---
title: "Business phone systems: Which are searched most?"
description: "Compare the business phone systems people choose between. Share of Search among RingCentral, 3CX, Dialpad, Aircall and Zoom Phone, the business phone systems Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/business-phone-systems"
publisher: "Brandwave"
---

# Business phone systems: Which are searched most?

Compare the business phone systems people choose between. Share of Search among RingCentral, 3CX, Dialpad, Aircall and Zoom Phone, the business phone systems Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Business phone systems
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: RingCentral, 35.4%

## Which brand is most popular in search among business phone systems worldwide?

- In September 2026, RingCentral was the most searched among business phone systems worldwide, with an estimated 165K branded searches and 35.4% estimated Share of Search within this set.
- 3CX is in 2nd place, 11.8 percentage points behind at 23.6% Share of Search.
- Across the 12 months ending September 2026, RingCentral’s estimated Share of Search among business phone systems worldwide decreased from 36.5% to 35.4%.
- Across the 12 months ending September 2026, 3CX’s estimated Share of Search among business phone systems worldwide decreased from 24.5% to 23.6%.
- Across the 12 months ending September 2026, Dialpad’s estimated Share of Search among business phone systems worldwide increased from 16.5% to 19.4%.
- Across the 12 months ending September 2026, Aircall’s estimated Share of Search among business phone systems worldwide decreased from 16.5% to 15.9%.
- Across the 12 months ending September 2026, RingCentral’s estimated Share of Search among business phone systems worldwide peaked at 39.5% in April 2026 and was lowest at 32.2% in January 2026.
- Across the 12 months ending September 2026, 3CX’s estimated Share of Search among business phone systems worldwide peaked at 28.4% in November 2025 and was lowest at 21.6% in January 2026.
- Across the 12 months ending September 2026, Dialpad’s estimated Share of Search among business phone systems worldwide peaked at 19.4% in September 2026 and was lowest at 14.5% in January 2026.
- Across the 12 months ending September 2026, Aircall’s estimated Share of Search among business phone systems worldwide peaked at 26.4% in January 2026 and was lowest at 13.7% in August 2026.
- Across the 12 months ending September 2026, Zoom Phone’s estimated Share of Search among business phone systems worldwide peaked at 7.5% in August 2026 and was lowest at 5.3% in January 2026.
- Across the 12 months ending September 2026, Dialpad rose from 4th to 3rd among business phone systems worldwide.
- Across the 12 months ending September 2026, Aircall fell from 3rd to 4th among business phone systems worldwide.
- Across the 12 months ending September 2026, Zoom Phone held steady: its estimated Share of Search among business phone systems worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [RingCentral vs 3CX: compare search popularity](/demand/global-en/compare/3cx-vs-ringcentral): 35.4% against 23.6% Share of Search.
- [RingCentral vs Dialpad: compare search popularity](/demand/global-en/compare/dialpad-vs-ringcentral): 35.4% against 19.4% Share of Search.
- [RingCentral vs Aircall: compare search popularity](/demand/global-en/compare/aircall-vs-ringcentral): 35.4% against 15.9% Share of Search.
- [RingCentral vs Zoom Phone: compare search popularity](/demand/global-en/compare/ringcentral-vs-zoom-phone): 35.4% against 5.8% Share of Search.
- [3CX vs Dialpad: compare search popularity](/demand/global-en/compare/3cx-vs-dialpad): 23.6% against 19.4% Share of Search.
- [3CX vs Aircall: compare search popularity](/demand/global-en/compare/3cx-vs-aircall): 23.6% against 15.9% Share of Search.
- [3CX vs Zoom Phone: compare search popularity](/demand/global-en/compare/3cx-vs-zoom-phone): 23.6% against 5.8% Share of Search.
- [Dialpad vs Aircall: compare search popularity](/demand/global-en/compare/aircall-vs-dialpad): 19.4% against 15.9% Share of Search.
- [Dialpad vs Zoom Phone: compare search popularity](/demand/global-en/compare/dialpad-vs-zoom-phone): 19.4% against 5.8% Share of Search.
- [Aircall vs Zoom Phone: compare search popularity](/demand/global-en/compare/aircall-vs-zoom-phone): 15.9% against 5.8% Share of Search.

