---
title: "Fisher-Price vs Munchkin: Which is searched more?"
description: "Which is more popular in search, Fisher-Price or Munchkin? Compare estimated monthly branded-search demand and Share of Search inside the Baby bath tubs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/baby-bath-tubs/compare/fisher-price-vs-munchkin"
publisher: "Brandwave"
---

# Fisher-Price vs Munchkin: Which is searched more?

Which is more popular in search, Fisher-Price or Munchkin? Compare estimated monthly branded-search demand and Share of Search inside the Baby bath tubs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fisher-Price and Munchkin
- **Competitive set**: Baby bath tubs
- **Market**: Global
- **Month measured**: Aug 2026
- **Fisher-Price Share of Search**: 35.8%
- **Munchkin Share of Search**: 53.6%

## Which is more popular in search, Fisher-Price or Munchkin?

- In August 2026, Munchkin had more branded searches than Fisher-Price among baby bath tubs worldwide. Munchkin was estimated to have 368K branded searches compared to Fisher-Price’s 246K, and held a 53.6% Share of Search versus Fisher-Price’s 35.8%.
- Munchkin was ahead of Fisher-Price in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fisher-Price’s estimated Share of Search among baby bath tubs worldwide moved from 36.9% to 35.8%, and its estimated monthly branded searches moved from 301K to 246K.
- Across the 11 months ending August 2026, Munchkin’s estimated Share of Search among baby bath tubs worldwide moved from 55.2% to 53.6%, and its estimated monthly branded searches moved from 450K to 368K.

## How did search popularity change for baby bath tubs worldwide in August 2026?

- In August 2026, Munchkin lost estimated Share of Search among baby bath tubs worldwide, from 54.5% to 53.6%.
- In August 2026, Fisher-Price lost estimated Share of Search among baby bath tubs worldwide, from 36.4% to 35.8%.

## Month by month

| Month | Fisher-Price estimated searches | Fisher-Price Share of Search | Fisher-Price rank | Munchkin estimated searches | Munchkin Share of Search | Munchkin rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 301K | 36.9% | 2 | 450K | 55.2% | 1 |
| Nov 2025 | 450K | 46.2% | 1 | 450K | 46.2% | 2 |
| Dec 2025 | 450K | 46.8% | 1 | 450K | 46.8% | 2 |
| Jan 2026 | 301K | 36.4% | 2 | 450K | 54.5% | 1 |
| Feb 2026 | 201K | 31.9% | 2 | 368K | 58.4% | 1 |
| Mar 2026 | 246K | 36.4% | 2 | 368K | 54.4% | 1 |
| Apr 2026 | 246K | 36.4% | 2 | 368K | 54.4% | 1 |
| May 2026 | 246K | 36.4% | 2 | 368K | 54.5% | 1 |
| Jun 2026 | 201K | 31.9% | 2 | 368K | 58.4% | 1 |
| Jul 2026 | 246K | 36.4% | 2 | 368K | 54.5% | 1 |
| Aug 2026 | 246K | 35.8% | 2 | 368K | 53.6% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Fisher-Price’s and Munchkin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fisher-Price**: Measured on the search term “fisher price”.
- **Munchkin**: Measured on the search term “munchkin”.

- [Fisher-Price profile](/demand/global-en/brands/fisher-price)
- [Munchkin profile](/demand/global-en/brands/munchkin)
- [All baby bath tubs worldwide](/demand/global-en/categories/baby-bath-tubs): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fisher-Price or Munchkin?

In August 2026, Munchkin had more branded searches than Fisher-Price among baby bath tubs worldwide. Munchkin was estimated to have 368K branded searches compared to Fisher-Price’s 246K, and held a 53.6% Share of Search versus Fisher-Price’s 35.8%.

## Cite this page

Brandwave. "Fisher-Price vs Munchkin: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/baby-bath-tubs/compare/fisher-price-vs-munchkin

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/baby-bath-tubs/compare/fisher-price-vs-munchkin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
