---
title: "CeraVe vs La Roche-Posay: Which is searched more?"
description: "Is CeraVe or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Body care brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/body-care-brands/compare/cerave-vs-la-roche-posay"
publisher: "Brandwave"
---

# CeraVe vs La Roche-Posay: Which is searched more?

Is CeraVe or La Roche-Posay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Body care brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CeraVe and La Roche-Posay
- **Competitive set**: Body care brands
- **Market**: Global
- **Month measured**: Sep 2026
- **CeraVe Share of Search**: 21.1%
- **La Roche-Posay Share of Search**: 25.7%

## Is CeraVe or La Roche-Posay more popular in search?

- In September 2026, La Roche-Posay had more branded searches than CeraVe among body care brands worldwide. La Roche-Posay had about 1.8 million branded searches, while CeraVe had 1.5 million. La Roche-Posay made up 25.7% of all body care brand searches we track, and CeraVe accounted for 21.1%.
- La Roche-Posay was ahead of CeraVe in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CeraVe’s share of searches among body care brands worldwide moved from 22.8% to 21.1%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 12 months ending September 2026, La Roche-Posay’s share of searches among body care brands worldwide moved from 22.8% to 25.7%, and its estimated monthly branded searches held steady at 1.8M.

## Top body care brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, La Roche-Posay was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. CeraVe was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. La Roche-Posay was listed before CeraVe in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Naturium | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Sol de Janeiro | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| La Roche-Posay | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| CeraVe | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Aveeno | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Vaseline | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bio-Oil | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Trilogy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Palmer's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about body care brands

- Asked ChatGPT "Which body care brand should I buy?": 1. Sol de Janeiro, 2. Naturium, 3. La Roche-Posay
- Asked ChatGPT "What are the best body care brands?": 1. Naturium, 2. La Roche-Posay, 3. Sol de Janeiro, 4. CeraVe
- Asked ChatGPT "What's the best body care brand for dry skin?": 1. CeraVe, 2. La Roche-Posay, 3. Aveeno
- Searched Google, AI Overview "body care brands": 1. Naturium, 2. Sol de Janeiro
- Searched Google, AI Overview "best body care": 1. Naturium

Not named in any answer: Vaseline, Bio-Oil, Trilogy and Palmer's.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for body care brands worldwide in September 2026?

- In September 2026, Vaseline overtook CeraVe and Sol de Janeiro to rank 2nd among body care brands worldwide, with 21.4% of the searches.
- In September 2026, La Roche-Posay lost share of searches among body care brands worldwide, from 28.2% to 25.7%.
- In September 2026, CeraVe lost share of searches among body care brands worldwide, from 23.1% to 21.1%.

## Month by month

| Month | CeraVe estimated searches | CeraVe Share of Search | CeraVe rank | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 22.8% | 1 | 1.8M | 22.8% | 2 |
| Nov 2025 | 1.8M | 17.4% | 4 | 2.2M | 21.3% | 2 |
| Dec 2025 | 1.8M | 16.5% | 3 | 2.2M | 20.2% | 2 |
| Jan 2026 | 1.8M | 21% | 2 | 2.2M | 25.6% | 1 |
| Feb 2026 | 1.8M | 22.9% | 2 | 2.2M | 28.1% | 1 |
| Mar 2026 | 1.8M | 20.6% | 2 | 2.7M | 30.9% | 1 |
| Apr 2026 | 1.8M | 21.4% | 2 | 2.7M | 32.1% | 1 |
| May 2026 | 1.8M | 22% | 2 | 2.7M | 32.9% | 1 |
| Jun 2026 | 1.8M | 23.5% | 2 | 2.2M | 28.7% | 1 |
| Jul 2026 | 1.8M | 23.2% | 2 | 2.2M | 28.5% | 1 |
| Aug 2026 | 1.8M | 23.1% | 2 | 2.2M | 28.2% | 1 |
| Sep 2026 | 1.5M | 21.1% | 3 | 1.8M | 25.7% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using CeraVe’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CeraVe**: Measured on the search term “cerave”.
- **La Roche-Posay**: Measured on the search term “la roche posay”.

- [CeraVe profile](/demand/global-en/brands/cerave)
- [La Roche-Posay profile](/demand/global-en/brands/la-roche-posay)
- [All body care brands worldwide](/demand/global-en/categories/body-care-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is CeraVe or La Roche-Posay more popular in search?

In September 2026, La Roche-Posay had more branded searches than CeraVe among body care brands worldwide. La Roche-Posay had about 1.8 million branded searches, while CeraVe had 1.5 million. La Roche-Posay made up 25.7% of all body care brand searches we track, and CeraVe accounted for 21.1%.

## Cite this page

Brandwave. "CeraVe vs La Roche-Posay: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/body-care-brands/compare/cerave-vs-la-roche-posay

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/body-care-brands/compare/cerave-vs-la-roche-posay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
