--- title: "Irwin vs Knipex: Which is searched more?" description: "Is Irwin or Knipex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bolt cutters brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/bolt-cutters-brands/compare/irwin-vs-knipex" publisher: "Brandwave" --- # Irwin vs Knipex: Which is searched more? Is Irwin or Knipex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bolt cutters brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Irwin and Knipex - **Competitive set**: Bolt cutters brands - **Market**: Global - **Month measured**: Sep 2026 - **Irwin Share of Search**: 0.32% - **Knipex Share of Search**: 14.5% ## Is Irwin or Knipex more popular in search? - In September 2026, Knipex had more branded searches than Irwin among bolt cutters brands worldwide. Knipex had about 201,000 branded searches, while Irwin had 4,400. Knipex made up 14.5% of all bolt cutters brand searches we track, and Irwin accounted for 0.32%. - Knipex was ahead of Irwin in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Irwin’s share of searches among bolt cutters brands worldwide moved from 0.5% to 0.32%, and its estimated monthly branded searches moved from 6.6K to 4.4K. - Across the 12 months ending September 2026, Knipex’s share of searches among bolt cutters brands worldwide moved from 15.2% to 14.5%, and its estimated monthly branded searches held steady at 201K. ## Top bolt cutters brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Knipex was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Irwin did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Crescent | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Knipex | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | RIDGID | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | DeWalt | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Craftsman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fiskars | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Irwin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about bolt cutters brands - Asked ChatGPT "Which bolt cutters brand should I buy?": 1. Crescent, 2. Knipex - Asked ChatGPT "What are the best bolt cutters brands?": 1. Crescent, 2. Knipex, 3. RIDGID - Asked ChatGPT "What's the best bolt cutters brand for cutting metal locks?": 1. Knipex, 2. RIDGID, 3. Crescent - Searched Google, AI Overview "best bolt cutters": 1. Knipex - Searched Google, AI Overview "heavy duty bolt cutters": 1. RIDGID Not named in any answer: DeWalt, Craftsman, Fiskars and Irwin. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for bolt cutters brands worldwide in September 2026? - In September 2026, Knipex gained share of searches among bolt cutters brands worldwide, from 13.6% to 14.5%. - Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026. ## Month by month | Month | Irwin estimated searches | Irwin Share of Search | Irwin rank | Knipex estimated searches | Knipex Share of Search | Knipex rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.6K | 0.5% | 6 | 201K | 15.2% | 3 | | Nov 2025 | 5.4K | 0.36% | 6 | 201K | 13.4% | 3 | | Dec 2025 | 5.4K | 0.35% | 6 | 201K | 13.1% | 3 | | Jan 2026 | 5.4K | 0.39% | 6 | 201K | 14.6% | 3 | | Feb 2026 | 5.4K | 0.38% | 6 | 201K | 14% | 3 | | Mar 2026 | 5.4K | 0.35% | 6 | 201K | 12.9% | 3 | | Apr 2026 | 5.4K | 0.36% | 6 | 201K | 13.4% | 4 | | May 2026 | 5.4K | 0.37% | 6 | 165K | 11.2% | 4 | | Jun 2026 | 4.4K | 0.31% | 6 | 165K | 11.6% | 4 | | Jul 2026 | 4.4K | 0.34% | 6 | 165K | 12.6% | 4 | | Aug 2026 | 4.4K | 0.3% | 6 | 201K | 13.6% | 3 | | Sep 2026 | 4.4K | 0.32% | 6 | 201K | 14.5% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Irwin’s and Knipex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Irwin**: Measured on the search term “irwin tools”. - **Knipex**: Measured on the search term “knipex”. - [Irwin profile](/demand/global-en/brands/irwin) - [Knipex profile](/demand/global-en/brands/knipex) - [All bolt cutters brands worldwide](/demand/global-en/categories/bolt-cutters-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Irwin or Knipex more popular in search? In September 2026, Knipex had more branded searches than Irwin among bolt cutters brands worldwide. Knipex had about 201,000 branded searches, while Irwin had 4,400. Knipex made up 14.5% of all bolt cutters brand searches we track, and Irwin accounted for 0.32%. ## Cite this page Brandwave. "Irwin vs Knipex: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/bolt-cutters-brands/compare/irwin-vs-knipex This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/bolt-cutters-brands/compare/irwin-vs-knipex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.