---
title: "Makita vs Ryobi: Which is searched more?"
description: "Is Makita or Ryobi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brushless drill brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/brushless-drill-brands/compare/makita-vs-ryobi"
publisher: "Brandwave"
---

# Makita vs Ryobi: Which is searched more?

Is Makita or Ryobi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brushless drill brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Makita and Ryobi
- **Competitive set**: Brushless drill brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Makita Share of Search**: 24%
- **Ryobi Share of Search**: 15.8%

## Is Makita or Ryobi more popular in search?

- In September 2026, Makita had more branded searches than Ryobi among brushless drill brands worldwide. Makita had about 1 million branded searches, while Ryobi had 660,000. Makita made up 24% of all brushless drill brand searches we track, and Ryobi accounted for 15.8%.
- Makita was ahead of Ryobi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among brushless drill brands worldwide moved from 28.2% to 24%, and its estimated monthly branded searches moved from 1.4M to 1M.
- Across the 12 months ending September 2026, Ryobi’s share of searches among brushless drill brands worldwide moved from 12.9% to 15.8%, and its estimated monthly branded searches moved from 641K to 660K.

## Top brushless drill brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Makita and Ryobi showed up in all five answers. Makita was listed before Ryobi in three of them.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| DeWalt | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Milwaukee | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Ryobi | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Makita | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Bosch | 5th | 1 of 3 | 2 of 2 | 3 of 5 |

## Every AI answer about brushless drill brands

- Asked ChatGPT "Which brushless drill brand should I buy?": 1. DeWalt, 2. Milwaukee, 3. Makita, 4. Ryobi
- Asked ChatGPT "What are the best brushless drill brands?": 1. Milwaukee, 2. DeWalt, 3. Makita, 4. Bosch, 5. Ryobi
- Asked ChatGPT "What's the best brushless drill brand for home repairs?": 1. Ryobi, 2. DeWalt, 3. Milwaukee, 4. Makita
- Searched Google, AI Overview "best cordless drill": 1. DeWalt, 2. Milwaukee, 3. Bosch, 4. Ryobi, 5. Makita
- Searched Google, AI Overview "drill brands": 1. DeWalt, 2. Milwaukee, 3. Makita, 4. Ryobi, 5. Bosch

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for brushless drill brands worldwide in September 2026?

- In September 2026, Makita gained share of searches among brushless drill brands worldwide, from 23.5% to 24%.
- In September 2026, Ryobi lost share of searches among brushless drill brands worldwide, from 16.9% to 15.8%.

## Month by month

| Month | Makita estimated searches | Makita Share of Search | Makita rank | Ryobi estimated searches | Ryobi Share of Search | Ryobi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.4M | 28.2% | 2 | 641K | 12.9% | 4 |
| Nov 2025 | 1.4M | 26.3% | 2 | 919K | 16.9% | 3 |
| Dec 2025 | 1.2M | 23.6% | 2 | 751K | 15% | 4 |
| Jan 2026 | 983K | 23.5% | 2 | 685K | 16.4% | 3 |
| Feb 2026 | 963K | 23.8% | 2 | 560K | 13.8% | 4 |
| Mar 2026 | 1.2M | 26% | 2 | 783K | 17.5% | 3 |
| Apr 2026 | 983K | 22.9% | 2 | 783K | 18.3% | 3 |
| May 2026 | 994K | 22.8% | 2 | 838K | 19.2% | 3 |
| Jun 2026 | 994K | 22.6% | 2 | 874K | 19.9% | 3 |
| Jul 2026 | 813K | 20.7% | 2 | 715K | 18.2% | 3 |
| Aug 2026 | 994K | 23.5% | 2 | 715K | 16.9% | 3 |
| Sep 2026 | 1M | 24% | 2 | 660K | 15.8% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Makita’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Makita**: Measured on the search terms “makita”, “makita battery”, “makita drill” and “makita tool”, summed into one figure.
- **Ryobi**: Measured on the search terms “ryobi” and “ryobi tool”, summed into one figure.

- [Makita profile](/demand/global-en/brands/makita)
- [Ryobi profile](/demand/global-en/brands/ryobi)
- [All brushless drill brands worldwide](/demand/global-en/categories/brushless-drill-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Makita or Ryobi more popular in search?

In September 2026, Makita had more branded searches than Ryobi among brushless drill brands worldwide. Makita had about 1 million branded searches, while Ryobi had 660,000. Makita made up 24% of all brushless drill brand searches we track, and Ryobi accounted for 15.8%.

## Cite this page

Brandwave. "Makita vs Ryobi: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/brushless-drill-brands/compare/makita-vs-ryobi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/brushless-drill-brands/compare/makita-vs-ryobi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
