--- title: "Aviation snips brands: Which are searched most?" description: "Compare the aviation snips brands people buy. Share of Search among Milwaukee, DeWalt, Craftsman, Knipex, Lenox, Bessey, Irwin and MidWest Homes for Pets, the aviation snips brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/aviation-snips-brands" publisher: "Brandwave" --- # Aviation snips brands: Which are searched most? Compare the aviation snips brands people buy. Share of Search among Milwaukee, DeWalt, Craftsman, Knipex, Lenox, Bessey, Irwin and MidWest Homes for Pets, the aviation snips brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Aviation snips brands - **Market**: Global - **Brands compared**: 8 - **Month measured**: Sep 2026 - **Highest Share of Search**: Milwaukee, 58% ## Which brand is most popular in search among aviation snips brands worldwide? - In September 2026, Milwaukee was the most searched among aviation snips brands worldwide, with an estimated 1.8M branded searches and 58% estimated Share of Search within this set. - DeWalt is in 2nd place, 36.7 percentage points behind at 21.3% Share of Search. - Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among aviation snips brands worldwide decreased from 63.2% to 58%. - Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among aviation snips brands worldwide increased from 19% to 21.3%. - Across the 12 months ending September 2026, Craftsman’s estimated Share of Search among aviation snips brands worldwide increased from 6.9% to 9.5%. - Across the 12 months ending September 2026, Knipex’s estimated Share of Search among aviation snips brands worldwide increased from 5.7% to 6.4%. - Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among aviation snips brands worldwide peaked at 63.2% in October 2025 and was lowest at 55.3% in March 2026. - Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among aviation snips brands worldwide peaked at 22.1% in November 2025 and was lowest at 18% in July 2026. - Across the 12 months ending September 2026, Craftsman’s estimated Share of Search among aviation snips brands worldwide peaked at 13.6% in March 2026 and was lowest at 6.6% in November 2025. - Across the 12 months ending September 2026, Knipex’s estimated Share of Search among aviation snips brands worldwide peaked at 6.4% in September 2026 and was lowest at 5.2% in May 2026. - Across the 12 months ending September 2026, Lenox’s estimated Share of Search among aviation snips brands worldwide peaked at 6.4% in December 2025 and was lowest at 3.4% in April 2026. - Across the 12 months ending September 2026, Lenox, Bessey, Irwin and MidWest Homes for Pets held steady: their estimated Share of Search among aviation snips brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Milwaukee vs DeWalt: compare search popularity](/demand/global-en/compare/dewalt-vs-milwaukee): 58% against 21.3% Share of Search. - [Milwaukee vs Craftsman: compare search popularity](/demand/global-en/compare/craftsman-vs-milwaukee): 58% against 9.5% Share of Search. - [Milwaukee vs Knipex: compare search popularity](/demand/global-en/compare/knipex-vs-milwaukee): 58% against 6.4% Share of Search. - [Milwaukee vs Lenox: compare search popularity](/demand/global-en/compare/lenox-vs-milwaukee): 58% against 4.3% Share of Search. - [DeWalt vs Craftsman: compare search popularity](/demand/global-en/compare/craftsman-vs-dewalt): 21.3% against 9.5% Share of Search. - [DeWalt vs Knipex: compare search popularity](/demand/global-en/compare/dewalt-vs-knipex): 21.3% against 6.4% Share of Search. - [DeWalt vs Lenox: compare search popularity](/demand/global-en/compare/dewalt-vs-lenox): 