---
title: "Bike light brands: Which brands are most popular in search?"
description: "Compare the bike light brands people buy. Share of Search among Cateye, Exposure, Lezyne, Knog and Moon Sport, the bike light brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/bike-light-brands"
publisher: "Brandwave"
---

# Bike light brands: Which brands are most popular in search?

Compare the bike light brands people buy. Share of Search among Cateye, Exposure, Lezyne, Knog and Moon Sport, the bike light brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Bike light brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Cateye, 56.1%

## Which brand is most popular in search among bike light brands worldwide?

- In August 2026, Cateye was the most searched among bike light brands worldwide, with an estimated 368K branded searches and 56.1% estimated Share of Search within this set.
- Exposure is in 2nd place, 18.6 percentage points behind at 37.5% Share of Search.
- Across the 11 months ending August 2026, Cateye’s estimated Share of Search among bike light brands worldwide decreased from 61% to 56.1%.
- Across the 11 months ending August 2026, Exposure’s estimated Share of Search among bike light brands worldwide increased from 33.3% to 37.5%.
- Across the 11 months ending August 2026, Cateye’s estimated Share of Search among bike light brands worldwide peaked at 61% in October 2025 and was lowest at 48% in January 2026.
- Across the 11 months ending August 2026, Exposure’s estimated Share of Search among bike light brands worldwide peaked at 48% in January 2026 and was lowest at 33.3% in October 2025.
- Across the 11 months ending August 2026, Lezyne’s estimated Share of Search among bike light brands worldwide peaked at 4.1% in August 2026 and was lowest at 2.4% in January 2026.
- Across the 11 months ending August 2026, Lezyne, Knog and Moon Sport held steady: their estimated Share of Search among bike light brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Cateye vs Exposure: compare search popularity](/demand/global-en/compare/cateye-vs-exposure): 56.1% against 37.5% Share of Search.
- [Cateye vs Lezyne: compare search popularity](/demand/global-en/compare/cateye-vs-lezyne): 56.1% against 4.1% Share of Search.
- [Cateye vs Knog: compare search popularity](/demand/global-en/compare/cateye-vs-knog): 56.1% against 2.3% Share of Search.
- [Exposure vs Lezyne: compare search popularity](/demand/global-en/compare/exposure-vs-lezyne): 37.5% against 4.1% Share of Search.
- [Exposure vs Knog: compare search popularity](/demand/global-en/compare/exposure-vs-knog): 37.5% against 2.3% Share of Search.
- [Lezyne vs Knog: compare search popularity](/demand/global-en/compare/knog-vs-lezyne): 4.1% against 2.3% Share of Search.

