---
title: "Auto parts retailers: Which are searched most?"
description: "Compare the auto parts retailers motorists use. Share of Search among AutoZone, O'Reilly Auto Parts, Advance Auto Parts, Halfords, Euro Car Parts, NAPA Auto Parts and Repco, the auto parts retailers Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/auto-parts-retailers"
publisher: "Brandwave"
---

# Auto parts retailers: Which are searched most?

Compare the auto parts retailers motorists use. Share of Search among AutoZone, O'Reilly Auto Parts, Advance Auto Parts, Halfords, Euro Car Parts, NAPA Auto Parts and Repco, the auto parts retailers Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Auto parts retailers
- **Market**: Global
- **Brands compared**: 7
- **Month measured**: Aug 2026
- **Highest Share of Search**: AutoZone, 45.6%

## Which brand is most popular in search among auto parts retailers worldwide?

- In August 2026, AutoZone was the most searched among auto parts retailers worldwide, with an estimated 11.1M branded searches and 45.6% estimated Share of Search within this set.
- O'Reilly Auto Parts is in 2nd place, 28.8 percentage points behind at 16.8% Share of Search.
- Across the 11 months ending August 2026, Halfords’ estimated Share of Search among auto parts retailers worldwide increased from 7.5% to 9.2%.
- Across the 11 months ending August 2026, Euro Car Parts’ estimated Share of Search among auto parts retailers worldwide decreased from 7.5% to 6.2%.
- Across the 11 months ending August 2026, Repco’s estimated Share of Search among auto parts retailers worldwide decreased from 2.8% to 2.3%.
- Across the 11 months ending August 2026, AutoZone’s estimated Share of Search among auto parts retailers worldwide peaked at 50.1% in March 2026 and was lowest at 45.5% in October 2025.
- Across the 11 months ending August 2026, O'Reilly Auto Parts’ estimated Share of Search among auto parts retailers worldwide peaked at 17.1% in June 2026 and was lowest at 13.9% in November 2025.
- Across the 11 months ending August 2026, Advance Auto Parts’ estimated Share of Search among auto parts retailers worldwide peaked at 14.5% in February 2026 and was lowest at 12.3% in March 2026.
- Across the 11 months ending August 2026, Halfords’ estimated Share of Search among auto parts retailers worldwide peaked at 9.3% in November 2025 and was lowest at 7.5% in October 2025.
- Across the 11 months ending August 2026, Euro Car Parts’ estimated Share of Search among auto parts retailers worldwide peaked at 7.6% in November 2025 and was lowest at 6.2% in April 2026.
- Across the 11 months ending August 2026, Halfords rose from 5th to 4th among auto parts retailers worldwide.
- Across the 11 months ending August 2026, Euro Car Parts fell from 4th to 5th among auto parts retailers worldwide.
- Across the 11 months ending August 2026, AutoZone, O'Reilly Auto Parts, Advance Auto Parts and NAPA Auto Parts held steady: their estimated Share of Search among auto parts retailers worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [AutoZone vs O'Reilly Auto Parts: compare search popularity](/demand/global-en/compare/autozone-vs-oreilly-auto-parts): 45.6% against 16.8% Share of Search.
- [AutoZone vs Advance Auto Parts: compare search popularity](/demand/global-en/compare/advance-auto-parts-vs-autozone): 45.6% against 13.8% Share of Search.
- [AutoZone vs Halfords: compare search popularity](/demand/global-en/compare/autozone-vs-halfords): 45.6% against 9.2% Share of Search.
- [AutoZone vs Euro Car Parts: compare search popularity](/demand/global-en/compare/autozone-vs-euro-car-parts): 45.6% against 6.2% Share of Search.
- [O'Reilly Auto Parts vs Advance Auto Parts: compare search popularity](/demand/global-en/compare/advance-auto-parts-vs-oreilly-auto-parts): 16.8% against 13.8% Share of Search.
- [O'Reilly Auto Parts vs Halfords: compare search popularity](/demand/global-en/compare/halfords-vs-oreilly-auto-parts): 16.8% against 9.2% Share of Search.
- [O'Reilly Auto Parts vs Euro Car Parts: compare search popularity](/demand/global-en/compare/euro-car-parts-vs-oreilly-auto-parts): 16.8% against 6.2% Share of Search.
- [Advance Auto Parts vs Halfords: compare search popularity](/demand/global-en/compare/advance-auto-parts-vs-halfords): 13.8% against 9.2% Share of Search.
- [Advance Auto Parts vs Euro Car Parts: compare search popularity](/demand/global-en/compare/advance-auto-parts-vs-euro-car-parts): 13.8% against 6.2% Share of Search.
- [Halfords vs Euro Car Parts: compare search popularity](/demand/global-en/compare/euro-car-parts-vs-halfords): 9.2% against 6.2% Share of Search.

