---
title: "Craftsman vs Knipex: Which is searched more?"
description: "Is Craftsman or Knipex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bolt cutters brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/bolt-cutters-brands/compare/craftsman-vs-knipex"
publisher: "Brandwave"
---

# Craftsman vs Knipex: Which is searched more?

Is Craftsman or Knipex more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bolt cutters brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Craftsman and Knipex
- **Competitive set**: Bolt cutters brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Craftsman Share of Search**: 21.7%
- **Knipex Share of Search**: 14.5%

## Is Craftsman or Knipex more popular in search?

- In September 2026, Craftsman had more branded searches than Knipex among bolt cutters brands worldwide. Craftsman had about 301,000 branded searches, while Knipex had 201,000. Craftsman made up 21.7% of all bolt cutters brand searches we track, and Knipex accounted for 14.5%.
- Craftsman was ahead of Knipex in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Craftsman’s share of searches among bolt cutters brands worldwide moved from 18.7% to 21.7%, and its estimated monthly branded searches moved from 246K to 301K.
- Across the 12 months ending September 2026, Knipex’s share of searches among bolt cutters brands worldwide moved from 15.2% to 14.5%, and its estimated monthly branded searches held steady at 201K.

## Top bolt cutters brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Knipex was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Craftsman did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Crescent | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Knipex | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| RIDGID | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| DeWalt | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Craftsman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Fiskars | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Irwin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about bolt cutters brands

- Asked ChatGPT "Which bolt cutters brand should I buy?": 1. Crescent, 2. Knipex
- Asked ChatGPT "What are the best bolt cutters brands?": 1. Crescent, 2. Knipex, 3. RIDGID
- Asked ChatGPT "What's the best bolt cutters brand for cutting metal locks?": 1. Knipex, 2. RIDGID, 3. Crescent
- Searched Google, AI Overview "best bolt cutters": 1. Knipex
- Searched Google, AI Overview "heavy duty bolt cutters": 1. RIDGID

Not named in any answer: DeWalt, Craftsman, Fiskars and Irwin.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for bolt cutters brands worldwide in September 2026?

- In September 2026, Knipex gained share of searches among bolt cutters brands worldwide, from 13.6% to 14.5%.
- In September 2026, Craftsman lost share of searches among bolt cutters brands worldwide, from 24.9% to 21.7%.

## Month by month

| Month | Craftsman estimated searches | Craftsman Share of Search | Craftsman rank | Knipex estimated searches | Knipex Share of Search | Knipex rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 18.7% | 2 | 201K | 15.2% | 3 |
| Nov 2025 | 246K | 16.4% | 2 | 201K | 13.4% | 3 |
| Dec 2025 | 301K | 19.6% | 2 | 201K | 13.1% | 3 |
| Jan 2026 | 301K | 21.8% | 2 | 201K | 14.6% | 3 |
| Feb 2026 | 368K | 25.7% | 2 | 201K | 14% | 3 |
| Mar 2026 | 450K | 28.8% | 2 | 201K | 12.9% | 3 |
| Apr 2026 | 368K | 24.6% | 2 | 201K | 13.4% | 4 |
| May 2026 | 368K | 25.1% | 2 | 165K | 11.2% | 4 |
| Jun 2026 | 368K | 25.9% | 2 | 165K | 11.6% | 4 |
| Jul 2026 | 368K | 28.1% | 2 | 165K | 12.6% | 4 |
| Aug 2026 | 368K | 24.9% | 2 | 201K | 13.6% | 3 |
| Sep 2026 | 301K | 21.7% | 2 | 201K | 14.5% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Craftsman’s and Knipex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Craftsman**: Measured on the search term “craftsman”.
- **Knipex**: Measured on the search term “knipex”.

- [Craftsman profile](/demand/global-en/brands/craftsman)
- [Knipex profile](/demand/global-en/brands/knipex)
- [All bolt cutters brands worldwide](/demand/global-en/categories/bolt-cutters-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Craftsman or Knipex more popular in search?

In September 2026, Craftsman had more branded searches than Knipex among bolt cutters brands worldwide. Craftsman had about 301,000 branded searches, while Knipex had 201,000. Craftsman made up 21.7% of all bolt cutters brand searches we track, and Knipex accounted for 14.5%.

## Cite this page

Brandwave. "Craftsman vs Knipex: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/bolt-cutters-brands/compare/craftsman-vs-knipex

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/bolt-cutters-brands/compare/craftsman-vs-knipex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
