--- title: "Brand guideline platforms: Which brands are most popular in search?" description: "Compare services and tools used to document and share brand and design standards. Share of Search among Frontify, zeroheight, Corebook, Brandpad and Brandy, the brand guideline platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/brand-guideline-platforms" publisher: "Brandwave" --- # Brand guideline platforms: Which brands are most popular in search? Compare services and tools used to document and share brand and design standards. Share of Search among Frontify, zeroheight, Corebook, Brandpad and Brandy, the brand guideline platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Brand guideline platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Frontify, 59% ## Which brand is most popular in search among brand guideline platforms worldwide? - In August 2026, Frontify was the most searched among brand guideline platforms worldwide, with an estimated 15.1K branded searches and 59% estimated Share of Search within this set. - zeroheight is in 2nd place, 33.1 percentage points behind at 25.9% Share of Search. - Across the 11 months ending August 2026, Frontify’s estimated Share of Search among brand guideline platforms worldwide increased from 57.5% to 59%. - Across the 11 months ending August 2026, zeroheight’s estimated Share of Search among brand guideline platforms worldwide decreased from 31.2% to 25.9%. - Across the 11 months ending August 2026, Corebook’s estimated Share of Search among brand guideline platforms worldwide increased from 7.7% to 9.5%. - Across the 11 months ending August 2026, Brandpad’s estimated Share of Search among brand guideline platforms worldwide increased from 3.3% to 5.3%. - Across the 11 months ending August 2026, Frontify’s estimated Share of Search among brand guideline platforms worldwide peaked at 62.2% in February 2026 and was lowest at 56.3% in December 2025. - Across the 11 months ending August 2026, Corebook’s estimated Share of Search among brand guideline platforms worldwide peaked at 9.5% in August 2026 and was lowest at 6.6% in February 2026. - Across the 11 months ending August 2026, Brandpad’s estimated Share of Search among brand guideline platforms worldwide peaked at 5.3% in August 2026 and was lowest at 3.1% in April 2026. - Across the 11 months ending August 2026, Brandy held steady: its estimated Share of Search among brand guideline platforms worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Frontify vs zeroheight: compare search popularity](/demand/global-en/compare/frontify-vs-zeroheight): 59% against 25.9% Share of Search. - [Frontify vs Corebook: compare search popularity](/demand/global-en/compare/corebook-vs-frontify): 59% against 9.5% Share of Search. - [Frontify vs Brandpad: compare search popularity](/demand/global-en/compare/brandpad-vs-frontify): 59% against 5.3% Share of Search. - [zeroheight vs Corebook: compare search popularity](/demand/global-en/compare/corebook-vs-zeroheight): 25.9% against 9.5% Share of Search. - [zeroheight vs Brandpad: compare search popularity](/demand/global-en/compare/brandpad-vs-zeroheight): 25.9% against 5.3% Share of Search. - [Corebook vs Brandpad: compare search popularity](/demand/global-en/compare/brandpad-vs-corebook): 9.5% against 5.3% Share of Search. ## How did search popularity change for brand guideline platforms worldwide in August 2026? - In August 2026, Corebook gained estimated Share of Search among brand guideline platforms worldwide, from 6.7% to 9.5%. - In August 2026, Brandpad gained estimated Share of Search among brand guideline platforms worldwide, from 3.6% to 5.3%. - In August 2026, zeroheight lost estimated Share of Search among brand guideline platforms worldwide, from 28.4% to 25.9%. - In August 2026, Frontify lost estimated Share of Search among brand guideline platforms worldwide, from 61% to 59%. - Estimated monthly branded searches for Brandy worldwide fell 36.4% over 11 measured months, from 110 to 70 in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Frontify | 