## How did search popularity change for auto parts retailers worldwide in August 2026?

- In August 2026, Halfords gained estimated Share of Search among auto parts retailers worldwide, from 7.7% to 9.2%.
- In August 2026, AutoZone lost estimated Share of Search among auto parts retailers worldwide, from 46.4% to 45.6%.
- Estimated monthly branded searches for Repco worldwide fell 18.3% over 11 measured months, from 673K to 550K in August 2026.
- Estimated monthly branded searches for Euro Car Parts worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | AutoZone | 45.6% | 11.1M | 0.0% | AutoZone |
| 2 | O'Reilly Auto Parts | 16.8% | 4.1M | 0.0% | O'Reilly Auto Parts |
| 3 | Advance Auto Parts | 13.8% | 3.4M | 0.0% | Advance Auto Parts |
| 4 | Halfords | 9.2% | 2.2M | +22.4% | Halfords |
| 5 | Euro Car Parts | 6.2% | 1.5M | 0.0% | Euro Car Parts |
| 6 | NAPA Auto Parts | 6.2% | 1.5M | 0.0% | NAPA Auto Parts |
| 7 | Repco | 2.3% | 550K | 0.0% | GPC ASIA PACIFIC LIMITED |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AutoZone | 11.1M | 45.5% | 1 |
| Oct 2025 | O'Reilly Auto Parts | 4.1M | 16.8% | 2 |
| Oct 2025 | Advance Auto Parts | 3.4M | 13.7% | 3 |
| Oct 2025 | Euro Car Parts | 1.8M | 7.5% | 4 |
| Oct 2025 | Halfords | 1.8M | 7.5% | 5 |
| Oct 2025 | NAPA Auto Parts | 1.5M | 6.2% | 6 |
| Oct 2025 | Repco | 673K | 2.8% | 7 |
| Nov 2025 | AutoZone | 11.1M | 46.2% | 1 |
| Nov 2025 | Advance Auto Parts | 3.4M | 13.9% | 2 |
| Nov 2025 | O'Reilly Auto Parts | 3.4M | 13.9% | 3 |
| Nov 2025 | Halfords | 2.2M | 9.3% | 4 |
| Nov 2025 | Euro Car Parts | 1.8M | 7.6% | 5 |
| Nov 2025 | NAPA Auto Parts | 1.5M | 6.2% | 6 |
| Nov 2025 | Repco | 673K | 2.8% | 7 |
| Dec 2025 | AutoZone | 11.1M | 47.6% | 1 |
| Dec 2025 | Advance Auto Parts | 3.4M | 14.4% | 2 |
| Dec 2025 | O'Reilly Auto Parts | 3.4M | 14.4% | 3 |
| Dec 2025 | Halfords | 1.8M | 7.9% | 4 |
| Dec 2025 | Euro Car Parts | 1.5M | 6.4% | 5 |
| Dec 2025 | NAPA Auto Parts | 1.5M | 6.4% | 6 |
| Dec 2025 | Repco | 673K | 2.9% | 7 |
| Jan 2026 | AutoZone | 11.1M | 46.2% | 1 |
| Jan 2026 | Advance Auto Parts | 3.4M | 13.9% | 2 |
| Jan 2026 | O'Reilly Auto Parts | 3.4M | 13.9% | 3 |
| Jan 2026 | Halfords | 2.2M | 9.3% | 4 |
