---
title: "Li-Ning vs Victor: Which is searched more?"
description: "Which is more popular in search, Li-Ning or Victor? Compare estimated monthly branded-search demand and Share of Search inside the Badminton rackets set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/badminton-rackets/compare/li-ning-vs-victor-badminton"
publisher: "Brandwave"
---

# Li-Ning vs Victor: Which is searched more?

Which is more popular in search, Li-Ning or Victor? Compare estimated monthly branded-search demand and Share of Search inside the Badminton rackets set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Li-Ning and Victor
- **Competitive set**: Badminton rackets
- **Market**: Global
- **Month measured**: Aug 2026
- **Li-Ning Share of Search**: 18.4%
- **Victor Share of Search**: 1.4%

## Which is more popular in search, Li-Ning or Victor?

- In August 2026, Li-Ning had more branded searches than Victor among badminton rackets worldwide. Li-Ning was estimated to have 201K branded searches compared to Victor’s 14.8K, and held an 18.4% Share of Search versus Victor’s 1.4%.
- Li-Ning was ahead of Victor in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Li-Ning’s estimated Share of Search among badminton rackets worldwide moved from 13.3% to 18.4%, and its estimated monthly branded searches moved from 135K to 201K.
- Across the 11 months ending August 2026, Victor’s estimated Share of Search among badminton rackets worldwide moved from 1.8% to 1.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.

## How did search popularity change for badminton rackets worldwide in August 2026?

- In August 2026, Li-Ning lost estimated Share of Search among badminton rackets worldwide, from 19.7% to 18.4%.
- Estimated monthly branded searches for Victor worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

## Month by month

| Month | Li-Ning estimated searches | Li-Ning Share of Search | Li-Ning rank | Victor estimated searches | Victor Share of Search | Victor rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 13.3% | 4 | 18.1K | 1.8% | 5 |
| Nov 2025 | 165K | 17.1% | 4 | 18.1K | 1.9% | 5 |
| Dec 2025 | 165K | 16.3% | 3 | 14.8K | 1.5% | 5 |
| Jan 2026 | 165K | 16.5% | 4 | 14.8K | 1.5% | 5 |
| Feb 2026 | 135K | 13.4% | 4 | 12.1K | 1.2% | 5 |
| Mar 2026 | 165K | 16.2% | 4 | 14.8K | 1.5% | 5 |
| Apr 2026 | 165K | 16.2% | 4 | 14.8K | 1.5% | 5 |
| May 2026 | 165K | 16.2% | 4 | 14.8K | 1.5% | 5 |
| Jun 2026 | 673K | 44.2% | 1 | 12.1K | 0.8% | 5 |
| Jul 2026 | 201K | 19.7% | 3 | 12.1K | 1.2% | 5 |
| Aug 2026 | 201K | 18.4% | 3 | 14.8K | 1.4% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Li-Ning’s and Victor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Li-Ning**: Measured on the search term “li-ning”.
- **Victor**: Measured on the search term “victor badminton”.

- [Li-Ning profile](/demand/global-en/brands/li-ning)
- [Victor profile](/demand/global-en/brands/victor-badminton)
- [All badminton rackets worldwide](/demand/global-en/categories/badminton-rackets): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Li-Ning or Victor?

In August 2026, Li-Ning had more branded searches than Victor among badminton rackets worldwide. Li-Ning was estimated to have 201K branded searches compared to Victor’s 14.8K, and held an 18.4% Share of Search versus Victor’s 1.4%.

## Cite this page

Brandwave. "Li-Ning vs Victor: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/badminton-rackets/compare/li-ning-vs-victor-badminton

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/badminton-rackets/compare/li-ning-vs-victor-badminton. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.