21.3% against 4.3% Share of Search. - [Craftsman vs Knipex: compare search popularity](/demand/global-en/compare/craftsman-vs-knipex): 9.5% against 6.4% Share of Search. - [Craftsman vs Lenox: compare search popularity](/demand/global-en/compare/craftsman-vs-lenox): 9.5% against 4.3% Share of Search. - [Knipex vs Lenox: compare search popularity](/demand/global-en/compare/knipex-vs-lenox): 6.4% against 4.3% Share of Search. ## How did search popularity change for aviation snips brands worldwide in September 2026? - In September 2026, Milwaukee gained estimated Share of Search among aviation snips brands worldwide, from 56.8% to 58%. - In September 2026, Craftsman lost estimated Share of Search among aviation snips brands worldwide, from 11.4% to 9.5%. - Knipex’s estimated Share of Search among aviation snips brands worldwide has gained ground for 3 months in a row, from 5.2% to 6.4% in September 2026. - Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026. - Estimated monthly branded searches for MidWest Homes for Pets worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026. - Estimated monthly branded searches for Bessey worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026. - Estimated monthly branded searches for Lenox worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Milwaukee | 58% | 1.8M | 0.0% | Milwaukee | | 2 | DeWalt | 21.3% | 673K | 0.0% | DeWalt | | 3 | Craftsman | 9.5% | 301K | -18.2% | Craftsman | | 4 | Knipex | 6.4% | 201K | 0.0% | Knipex | | 5 | Lenox | 4.3% | 135K | 0.0% | Lenox | | 6 | Bessey | 0.31% | 9.9K | +22.2% | Bessey | | 7 | Irwin | 0.14% | 4.4K | 0.0% | Irwin | | 8 | MidWest Homes for Pets | 0.04% | 1.3K | -18.8% | MidWest Homes for Pets | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Milwaukee | 2.2M | 63.2% | 1 | | Oct 2025 | DeWalt | 673K | 19% | 2 | | Oct 2025 | Craftsman | 246K | 6.9% | 3 | | Oct 2025 | Knipex | 201K | 5.7% | 4 | | Oct 2025 | Lenox | 165K | 4.7% | 5 | | Oct 2025 | Bessey | 12.1K | 0.34% | 6 | | Oct 2025 | Irwin | 6.6K | 0.19% | 7 | | Oct 2025 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Nov 2025 | Milwaukee | 2.2M | 60.1% | 1 | | Nov 2025 | DeWalt | 823K | 22.1% | 2 | | Nov 2025 | Craftsman | 246K | 6.6% | 3 | | Nov 2025 | Knipex | 201K | 5.4% | 4 | | Nov 2025 | Lenox | 201K | 5.4% | 5 | | Nov 2025 | Bessey | 12.1K | 0.32% | 6 | | Nov 2025 | Irwin | 5.4K | 0.14% | 7 | | Nov 2025 | MidWest Homes for Pets | 1.6K | 0.04% | 8 | | Dec 2025 | Milwaukee | 2.2M | 58.5% | 1 | | Dec 2025 | DeWalt | 823K | 21.5% | 2 | | Dec 2025 | Craftsman | 301K | 7.9% | 3 | | Dec 2025 | Lenox | 246K | 6.4% | 4 | | Dec 2025 | Knipex | 201K | 5.2% | 5 | | Dec 2025 | Bessey | 12.1K | 0.32% | 6 | | Dec 2025 | Irwin | 5.4K | 0.14% | 7 | | Dec 2025 | MidWest Homes for Pets | 1.6K | 0.04% | 8 | | Jan 2026 | Milwaukee | 1.8M | 57.4% | 1 | | Jan 2026 | DeWalt | 673K | 21.1% | 2 | | Jan 2026 | Craftsman | 301K | 9.4% | 3 | | Jan 2026 | Knipex | 201K | 6.3% | 4 | | Jan 2026 | Lenox | 165K | 5.2% | 5 | | Jan 2026 | Bessey | 12.1K | 0.38% | 6 | | Jan 2026 | Irwin | 5.4K | 0.17% | 7 | | Jan 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Feb 2026 | Milwaukee | 1.8M | 57.2% | 1 | | Feb 2026 | DeWalt | 673K | 21% | 2 | | Feb 2026 | Craftsman | 368K | 11.5% | 3 | | Feb 2026 | Knipex | 201K | 6.3% | 4 | | Feb 2026 | Lenox | 110K | 3.4% | 5 | | Feb 2026 | Bessey | 12.1K | 0.38% | 6 | | Feb 2026 | Irwin | 5.4K | 0.17% | 7 | | Feb 2026 | MidWest Homes for Pets | 1.3K | 0.04% | 8 | | Mar 2026 | Milwaukee | 1.8M | 55.3% | 1 | | Mar 2026 | DeWalt | 673K | 20.3% | 2 | | Mar 2026 | Craftsman | 450K | 13.6% | 3 | | Mar 