--- title: "Bug Spray brands: Which are searched most?" description: "Compare the bug spray brands people buy. Share of Search among Repel, Raid, Off! and Ortho, the bug Spray brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/bug-spray-brands" publisher: "Brandwave" --- # Bug Spray brands: Which are searched most? Compare the bug spray brands people buy. Share of Search among Repel, Raid, Off! and Ortho, the bug Spray brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Bug Spray brands - **Market**: Global - **Brands compared**: 4 - **Month measured**: Sep 2026 - **Highest Share of Search**: Repel, 92.1% ## Which brand is most popular in search among bug Spray brands worldwide? - In September 2026, Repel was the most searched among bug Spray brands worldwide, with an estimated 74K branded searches and 92.1% estimated Share of Search within this set. - Raid is in 2nd place, 86.6 percentage points behind at 5.5% Share of Search. - Across the 12 months ending September 2026, Repel’s estimated Share of Search among bug Spray brands worldwide decreased from 94.5% to 92.1%. - Across the 12 months ending September 2026, Raid’s estimated Share of Search among bug Spray brands worldwide increased from 2.4% to 5.5%. - Across the 12 months ending September 2026, Off!’s estimated Share of Search among bug Spray brands worldwide decreased from 3.1% to 2.4%. - Across the 12 months ending September 2026, Repel’s estimated Share of Search among bug Spray brands worldwide peaked at 97.1% in January 2026 and was lowest at 85.5% in July 2026. - Across the 12 months ending September 2026, Raid’s estimated Share of Search among bug Spray brands worldwide peaked at 11.5% in April 2026 and was lowest at 1.4% in January 2026. - Across the 12 months ending September 2026, Off!’s estimated Share of Search among bug Spray brands worldwide peaked at 5.1% in July 2026 and was lowest at 1.4% in January 2026. - Across the 12 months ending September 2026, Raid rose from 3rd to 2nd among bug Spray brands worldwide. - Across the 12 months ending September 2026, Off! fell from 2nd to 3rd among bug Spray brands worldwide. - Across the 12 months ending September 2026, Ortho held steady: its estimated Share of Search among bug Spray brands worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Repel vs Raid: compare search popularity](/demand/global-en/compare/raid-vs-repel): 92.1% against 5.5% Share of Search. - [Repel vs Off!: compare search popularity](/demand/global-en/compare/off-vs-repel): 92.1% against 2.4% Share of Search. - [Raid vs Off!: compare search popularity](/demand/global-en/compare/off-vs-raid): 5.5% against 2.4% Share of Search. ## How did search popularity change for bug Spray brands worldwide in September 2026? - In September 2026, Repel gained estimated Share of Search among bug Spray brands worldwide, from 86.4% to 92.1%. - In September 2026, Raid lost estimated Share of Search among bug Spray brands worldwide, from 9.4% to 5.5%. - In September 2026, Off! lost estimated Share of Search among bug Spray brands worldwide, from 4.1% to 2.4%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Repel | 92.1% | 74K | +22.3% | Repel | | 2 | Raid | 5.5% | 4.4K | -33.3% | Raid | | 3 | Off! | 2.4% | 1.9K | -34.5% | Off! | | 4 | Ortho | 0.04% | 30 | -25.0% | Ortho | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Repel | 74K | 94.5% | 1 | | Oct 2025 | Off! | 2.4K | 3.1% | 2 | | Oct 2025 | Raid | 1.9K | 2.4% | 3 | | Oct 2025 | Ortho | 30 | 0.04% | 4 | | Nov 2025 | Repel | 74K | 96.2% | 1 | | Nov 2025 | Off! | 1.6K | 2.1% | 2 | | Nov 2025 | Raid | 1.3K | 1.7% | 3 | | Nov 2025 | Ortho | 30 | 0.04% | 4 | | Dec 2025 | Repel | 60.5K | 94.9% | 1 | | Dec 2025 | Off! | 1.6K | 2.5% | 2 | | Dec 2025 | Raid | 1.6K | 2.5% | 3 | | Dec 2025 | Ortho | 20 | 0.03% | 4 | | Jan 2026 | Repel | 110K | 97.1% | 1 | | Jan 2026 | Off! | 1.6K | 1.4% | 2 | | Jan 2026 | Raid | 1.6K | 1.4% | 3 | | Jan 2026 | Ortho | 40 | 0.04% | 4 | | Feb 2026 | Repel | 60.5K | 95.4% | 1 | | Feb 2026 | Raid | 1.6K | 2.5% | 2 | | Feb 2026 | Off! | 1.3K | 2% | 3 | | Feb 2026 | Ortho | 40 | 0.06% | 4 | | Mar 2026 | Repel | 74K | 91.3% | 1 | | Mar 2026 | Raid | 5.4K | 6.7% | 2 | | Mar 2026 | Off! | 1.6K | 2% | 3 | | Mar 2026 | Ortho | 70 | 0.09% | 4 | | Apr 2026 | Repel | 60.5K | 85.8% | 1 | | Apr 2026 | Raid | 8.1K | 11.5% | 2 | | Apr 2026 | Off! | 1.9K | 2.7% | 3 | | Apr 2026 | Ortho | 50 | 0.07% | 4 | | May 2026 | Repel | 60.5K | 88.5% | 1 | | May 2026 | Raid | 5.4K | 7.9% | 2 | | May 2026 | Off! | 2.4K | 3.5% | 3 | | May 2026 | Ortho | 50 | 0.07% | 4 | | Jun 2026 | Repel | 60.5K | 87.9% | 1 | | Jun 2026 | Raid | 5.4K | 7.8% | 2 | | Jun 2026 | Off! | 2.9K | 4.2% | 3 | | Jun 2026 | Ortho | 50 | 0.07% | 4 | | Jul 2026 | Repel | 60.5K | 85.5% | 1 | | Jul 2026 | Raid | 6.6K | 9.3% | 2 | | Jul 2026 | Off! | 3.6K | 5.1% | 3 | | Jul 2026 | Ortho | 30 | 0.04% | 4 | | Aug 2026 | Repel | 60.5K | 86.4% | 1 | | Aug 2026 | Raid | 6.6K | 9.4% | 2 | | Aug 2026 | Off! | 2.9K | 4.1% | 3 | | Aug 2026 | Ortho | 40 | 0.06% | 4 | | Sep 2026 | Repel | 74K | 92.1% | 1 | | Sep 2026 | Raid | 4.4K | 5.5% | 2 | | Sep 2026 | Off! | 1.9K | 2.4% | 3 | | Sep 2026 | Ortho | 30 | 0.04% | 4 | ## What is being compared - **Off!**: Measured on the search term “off mosquito”. - **Ortho**: Measured on the search term “ortho garden”. - **Raid**: Measured on the search term “raid ant”. - **Repel**: Measured on the search term “repel”. - [Off!](/demand/global-en/brands/off) - [Ortho](/demand/global-en/brands/ortho) - [Raid](/demand/global-en/brands/raid) - [Repel](/demand/global-en/brands/repel) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among bug Spray brands worldwide? In September 2026, Repel was the most searched among bug Spray brands worldwide, with an estimated 74K branded searches and 92.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Bug Spray brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/bug-spray-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/bug-spray-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.