/demand/global-en/brands/navan)
- [Perk](/demand/global-en/brands/perk)
- [SAP Concur](/demand/global-en/brands/sap-concur)
- [Serko](/demand/global-en/brands/serko)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among business travel management platforms worldwide?

In August 2026, Navan was the most searched among business travel management platforms worldwide, with an estimated 384K branded searches and 50.2% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Business travel management platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/business-travel-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/business-travel-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.