2026 | Knipex | 201K | 6.1% | 4 | | Mar 2026 | Lenox | 135K | 4.1% | 5 | | Mar 2026 | Bessey | 12.1K | 0.37% | 6 | | Mar 2026 | Irwin | 5.4K | 0.16% | 7 | | Mar 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Apr 2026 | Milwaukee | 1.8M | 57.2% | 1 | | Apr 2026 | DeWalt | 673K | 21% | 2 | | Apr 2026 | Craftsman | 368K | 11.5% | 3 | | Apr 2026 | Knipex | 201K | 6.3% | 4 | | Apr 2026 | Lenox | 110K | 3.4% | 5 | | Apr 2026 | Bessey | 12.1K | 0.38% | 6 | | Apr 2026 | Irwin | 5.4K | 0.17% | 7 | | Apr 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | May 2026 | Milwaukee | 1.8M | 57.4% | 1 | | May 2026 | DeWalt | 673K | 21.1% | 2 | | May 2026 | Craftsman | 368K | 11.5% | 3 | | May 2026 | Knipex | 165K | 5.2% | 4 | | May 2026 | Lenox | 135K | 4.2% | 5 | | May 2026 | Bessey | 9.9K | 0.31% | 6 | | May 2026 | Irwin | 5.4K | 0.17% | 7 | | May 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Jun 2026 | Milwaukee | 1.8M | 57.4% | 1 | | Jun 2026 | DeWalt | 673K | 21.1% | 2 | | Jun 2026 | Craftsman | 368K | 11.5% | 3 | | Jun 2026 | Knipex | 165K | 5.2% | 4 | | Jun 2026 | Lenox | 135K | 4.2% | 5 | | Jun 2026 | Bessey | 9.9K | 0.31% | 6 | | Jun 2026 | Irwin | 4.4K | 0.14% | 7 | | Jun 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Jul 2026 | Milwaukee | 1.8M | 59.8% | 1 | | Jul 2026 | DeWalt | 550K | 18% | 2 | | Jul 2026 | Craftsman | 368K | 12% | 3 | | Jul 2026 | Knipex | 165K | 5.4% | 4 | | Jul 2026 | Lenox | 135K | 4.4% | 5 | | Jul 2026 | Bessey | 8.1K | 0.26% | 6 | | Jul 2026 | Irwin | 4.4K | 0.14% | 7 | | Jul 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Aug 2026 | Milwaukee | 1.8M | 56.8% | 1 | | Aug 2026 | DeWalt | 673K | 20.9% | 2 | | Aug 2026 | Craftsman | 368K | 11.4% | 3 | | Aug 2026 | Knipex | 201K | 6.2% | 4 | | Aug 2026 | Lenox | 135K | 4.2% | 5 | | Aug 2026 | Bessey | 8.1K | 0.25% | 6 | | Aug 2026 | Irwin | 4.4K | 0.14% | 7 | | Aug 2026 | MidWest Homes for Pets | 1.6K | 0.05% | 8 | | Sep 2026 | Milwaukee | 1.8M | 58% | 1 | | Sep 2026 | DeWalt | 673K | 21.3% | 2 | | Sep 2026 | Craftsman | 301K | 9.5% | 3 | | Sep 2026 | Knipex | 201K | 6.4% | 4 | | Sep 2026 | Lenox | 135K | 4.3% | 5 | | Sep 2026 | Bessey | 9.9K | 0.31% | 6 | | Sep 2026 | Irwin | 4.4K | 0.14% | 7 | | Sep 2026 | MidWest Homes for Pets | 1.3K | 0.04% | 8 | ## What is being compared - **Bessey**: Measured on the search term “bessey”. - **Craftsman**: Measured on the search term “craftsman”. - **DeWalt**: Measured on the search term “dewalt”. - **Irwin**: Measured on the search term “irwin tools”. - **Knipex**: Measured on the search term “knipex”. - **Lenox**: Measured on the search term “lenox”. - **MidWest Homes for Pets**: Measured on the search term “midwest homes for pets”. - **Milwaukee**: Measured on the search term “milwaukee”. - [Bessey](/demand/global-en/brands/bessey) - [Craftsman](/demand/global-en/brands/craftsman) - [DeWalt](/demand/global-en/brands/dewalt) - [Irwin](/demand/global-en/brands/irwin) - [Knipex](/demand/global-en/brands/knipex) - [Lenox](/demand/global-en/brands/lenox) - [MidWest Homes for Pets](/demand/global-en/brands/midwest) - [Milwaukee](/demand/global-en/brands/milwaukee) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among aviation snips brands worldwide? In September 2026, Milwaukee was the most searched among aviation snips brands worldwide, with an estimated 1.8M branded searches and 58% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Aviation snips brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/aviation-snips-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/aviation-snips-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.