59% | 15.1K | -13.7% | Frontify | | 2 | zeroheight | 25.9% | 6.6K | -18.6% | zeroheight | | 3 | Corebook | 9.5% | 2.4K | +26.0% | Corebook | | 4 | Brandpad | 5.3% | 1.4K | +29.8% | Brandpad | | 5 | Brandy | 0.27% | 70 | 0.0% | Brandy | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Frontify | 18.3K | 57.5% | 1 | | Oct 2025 | zeroheight | 9.9K | 31.2% | 2 | | Oct 2025 | Corebook | 2.5K | 7.7% | 3 | | Oct 2025 | Brandpad | 1.1K | 3.3% | 4 | | Oct 2025 | Brandy | 110 | 0.35% | 5 | | Nov 2025 | Frontify | 18.3K | 62% | 1 | | Nov 2025 | zeroheight | 8.1K | 27.5% | 2 | | Nov 2025 | Corebook | 1.9K | 6.6% | 3 | | Nov 2025 | Brandpad | 1.1K | 3.6% | 4 | | Nov 2025 | Brandy | 110 | 0.37% | 5 | | Dec 2025 | Frontify | 12.3K | 56.3% | 1 | | Dec 2025 | zeroheight | 6.6K | 30.2% | 2 | | Dec 2025 | Corebook | 1.9K | 8.9% | 3 | | Dec 2025 | Brandpad | 910 | 4.2% | 4 | | Dec 2025 | Brandy | 110 | 0.5% | 5 | | Jan 2026 | Frontify | 18.4K | 61% | 1 | | Jan 2026 | zeroheight | 8.1K | 27% | 2 | | Jan 2026 | Corebook | 2.5K | 8.2% | 3 | | Jan 2026 | Brandpad | 1K | 3.5% | 4 | | Jan 2026 | Brandy | 90 | 0.3% | 5 | | Feb 2026 | Frontify | 18.5K | 62.2% | 1 | | Feb 2026 | zeroheight | 8.1K | 27.4% | 2 | | Feb 2026 | Corebook | 1.9K | 6.6% | 3 | | Feb 2026 | Brandpad | 1.1K | 3.5% | 4 | | Feb 2026 | Brandy | 90 | 0.3% | 5 | | Mar 2026 | Frontify | 18.5K | 57.8% | 1 | | Mar 2026 | zeroheight | 9.9K | 31% | 2 | | Mar 2026 | Corebook | 2.5K | 7.7% | 3 | | Mar 2026 | Brandpad | 1K | 3.2% | 4 | | Mar 2026 | Brandy | 110 | 0.34% | 5 | | Apr 2026 | Frontify | 18.6K | 61.6% | 1 | | Apr 2026 | zeroheight | 8.1K | 26.9% | 2 | | Apr 2026 | Corebook | 2.5K | 8.1% | 3 | | Apr 2026 | Brandpad | 920 | 3.1% | 4 | | Apr 2026 | Brandy | 70 | 0.23% | 5 | | May 2026 | Frontify | 15.2K | 57.9% | 1 | | May 2026 | zeroheight | 8.1K | 30.8% | 2 | | May 2026 | Corebook | 1.9K | 7.4% | 3 | | May 2026 | Brandpad | 930 | 3.5% | 4 | | May 2026 | Brandy | 110 | 0.42% | 5 | | Jun 2026 | Frontify | 15.9K | 59% | 1 | | Jun 2026 | zeroheight | 8.1K | 30.1% | 2 | | Jun 2026 | Corebook | 1.9K | 7.2% | 3 | | Jun 2026 | Brandpad | 930 | 3.4% | 4 | | Jun 2026 | Brandy | 70 | 0.26% | 5 | | Jul 2026 | Frontify | 17.4K | 61% | 1 | | Jul 2026 | zeroheight | 8.1K | 28.4% | 2 | | Jul 2026 | Corebook | 1.9K | 6.7% | 3 | | Jul 2026 | Brandpad | 1K | 3.6% | 4 | | Jul 2026 | Brandy | 70 | 0.24% | 5 | | Aug 2026 | Frontify | 15.1K | 59% | 1 | | Aug 2026 | zeroheight | 6.6K | 25.9% | 2 | | Aug 2026 | Corebook | 2.4K | 9.5% | 3 | | Aug 2026 | Brandpad | 1.4K | 5.3% | 4 | | Aug 2026 | Brandy | 70 | 0.27% | 5 | | Sep 2026 | Brandpad | — | — | — | | Sep 2026 | Brandy | — | — | — | | Sep 2026 | Corebook | — | — | — | | Sep 2026 | Frontify | — | — | — | | Sep 2026 | zeroheight | — | — | — | ## What is being compared - **Brandpad**: Measured on the search terms “brandpad” and “brandpad io”, summed into one figure. - **Brandy**: Measured on the search term “brandyhq”. - **Corebook**: Measured on the search terms “corebook”, “corebook app” and “corebook io”, summed into one figure. - **Frontify**: Measured on the search terms “frontify”, “frontify app”, “frontify brand guidelines”, “frontify brand portal” and “frontify com”, summed into one figure. - **zeroheight**: Measured on the search terms “zeroheight” and “zeroheight com”, summed into one figure. - [Brandpad](/demand/global-en/brands/brandpad) - [Brandy](/demand/global-en/brands/brandy) - [Corebook](/demand/global-en/brands/corebook) - [Frontify](/demand/global-en/brands/frontify) - [zeroheight](/demand/global-en/brands/zeroheight) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among brand guideline platforms worldwide? In August 2026, Frontify was the most searched among brand guideline platforms worldwide, with an estimated 15.1K branded searches and 59% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Brand guideline platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/brand-guideline-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/brand-guideline-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.