--- title: "Muji vs uni-ball: Which is searched more?" description: "Is Muji or uni-ball more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ballpoint pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/ballpoint-pen-brands/compare/muji-vs-uni-ball" publisher: "Brandwave" --- # Muji vs uni-ball: Which is searched more? Is Muji or uni-ball more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ballpoint pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Muji and uni-ball - **Competitive set**: Ballpoint pen brands - **Market**: Global - **Month measured**: Sep 2026 - **Muji Share of Search**: 1.5% - **uni-ball Share of Search**: 1% ## Is Muji or uni-ball more popular in search? - In September 2026, Muji had more branded searches than uni-ball among ballpoint pen brands worldwide. Muji had about 22,200 branded searches, while uni-ball had 14,800. Muji made up 1.5% of all ballpoint pen brand searches we track, and uni-ball accounted for 1%. - Muji was ahead of uni-ball in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Muji’s share of searches among ballpoint pen brands worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches moved from 18.1K to 22.2K. - Across the 12 months ending September 2026, uni-ball’s share of searches among ballpoint pen brands worldwide moved from 1.1% to 1%, and its estimated monthly branded searches held steady at 14.8K. ## Top ballpoint pen brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, uni-ball appeared in all five answers. Muji did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | uni-ball | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | BIC | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Parker | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Pilot | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Zebra | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Fisher Space Pen | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Cross | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Lamy | 8th | 1 of 3 | 1 of 2 | 2 of 5 | | Faber-Castell | 9th | 0 of 3 | 1 of 2 | 1 of 5 | | Muji | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ballpoint pen brands - Asked ChatGPT "Which ballpoint pen brand should I buy?": 1. uni-ball, 2. BIC - Asked ChatGPT "What are the best ballpoint pen brands?": 1. BIC, 2. uni-ball, 3. Parker, 4. Zebra, 5. Pilot, 6. Fisher Space Pen, 7. Cross, 8. Lamy - Asked ChatGPT "What's the best ballpoint pen brand for everyday writing?": 1. uni-ball, 2. BIC, 3. Parker, 4. Pilot, 5. Zebra - Searched Google, AI Overview "ballpoint pen brands": 1. uni-ball, 2. BIC, 3. Pilot, 4. Zebra, 5. Parker, 6. Lamy, 7. Fisher Space Pen, 8. Cross, 9. Faber-Castell - Searched Google, AI Overview "best ballpoint pen": 1. uni-ball, 2. Parker, 3. BIC, 4. Pilot, 5. Cross Not named in any answer: Muji. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for ballpoint pen brands worldwide in September 2026? - Estimated monthly branded searches for Muji worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026. ## Month by month | Month | Muji estimated searches | Muji Share of Search | Muji rank | uni-ball estimated searches | uni-ball Share of Search | uni-ball rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 1.4% | 9 | 14.8K | 1.1% | 10 | | Nov 2025 | 22.2K | 1.6% | 9 | 14.8K | 1.1% | 10 | | Dec 2025 | 22.2K | 1.5% | 9 | 14.8K | 1% | 10 | | Jan 2026 | 22.2K | 1.5% | 9 | 14.8K | 1% | 10 | | Feb 2026 | 18.1K | 1.4% | 9 | 18.1K | 1.4% | 10 | | Mar 2026 | 27.1K | 2.1% | 8 | 18.1K | 1.4% | 10 | | Apr 2026 | 22.2K | 1.8% | 8 | 14.8K | 1.2% | 10 | | May 2026 | 22.2K | 1.9% | 8 | 14.8K | 1.3% | 10 | | Jun 2026 | 18.1K | 1.6% | 8 | 12.1K | 1.1% | 10 | | Jul 2026 | 22.2K | 1.7% | 8 | 14.8K | 1.2% | 10 | | Aug 2026 | 22.2K | 1.5% | 9 | 14.8K | 0.97% | 10 | | Sep 2026 | 22.2K | 1.5% | 9 | 14.8K | 1% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Muji’s and uni-ball’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Muji**: Measured on the search term “muji store”. - **uni-ball**: Measured on the search term “uni ball”. - [Muji profile](/demand/global-en/brands/muji) - [uni-ball profile](/demand/global-en/brands/uni-ball) - [All ballpoint pen brands worldwide](/demand/global-en/categories/ballpoint-pen-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Muji or uni-ball more popular in search? In September 2026, Muji had more branded searches than uni-ball among ballpoint pen brands worldwide. Muji had about 22,200 branded searches, while uni-ball had 14,800. Muji made up 1.5% of all ballpoint pen brand searches we track, and uni-ball accounted for 1%. ## Cite this page Brandwave. "Muji vs uni-ball: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/ballpoint-pen-brands/compare/muji-vs-uni-ball This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ballpoint-pen-brands/compare/muji-vs-uni-ball. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.