--- title: "Craftsman vs Makita: Which is searched more?" description: "Is Craftsman or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Belt sander brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/belt-sander-brands/compare/craftsman-vs-makita" publisher: "Brandwave" --- # Craftsman vs Makita: Which is searched more? Is Craftsman or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Belt sander brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Craftsman and Makita - **Competitive set**: Belt sander brands - **Market**: Global - **Month measured**: Sep 2026 - **Craftsman Share of Search**: 0.63% - **Makita Share of Search**: 2.2% ## Is Craftsman or Makita more popular in search? - In September 2026, Makita had more branded searches than Craftsman among belt sander brands worldwide. Makita had about 6,600 branded searches, while Craftsman had 1,900. Makita made up 2.2% of all belt sander brand searches we track, and Craftsman accounted for 0.63%. - Makita was ahead of Craftsman in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Craftsman’s share of searches among belt sander brands worldwide moved from 0.67% to 0.63%, and its estimated monthly branded searches moved from 2.4K to 1.9K. - Across the 12 months ending September 2026, Makita’s share of searches among belt sander brands worldwide moved from 2.3% to 2.2%, and its estimated monthly branded searches moved from 8.1K to 6.6K. ## Top belt sander brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Makita appeared in all five answers. Craftsman did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Makita | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Bosch | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | DeWalt | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Ryobi | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Festool | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Grizzly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Black+Decker | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Craftsman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about belt sander brands - Asked ChatGPT "Which belt sander brand should I buy?": 1. Makita, 2. Bosch, 3. DeWalt, 4. Ryobi - Asked ChatGPT "What are the best belt sander brands?": 1. Makita, 2. Bosch, 3. DeWalt, 4. Festool, 5. Ryobi - Asked ChatGPT "What's the best belt sander brand for woodworking projects?": 1. Makita, 2. Bosch, 3. DeWalt, 4. Ryobi - Searched Google, AI Overview "best belt sander": 1. Makita, 2. Ryobi - Searched Google, AI Overview "belt sander for woodworking": 1. Makita Not named in any answer: Grizzly, Black+Decker and Craftsman. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for belt sander brands worldwide in September 2026? - In September 2026, Makita lost share of searches among belt sander brands worldwide, from 3.1% to 2.2%. - In September 2026, Craftsman fell from 6th to 8th among belt sander brands worldwide. ## Month by month | Month | Craftsman estimated searches | Craftsman Share of Search | Craftsman rank | Makita estimated searches | Makita Share of Search | Makita rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.4K | 0.67% | 6 | 8.1K | 2.3% | 3 | | Nov 2025 | 1.9K | 0.53% | 7 | 6.6K | 1.8% | 4 | | Dec 2025 | 1.9K | 0.61% | 7 | 6.6K | 2.1% | 4 | | Jan 2026 | 1.6K | 0.52% | 7 | 6.6K | 2.1% | 4 | | Feb 2026 | 1.6K | 0.53% | 7 | 6.6K | 2.2% | 4 | | Mar 2026 | 1.9K | 0.52% | 7 | 8.1K | 2.2% | 4 | | Apr 2026 | 1.9K | 0.6% | 7 | 8.1K | 2.6% | 4 | | May 2026 | 1.9K | 0.59% | 8 | 9.9K | 3.1% | 4 | | Jun 2026 | 2.4K | 0.79% | 6 | 8.1K | 2.7% | 3 | | Jul 2026 | 1.9K | 0.74% | 7 | 6.6K | 2.6% | 3 | | Aug 2026 | 2.4K | 0.92% | 6 | 8.1K | 3.1% | 3 | | Sep 2026 | 1.9K | 0.63% | 8 | 6.6K | 2.2% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Craftsman’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Craftsman**: Measured on the search term “craftsman belt sander”. - **Makita**: Measured on the search term “makita belt sander”. - [Craftsman profile](/demand/global-en/brands/craftsman) - [Makita profile](/demand/global-en/brands/makita) - [All belt sander brands worldwide](/demand/global-en/categories/belt-sander-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Craftsman or Makita more popular in search? In September 2026, Makita had more branded searches than Craftsman among belt sander brands worldwide. Makita had about 6,600 branded searches, while Craftsman had 1,900. Makita made up 2.2% of all belt sander brand searches we track, and Craftsman accounted for 0.63%. ## Cite this page Brandwave. "Craftsman vs Makita: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/belt-sander-brands/compare/craftsman-vs-makita This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/belt-sander-brands/compare/craftsman-vs-makita. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.