--- title: "Bath sponge brands: Which brands are most popular in search?" description: "Compare the bath sponge brands people buy. Share of Search among Body Shop, Konjac, EcoTools, Sud Scrub, Buf-Puf and Spongeables, the bath sponge brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/bath-sponge-brands" publisher: "Brandwave" --- # Bath sponge brands: Which brands are most popular in search? Compare the bath sponge brands people buy. Share of Search among Body Shop, Konjac, EcoTools, Sud Scrub, Buf-Puf and Spongeables, the bath sponge brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Bath sponge brands - **Market**: Global - **Brands compared**: 6 - **Month measured**: Aug 2026 - **Highest Share of Search**: Body Shop, 66.5% ## Which brand is most popular in search among bath sponge brands worldwide? - In August 2026, Body Shop was the most searched among bath sponge brands worldwide, with an estimated 673K branded searches and 66.5% estimated Share of Search within this set. - Konjac is in 2nd place, 36.7 percentage points behind at 29.7% Share of Search. - Across the 11 months ending August 2026, Body Shop’s estimated Share of Search among bath sponge brands worldwide decreased from 74% to 66.5%. - Across the 11 months ending August 2026, Konjac’s estimated Share of Search among bath sponge brands worldwide increased from 22.1% to 29.7%. - Across the 11 months ending August 2026, Body Shop’s estimated Share of Search among bath sponge brands worldwide peaked at 78.1% in December 2025 and was lowest at 61.8% in July 2026. - Across the 11 months ending August 2026, Konjac’s estimated Share of Search among bath sponge brands worldwide peaked at 34.3% in January 2026 and was lowest at 19.2% in November 2025. - Across the 11 months ending August 2026, EcoTools’ estimated Share of Search among bath sponge brands worldwide peaked at 3.1% in June 2026 and was lowest at 1.7% in December 2025. - Across the 11 months ending August 2026, EcoTools, Sud Scrub, Buf-Puf and Spongeables held steady: their estimated Share of Search among bath sponge brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Body Shop vs Konjac: compare search popularity](/demand/global-en/compare/body-shop-vs-konjac): 66.5% against 29.7% Share of Search. - [Body Shop vs EcoTools: compare search popularity](/demand/global-en/compare/body-shop-vs-ecotools): 66.5% against 2.7% Share of Search. - [Konjac vs EcoTools: compare search popularity](/demand/global-en/compare/ecotools-vs-konjac): 29.7% against 2.7% Share of Search. ## How did search popularity change for bath sponge brands worldwide in August 2026? - In August 2026, Body Shop gained estimated Share of Search among bath sponge brands worldwide, from 61.8% to 66.5%. - In August 2026, Konjac lost estimated Share of Search among bath sponge brands worldwide, from 33.8% to 29.7%. - Estimated monthly branded searches for Sud Scrub worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026. - Estimated monthly branded searches for Buf-Puf worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026. - Estimated monthly branded searches for EcoTools worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Body Shop | 66.5% | 673K | +22.4% | Body Shop | | 2 | Konjac | 29.7% | 301K | 0.0% | Konjac | | 3 | EcoTools | 2.7% | 27.1K | 0.0% | EcoTools | | 4 | Sud Scrub | 0.98% | 9.9K | 0.0% | Sud Scrub | | 5 | Buf-Puf | 0.1% | 1K | +13.6% | Buf-Puf | | 6 | Spongeables | 0.05% | 480 | -18.6% | Spongeables | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Body Shop | 823K | 74% | 1 | | Oct 2025 | Konjac | 246K | 22.1% | 2 | | Oct 2025 | EcoTools | 33.1K | 3% | 3 | | Oct 2025 | Sud Scrub | 8.1K | 0.73% | 4 | | Oct 2025 | Buf-Puf | 880 | 0.08% | 5 | | Oct 2025 | Spongeables | 480 | 0.04% | 6 | | Nov 2025 | Body Shop | 1.2M | 77.9% | 1 | | Nov 2025 | Konjac | 301K | 19.2% | 2 | | Nov 2025 | EcoTools | 33.1K | 2.1% | 3 | | Nov 2025 | Sud Scrub | 9.9K | 0.63% | 4 | | Nov 2025 | Buf-Puf | 880 | 0.06% | 5 | | Nov 2025 | Spongeables | 480 | 0.03% | 6 | | Dec 2025 | Body Shop | 1.2M | 78.1% | 1 | | Dec 2025 | Konjac | 301K | 19.3% | 2 | | Dec 2025 | EcoTools | 27.1K | 1.7% | 3 | | Dec 2025 | Sud Scrub | 12.1K | 0.77% | 4 | | Dec 2025 | Buf-Puf | 1K | 0.06% | 5 | | Dec 2025 | Spongeables | 590 | 0.04% | 6 | | Jan 2026 | Body Shop | 823K | 62.8% | 1 | | Jan 2026 | Konjac | 450K | 34.3% | 2 | | Jan 2026 | EcoTools | 27.1K | 2.1% | 3 | | Jan 2026 | Sud Scrub | 9.9K | 0.75% | 4 | | Jan 2026 | Buf-Puf | 1K | 0.08% | 5 | | Jan 2026 | Spongeables | 480 | 0.04% | 6 | | Feb 2026 | Body Shop | 673K | 66.6% | 1 | | Feb 2026 | Konjac | 301K | 29.8% | 2 | | Feb 2026 | EcoTools | 27.1K | 2.7% | 3 | | Feb 2026 | Sud Scrub | 8.1K | 0.8% | 4 | | Feb 2026 | Buf-Puf | 880 | 0.09% | 5 | | Feb 2026 | Spongeables | 590 | 0.06% | 6 | | Mar 2026 | Body Shop | 823K | 70.5% | 1 | | Mar 2026 | Konjac | 301K | 25.8% | 2 | | Mar 2026 | EcoTools | 33.1K | 2.8% | 3 | | Mar 2026 | Sud Scrub | 8.1K | 0.69% | 4 | | Mar 2026 | Buf-Puf | 1.6K | 0.14% | 5 | | Mar 2026 | Spongeables | 480 | 0.04% | 6 | | Apr 2026 | Body Shop | 673K | 66.6% | 1 | | Apr 2026 | Konjac | 301K | 29.8% | 2 | | Apr 2026 | EcoTools | 27.1K | 2.7% | 3 | | Apr 2026 | Sud Scrub | 8.1K | 0.8% | 4 | | Apr 2026 | Buf-Puf | 1K | 0.1% | 5 | | Apr 2026 | Spongeables | 480 | 0.05% | 6 | | May 2026 | Body Shop | 673K | 66.7% | 1 | | May 2026 | Konjac | 301K | 29.8% | 2 | | May 2026 | EcoTools | 27.1K | 2.7% | 3 | | May 2026 | Sud Scrub | 6.6K | 0.65% | 4 | | May 2026 | Buf-Puf | 880 | 0.09% | 5 | | May 2026 | Spongeables | 480 | 0.05% | 6 | | Jun 2026 | Body Shop | 550K | 62% | 1 | | Jun 2026 | Konjac | 301K | 33.9% | 2 | | Jun 2026 | EcoTools | 27.1K | 3.1% | 3 | | Jun 2026 | Sud Scrub | 8.1K | 0.91% | 4 | | Jun 2026 | Buf-Puf | 880 | 0.1% | 5 | | Jun 2026 | Spongeables | 590 | 0.07% | 6 | | Jul 2026 | Body Shop | 550K | 61.8% | 1 | | Jul 2026 | Konjac | 301K | 33.8% | 2 | | Jul 2026 | EcoTools | 27.1K | 3% | 3 | | Jul 2026 | Sud Scrub | 9.9K | 1.1% | 4 | | Jul 2026 | Buf-Puf | 880 | 0.1% | 5 | | Jul 2026 | Spongeables | 590 | 0.07% | 6 | | Aug 2026 | Body Shop | 673K | 66.5% | 1 | | Aug 2026 | Konjac | 301K | 29.7% | 2 | | Aug 2026 | EcoTools | 27.1K | 2.7% | 3 | | Aug 2026 | Sud Scrub | 9.9K | 0.98% | 4 | | Aug 2026 | Buf-Puf | 1K | 0.1% | 5 | | Aug 2026 | Spongeables | 480 | 0.05% | 6 | | Sep 2026 | Body Shop | — | — | — | | Sep 2026 | Buf-Puf | — | — | — | | Sep 2026 | EcoTools | — | — | — | | Sep 2026 | Konjac | — | — | — | | Sep 2026 | Spongeables | — | — | — | | Sep 2026 | Sud Scrub | — | — | — | ## What is being compared - **Body Shop**: Measured on the search term “body shop”. - **Buf-Puf**: Measured on the search term “buf puf”. - **EcoTools**: Measured on the search term “ecotools”. - **Konjac**: Measured on the search term “konjac”. - **Spongeables**: Measured on the search term “spongeables”. - **Sud Scrub**: Measured on the search term “sud scrub”. - [Body Shop](/demand/global-en/brands/body-shop) - [Buf-Puf](/demand/global-en/brands/buf-puf) - [EcoTools](/demand/global-en/brands/ecotools) - [Konjac](/demand/global-en/brands/konjac) - [Spongeables](/demand/global-en/brands/spongeables) - [Sud Scrub](/demand/global-en/brands/sud-scrub) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among bath sponge brands worldwide? In August 2026, Body Shop was the most searched among bath sponge brands worldwide, with an estimated 673K branded searches and 66.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Bath sponge brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/bath-sponge-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/bath-sponge-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.