--- title: "Aveeno vs La Roche-Posay: Which is more popular?" description: "Is Aveeno or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Body lotion set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/body-lotion/compare/aveeno-vs-la-roche-posay" publisher: "Brandwave" --- # Aveeno vs La Roche-Posay: Which is more popular? Is Aveeno or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Body lotion set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Aveeno and La Roche-Posay - **Competitive set**: Body lotion - **Market**: Global - **Month measured**: Oct 2026 - **Aveeno Share of Search**: 5.8% - **La Roche-Posay Share of Search**: 1% ## Is Aveeno or La Roche-Posay more popular in search? - In October 2026, Aveeno had more branded searches than La Roche-Posay among body lotion worldwide. Aveeno had about 98,000 branded searches, while La Roche-Posay had 17,500. Aveeno made up 5.8% of all body lotion searches we track, and La Roche-Posay accounted for 1%. - Aveeno was ahead of La Roche-Posay in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Aveeno’s share of searches among body lotion worldwide moved from 4.1% to 5.8%, and its estimated monthly branded searches moved from 69.1K to 98K. - Across the 12 months ending October 2026, La Roche-Posay’s share of searches among body lotion worldwide moved from 0.86% to 1%, and its estimated monthly branded searches moved from 14.4K to 17.5K. ## Top body lotion in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Aveeno was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. La Roche-Posay was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Aveeno was listed before La Roche-Posay in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CeraVe | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Aveeno | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | La Roche-Posay | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Nivea | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Vaseline | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | E45 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Jergens | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Palmer's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cetaphil | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | Sol de Janeiro | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Naturium | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about body lotion - Asked ChatGPT "Which body lotion should I buy?": 1. CeraVe, 2. Aveeno - Asked ChatGPT "What are the best body lotion brands?": 1. CeraVe, 2. Aveeno, 3. La Roche-Posay, 4. Vaseline - Asked ChatGPT "What's the best body lotion for dry skin?": 1. CeraVe, 2. La Roche-Posay, 3. Aveeno - Searched Google, AI Overview "body lotion": 1. Aveeno, 2. Nivea - Searched Google, AI Overview "body lotion for dry skin": 1. Cetaphil, 2. CeraVe, 3. La Roche-Posay Not named in any answer: E45, Jergens, Palmer's, Sol de Janeiro and Naturium. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for body lotion worldwide in October 2026? - Aveeno’s share of searches among body lotion worldwide has lost ground for 3 months in a row, from 6.5% to 5.8% in October 2026. - In October 2026, La Roche-Posay rose from 11th to 10th among body lotion worldwide. ## How has branded search for Aveeno and La Roche-Posay changed worldwide over the last 12 months? | Month | Aveeno estimated searches | Aveeno Share of Search | Aveeno rank | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 69.1K | 4.1% | 8 | 14.4K | 0.86% | 11 | | Dec 2025 | 80.2K | 5.7% | 8 | 14.4K | 1% | 11 | | Jan 2026 | 80.2K | 6.5% | 7 | 14.5K | 1.2% | 11 | | Feb 2026 | 65.8K | 6.4% | 7 | 14.4K | 1.4% | 11 | | Mar 2026 | 80.1K | 7.2% | 7 | 13.3K | 1.2% | 11 | | Apr 2026 | 65.8K | 6.2% | 7 | 15.7K | 1.5% | 11 | | May 2026 | 65.8K | 6.4% | 7 | 15.7K | 1.5% | 11 | | Jun 2026 | 65.4K | 6.2% | 9 | 14.2K | 1.3% | 11 | | Jul 2026 | 65.8K | 6.5% | 8 | 14.2K | 1.4% | 11 | | Aug 2026 | 69.1K | 6.5% | 8 | 14.2K | 1.3% | 11 | | Sep 2026 | 65.8K | 6.1% | 8 | 14.2K | 1.3% | 11 | | Oct 2026 | 98K | 5.8% | 7 | 17.5K | 1% | 10 | ## How are Aveeno’s and La Roche-Posay’s branded searches counted? Brandwave collects information about searches that people make online using Aveeno’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Aveeno**: Measured on the search terms “aveeno body butter”, “aveeno body cream”, “aveeno body lotion” and “aveeno lotion”, summed into one figure. - **La Roche-Posay**: Measured on the search terms “la roche posay body cream”, “la roche posay body lotion” and “la roche posay lotion”, summed into one figure. - [Aveeno profile](/demand/global-en/brands/aveeno) - [La Roche-Posay profile](/demand/global-en/brands/la-roche-posay) - [All body lotion worldwide](/demand/global-en/categories/body-lotion): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Aveeno or La Roche-Posay more popular in search? In October 2026, Aveeno had more branded searches than La Roche-Posay among body lotion worldwide. Aveeno had about 98,000 branded searches, while La Roche-Posay had 17,500. Aveeno made up 5.8% of all body lotion searches we track, and La Roche-Posay accounted for 1%. ## Cite this page Brandwave. "Aveeno vs La Roche-Posay: Which is more popular?". https://gobrandwave.com/demand/global-en/categories/body-lotion/compare/aveeno-vs-la-roche-posay This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/body-lotion/compare/aveeno-vs-la-roche-posay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.