--- title: "Awnings brands: Which are searched most?" description: "Compare the awnings brands people buy. Share of Search among Stratco, Luxaflex, Sunbrella and Haus, the awnings brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/awnings-brands" publisher: "Brandwave" --- # Awnings brands: Which are searched most? Compare the awnings brands people buy. Share of Search among Stratco, Luxaflex, Sunbrella and Haus, the awnings brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Awnings brands - **Market**: Global - **Brands compared**: 4 - **Month measured**: Sep 2026 - **Highest Share of Search**: Stratco, 42.7% ## Which brand is most popular in search among awnings brands worldwide? - In September 2026, Stratco was the most searched among awnings brands worldwide, with an estimated 49.5K branded searches and 42.7% estimated Share of Search within this set. - Luxaflex is in 2nd place, 14.2 percentage points behind at 28.6% Share of Search. - Across the 12 months ending September 2026, Stratco’s estimated Share of Search among awnings brands worldwide decreased from 52.2% to 42.7%. - Across the 12 months ending September 2026, Sunbrella’s estimated Share of Search among awnings brands worldwide increased from 19.1% to 28.6%. - Across the 12 months ending September 2026, Stratco’s estimated Share of Search among awnings brands worldwide peaked at 57.2% in January 2026 and was lowest at 34.6% in June 2026. - Across the 12 months ending September 2026, Luxaflex’s estimated Share of Search among awnings brands worldwide peaked at 29.6% in November 2025 and was lowest at 21.5% in May 2026. - Across the 12 months ending September 2026, Sunbrella’s estimated Share of Search among awnings brands worldwide peaked at 42.2% in June 2026 and was lowest at 16.2% in November 2025. - Across the 12 months ending September 2026, Luxaflex and Haus held steady: their estimated Share of Search among awnings brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Stratco vs Luxaflex: compare search popularity](/demand/global-en/compare/luxaflex-vs-stratco): 42.7% against 28.6% Share of Search. - [Stratco vs Sunbrella: compare search popularity](/demand/global-en/compare/stratco-vs-sunbrella): 42.7% against 28.6% Share of Search. - [Luxaflex vs Sunbrella: compare search popularity](/demand/global-en/compare/luxaflex-vs-sunbrella): 28.6% Share of Search each. ## How did search popularity change for awnings brands worldwide in September 2026? - In September 2026, Luxaflex overtook Sunbrella to rank 2nd among awnings brands worldwide, with 28.6% estimated Share of Search. - In September 2026, Stratco gained estimated Share of Search among awnings brands worldwide, from 40.2% to 42.7%. - In September 2026, Sunbrella lost estimated Share of Search among awnings brands worldwide, from 32.9% to 28.6%. - Estimated monthly branded searches for Haus worldwide fell 60% over 12 measured months, from 250 to 100 in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Stratco | 42.7% | 49.5K | 0.0% | Stratco | | 2 | Luxaflex | 28.6% | 33.1K | 0.0% | Luxaflex | | 3 | Sunbrella | 28.6% | 33.1K | -18.3% | Sunbrella | | 4 | Haus | 0.09% | 100 | +25.0% | Haus | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Stratco | 74K | 52.2% | 1 | | Oct 2025 | Luxaflex | 40.5K | 28.6% | 2 | | Oct 2025 | Sunbrella | 27.1K | 19.1% | 3 | | Oct 2025 | Haus | 250 | 0.18% | 4 | | Nov 2025 | Stratco | 74K | 54.1% | 1 | | Nov 2025 | Luxaflex | 40.5K | 29.6% | 2 | | Nov 2025 | Sunbrella | 22.2K | 16.2% | 3 | | Nov 2025 | Haus | 190 | 0.14% | 4 | | Dec 2025 | Stratco | 60.5K | 57.1% | 1 | | Dec 2025 | Luxaflex | 27.1K | 25.6% | 2 | | Dec 2025 | Sunbrella | 18.1K | 17.1% | 3 | | Dec 2025 | Haus | 190 | 0.18% | 4 | | Jan 2026 | Stratco | 74K | 57.2% | 1 | | Jan 2026 | Luxaflex | 33.1K | 25.6% | 2 | | Jan 2026 | Sunbrella | 22.2K | 17.1% | 3 | | Jan 2026 | Haus | 160 | 0.12% | 4 | | Feb 2026 | Stratco | 60.5K | 50% | 1 | | Feb 2026 | Luxaflex | 33.1K | 27.4% | 2 | | Feb 2026 | Sunbrella | 27.1K | 22.4% | 3 | | Feb 2026 | Haus | 180 | 0.15% | 4 | | Mar 2026 | Stratco | 60.5K | 42.7% | 1 | | Mar 2026 | Luxaflex | 40.5K | 28.6% | 2 | | Mar 2026 | Sunbrella | 40.5K | 28.6% | 3 | | Mar 2026 | Haus | 190 | 0.13% | 4 | | Apr 2026 | Stratco | 60.5K | 42.2% | 1 | | Apr 2026 | Sunbrella | 49.5K | 34.6% | 2 | | Apr 2026 | Luxaflex | 33.1K | 23.1% | 3 | | Apr 2026 | Haus | 160 | 0.11% | 4 | | May 2026 | Stratco | 60.5K | 39.2% | 1 | | May 2026 | Sunbrella | 60.5K | 39.2% | 2 | | May 2026 | Luxaflex | 33.1K | 21.5% | 3 | | May 2026 | Haus | 160 | 0.1% | 4 | | Jun 2026 | Sunbrella | 60.5K | 42.2% | 1 | | Jun 2026 | Stratco | 49.5K | 34.6% | 2 | | Jun 2026 | Luxaflex | 33.1K | 23.1% | 3 | | Jun 2026 | Haus | 140 | 0.1% | 4 | | Jul 2026 | Stratco | 49.5K | 37.4% | 1 | | Jul 2026 | Sunbrella | 49.5K | 37.4% | 2 | | Jul 2026 | Luxaflex | 33.1K | 25% | 3 | | Jul 2026 | Haus | 110 | 0.08% | 4 | | Aug 2026 | Stratco | 49.5K | 40.2% | 1 | | Aug 2026 | Sunbrella | 40.5K | 32.9% | 2 | | Aug 2026 | Luxaflex | 33.1K | 26.9% | 3 | | Aug 2026 | Haus | 80 | 0.06% | 4 | | Sep 2026 | Stratco | 49.5K | 42.7% | 1 | | Sep 2026 | Luxaflex | 33.1K | 28.6% | 2 | | Sep 2026 | Sunbrella | 33.1K | 28.6% | 3 | | Sep 2026 | Haus | 100 | 0.09% | 4 | ## What is being compared - **Haus**: Measured on the search terms “haus causal mmm” and “haus.io”, summed into one figure. - **Luxaflex**: Measured on the search term “luxaflex”. - **Stratco**: Measured on the search term “stratco”. - **Sunbrella**: Measured on the search term “sunbrella”. - [Haus](/demand/global-en/brands/haus) - [Luxaflex](/demand/global-en/brands/luxaflex) - [Stratco](/demand/global-en/brands/stratco) - [Sunbrella](/demand/global-en/brands/sunbrella) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among awnings brands worldwide? In September 2026, Stratco was the most searched among awnings brands worldwide, with an estimated 49.5K branded searches and 42.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Awnings brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/awnings-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/awnings-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.