## How did search popularity change for bike light brands worldwide in August 2026?

- In August 2026, Cateye gained estimated Share of Search among bike light brands worldwide, from 51.8% to 56.1%.
- In August 2026, Exposure lost estimated Share of Search among bike light brands worldwide, from 42.3% to 37.5%.
- Lezyne’s estimated Share of Search among bike light brands worldwide has gained ground for 3 months in a row, from 3.1% to 4.1% in August 2026.
- Estimated monthly branded searches for Moon Sport worldwide fell 77.8% over 11 measured months, from 90 to 20 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Cateye | 56.1% | 368K | +22.3% | Cateye |
| 2 | Exposure | 37.5% | 246K | 0.0% | Exposure |
| 3 | Lezyne | 4.1% | 27.1K | +22.1% | Lezyne |
| 4 | Knog | 2.3% | 14.8K | +22.3% | Knog |
| 5 | Moon Sport | <0.01% | 20 | +100.0% | Moon Sport |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cateye | 450K | 61% | 1 |
| Oct 2025 | Exposure | 246K | 33.3% | 2 |
| Oct 2025 | Lezyne | 27.1K | 3.7% | 3 |
| Oct 2025 | Knog | 14.8K | 2% | 4 |
| Oct 2025 | Moon Sport | 90 | 0.01% | 5 |
| Nov 2025 | Cateye | 368K | 56.1% | 1 |
| Nov 2025 | Exposure | 246K | 37.5% | 2 |
| Nov 2025 | Lezyne | 27.1K | 4.1% | 3 |
| Nov 2025 | Knog | 14.8K | 2.3% | 4 |
| Nov 2025 | Moon Sport | 70 | 0.01% | 5 |
| Dec 2025 | Cateye | 368K | 56.8% | 1 |
| Dec 2025 | Exposure | 246K | 37.9% | 2 |
| Dec 2025 | Lezyne | 22.2K | 3.4% | 3 |
| Dec 2025 | Knog | 12.1K | 1.9% | 4 |
| Dec 2025 | Moon Sport | 50 | <0.01% | 5 |
| Jan 2026 | Cateye | 368K | 48% | 1 |
| Jan 2026 | Exposure | 368K | 48% | 2 |
| Jan 2026 | Lezyne | 18.1K | 2.4% | 3 |
| Jan 2026 | Knog | 12.1K | 1.6% | 4 |
| Jan 2026 | Moon Sport | 40 | <0.01% | 5 |
| Feb 2026 | Cateye | 368K | 57.3% | 1 |
| Feb 2026 | Exposure | 246K | 38.3% | 2 |
| Feb 2026 | Lezyne | 18.1K | 2.8% | 3 |
| Feb 2026 | Knog | 9.9K | 1.5% | 4 |
| Feb 2026 | Moon Sport | 40 | <0.01% | 5 |
| Mar 2026 | Cateye | 368K | 56.5% | 1 |
| Mar 2026 | Exposure | 246K | 37.8% | 2 |
| Mar 2026 | Lezyne | 22.2K | 3.4% | 3 |
| Mar 2026 | Knog | 14.8K | 2.3% | 4 |
| Mar 2026 | Moon Sport | 30 | <0.01% | 5 |
| Apr 2026 | Cateye | 368K | 56.5% | 1 |
| Apr 2026 | Exposure | 246K | 37.8% | 2 |
| Apr 2026 | Lezyne | 22.2K | 3.4% | 3 |
| Apr 2026 | Knog | 14.8K | 2.3% | 4 |
| Apr 2026 | Moon Sport | 40 | <0.01% | 5 |
| May 2026 | Cateye | 368K | 52.1% | 1 |
| May 2026 | Exposure | 301K | 42.6% | 2 |
| May 2026 | Lezyne | 22.2K | 3.1% | 3 |
| May 2026 | Knog | 14.8K | 2.1% | 4 |
| May 2026 | Moon Sport | 30 | <0.01% | 5 |
| Jun 2026 | Cateye | 301K | 51.8% | 1 |
| Jun 2026 | Exposure | 246K | 42.3% | 2 |
| Jun 2026 | Lezyne | 22.2K | 3.8% | 3 |
| Jun 2026 | Knog | 12.1K | 2.1% | 4 |
| Jun 2026 | Moon Sport | 20 | <0.01% | 5 |
| Jul 2026 | Cateye | 301K | 51.8% | 1 |
| Jul 2026 | Exposure | 246K | 42.3% | 2 |
| Jul 2026 | Lezyne | 22.2K | 3.8% | 3 |
| Jul 2026 | Knog | 12.1K | 2.1% | 4 |
| Jul 2026 | Moon Sport | 10 | <0.01% | 5 |
| Aug 2026 | Cateye | 368K | 56.1% | 1 |
| Aug 2026 | Exposure | 246K | 37.5% | 2 |
| Aug 2026 | Lezyne | 27.1K | 4.1% | 3 |
| Aug 2026 | Knog | 14.8K | 2.3% | 4 |
| Aug 2026 | Moon Sport | 20 | <0.01% | 5 |
| Sep 2026 | Cateye | — | — | — |
| Sep 2026 | Exposure | — | — | — |
| Sep 2026 | Knog | — | — | — |
| Sep 2026 | Lezyne | — | — | — |
| Sep 2026 | Moon Sport | — | — | — |

## What is being compared

- **Cateye**: Measured on the search term “cateye”.
- **Exposure**: Measured on the search term “exposure”.
- **Knog**: Measured on the search term “knog”.
- **Lezyne**: Measured on the search term “lezyne”.
- **Moon Sport**: Measured on the search term “moon sport lights”.

- [Cateye](/demand/global-en/brands/cateye)
- [Exposure](/demand/global-en/brands/exposure)
- [Knog](/demand/global-en/brands/knog)
- [Lezyne](/demand/global-en/brands/lezyne)
- [Moon Sport](/demand/global-en/brands/moon-sport)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among bike light brands worldwide?

In August 2026, Cateye was the most searched among bike light brands worldwide, with an estimated 368K branded searches and 56.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Bike light brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/bike-light-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/bike-light-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.