## How did search popularity change for business phone systems worldwide in September 2026?

- In September 2026, Dialpad gained estimated Share of Search among business phone systems worldwide, from 16.7% to 19.4%.
- In September 2026, Aircall gained estimated Share of Search among business phone systems worldwide, from 13.7% to 15.9%.
- In September 2026, RingCentral lost estimated Share of Search among business phone systems worldwide, from 37.3% to 35.4%.
- In September 2026, Zoom Phone lost estimated Share of Search among business phone systems worldwide, from 7.5% to 5.8%.
- In September 2026, 3CX lost estimated Share of Search among business phone systems worldwide, from 24.9% to 23.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | RingCentral | 35.4% | 165K | 0.0% | RingCentral |
| 2 | 3CX | 23.6% | 110K | 0.0% | 3CX |
| 3 | Dialpad | 19.4% | 90.5K | +22.3% | Dialpad |
| 4 | Aircall | 15.9% | 74K | +22.3% | Aircall |
| 5 | Zoom Phone | 5.8% | 27.1K | -18.1% | Zoom Phone |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | RingCentral | 201K | 36.5% | 1 |
| Oct 2025 | 3CX | 135K | 24.5% | 2 |
| Oct 2025 | Aircall | 90.5K | 16.5% | 3 |
| Oct 2025 | Dialpad | 90.5K | 16.5% | 4 |
| Oct 2025 | Zoom Phone | 33.1K | 6% | 5 |
| Nov 2025 | RingCentral | 165K | 34.7% | 1 |
| Nov 2025 | 3CX | 135K | 28.4% | 2 |
| Nov 2025 | Aircall | 74K | 15.6% | 3 |
| Nov 2025 | Dialpad | 74K | 15.6% | 4 |
| Nov 2025 | Zoom Phone | 27.1K | 5.7% | 5 |
| Dec 2025 | RingCentral | 165K | 37.8% | 1 |
| Dec 2025 | 3CX | 110K | 25.2% | 2 |
| Dec 2025 | Dialpad | 74K | 16.9% | 3 |
| Dec 2025 | Aircall | 60.5K | 13.9% | 4 |
| Dec 2025 | Zoom Phone | 27.1K | 6.2% | 5 |
| Jan 2026 | RingCentral | 201K | 32.2% | 1 |
| Jan 2026 | Aircall | 165K | 26.4% | 2 |
| Jan 2026 | 3CX | 135K | 21.6% | 3 |
| Jan 2026 | Dialpad | 90.5K | 14.5% | 4 |
| Jan 2026 | Zoom Phone | 33.1K | 5.3% | 5 |
| Feb 2026 | RingCentral | 165K | 33.2% | 1 |
| Feb 2026 | 3CX | 135K | 27.1% | 2 |
| Feb 2026 | Aircall | 90.5K | 18.2% | 3 |
| Feb 2026 | Dialpad | 74K | 14.9% | 4 |
| Feb 2026 | Zoom Phone | 33.1K | 6.7% | 5 |
| Mar 2026 | RingCentral | 201K | 36.5% | 1 |
| Mar 2026 | 3CX | 135K | 24.5% | 2 |
| Mar 2026 | Aircall | 90.5K | 16.5% | 3 |
| Mar 2026 | Dialpad | 90.5K | 16.5% | 4 |
| Mar 2026 | Zoom Phone | 33.1K | 6% | 5 |
| Apr 2026 | RingCentral | 201K | 39.5% | 1 |
| Apr 2026 | 3CX | 110K | 21.6% | 2 |
| Apr 2026 | Dialpad | 90.5K | 17.8% | 3 |
| Apr 2026 | Aircall | 74K | 14.5% | 4 |
| Apr 2026 | Zoom Phone | 33.1K | 6.5% | 5 |
| May 2026 | RingCentral | 165K | 36.2% | 1 |
| May 2026 | 3CX | 110K | 24.1% | 2 |
| May 2026 | Aircall | 74K | 16.2% | 3 |
| May 2026 | Dialpad | 74K | 16.2% | 4 |
| May 2026 | Zoom Phone | 33.1K | 7.3% | 5 |
| Jun 2026 | RingCentral | 165K | 33.2% | 1 |
| Jun 2026 | 3CX | 135K | 27.1% | 2 |
| Jun 2026 | Dialpad | 90.5K | 18.2% | 3 |
| Jun 2026 | Aircall | 74K | 14.9% | 4 |
| Jun 2026 | Zoom Phone | 33.1K | 6.7% | 5 |
| Jul 2026 | RingCentral | 165K | 34.9% | 1 |
| Jul 2026 | 3CX | 110K | 23.3% | 2 |
| Jul 2026 | Dialpad | 90.5K | 19.1% | 3 |
| Jul 2026 | Aircall | 74K | 15.7% | 4 |
| Jul 2026 | Zoom Phone | 33.1K | 7% | 5 |
| Aug 2026 | RingCentral | 165K | 37.3% | 1 |
| Aug 2026 | 3CX | 110K | 24.9% | 2 |
| Aug 2026 | Dialpad | 74K | 16.7% | 3 |
| Aug 2026 | Aircall | 60.5K | 13.7% | 4 |
| Aug 2026 | Zoom Phone | 33.1K | 7.5% | 5 |
| Sep 2026 | RingCentral | 165K | 35.4% | 1 |
| Sep 2026 | 3CX | 110K | 23.6% | 2 |
| Sep 2026 | Dialpad | 90.5K | 19.4% | 3 |
| Sep 2026 | Aircall | 74K | 15.9% | 4 |
| Sep 2026 | Zoom Phone | 27.1K | 5.8% | 5 |

## What is being compared

- **3CX**: Measured on the search term “3cx”.
- **Aircall**: Measured on the search term “aircall”.
- **Dialpad**: Measured on the search term “dialpad”.
- **RingCentral**: Measured on the search term “ringcentral”.
- **Zoom Phone**: Measured on the search term “zoom phone”.

- [3CX](/demand/global-en/brands/3cx)
- [Aircall](/demand/global-en/brands/aircall)
- [Dialpad](/demand/global-en/brands/dialpad)
- [RingCentral](/demand/global-en/brands/ringcentral)
- [Zoom Phone](/demand/global-en/brands/zoom-phone)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among business phone systems worldwide?

In September 2026, RingCentral was the most searched among business phone systems worldwide, with an estimated 165K branded searches and 35.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Business phone systems: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/business-phone-systems

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/business-phone-systems. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