| Jan 2026 | Euro Car Parts | 1.8M | 7.6% | 5 |
| Jan 2026 | NAPA Auto Parts | 1.5M | 6.2% | 6 |
| Jan 2026 | Repco | 673K | 2.8% | 7 |
| Feb 2026 | AutoZone | 11.1M | 47.9% | 1 |
| Feb 2026 | Advance Auto Parts | 3.4M | 14.5% | 2 |
| Feb 2026 | O'Reilly Auto Parts | 3.4M | 14.5% | 3 |
| Feb 2026 | Halfords | 1.8M | 7.9% | 4 |
| Feb 2026 | Euro Car Parts | 1.5M | 6.5% | 5 |
| Feb 2026 | NAPA Auto Parts | 1.5M | 6.5% | 6 |
| Feb 2026 | Repco | 550K | 2.4% | 7 |
| Mar 2026 | AutoZone | 13.6M | 50.1% | 1 |
| Mar 2026 | O'Reilly Auto Parts | 4.1M | 15.1% | 2 |
| Mar 2026 | Advance Auto Parts | 3.4M | 12.3% | 3 |
| Mar 2026 | Halfords | 2.2M | 8.2% | 4 |
| Mar 2026 | Euro Car Parts | 1.8M | 6.7% | 5 |
| Mar 2026 | NAPA Auto Parts | 1.5M | 5.5% | 6 |
| Mar 2026 | Repco | 550K | 2% | 7 |
| Apr 2026 | AutoZone | 11.1M | 45.6% | 1 |
| Apr 2026 | O'Reilly Auto Parts | 4.1M | 16.8% | 2 |
| Apr 2026 | Advance Auto Parts | 3.4M | 13.8% | 3 |
| Apr 2026 | Halfords | 2.2M | 9.2% | 4 |
| Apr 2026 | Euro Car Parts | 1.5M | 6.2% | 5 |
| Apr 2026 | NAPA Auto Parts | 1.5M | 6.2% | 6 |
| Apr 2026 | Repco | 550K | 2.3% | 7 |
| May 2026 | AutoZone | 11.1M | 45.6% | 1 |
| May 2026 | O'Reilly Auto Parts | 4.1M | 16.8% | 2 |
| May 2026 | Advance Auto Parts | 3.4M | 13.8% | 3 |
| May 2026 | Halfords | 2.2M | 9.2% | 4 |
| May 2026 | Euro Car Parts | 1.5M | 6.2% | 5 |
| May 2026 | NAPA Auto Parts | 1.5M | 6.2% | 6 |
| May 2026 | Repco | 550K | 2.3% | 7 |
| Jun 2026 | AutoZone | 11.1M | 46.4% | 1 |
| Jun 2026 | O'Reilly Auto Parts | 4.1M | 17.1% | 2 |
| Jun 2026 | Advance Auto Parts | 3.4M | 14% | 3 |
| Jun 2026 | Halfords | 1.8M | 7.7% | 4 |
| Jun 2026 | Euro Car Parts | 1.5M | 6.3% | 5 |
| Jun 2026 | NAPA Auto Parts | 1.5M | 6.3% | 6 |
| Jun 2026 | Repco | 550K | 2.3% | 7 |
| Jul 2026 | AutoZone | 11.1M | 46.4% | 1 |
| Jul 2026 | O'Reilly Auto Parts | 4.1M | 17.1% | 2 |
| Jul 2026 | Advance Auto Parts | 3.4M | 14% | 3 |
| Jul 2026 | Halfords | 1.8M | 7.7% | 4 |
| Jul 2026 | Euro Car Parts | 1.5M | 6.3% | 5 |
| Jul 2026 | NAPA Auto Parts | 1.5M | 6.3% | 6 |
| Jul 2026 | Repco | 550K | 2.3% | 7 |
| Aug 2026 | AutoZone | 11.1M | 45.6% | 1 |
| Aug 2026 | O'Reilly Auto Parts | 4.1M | 16.8% | 2 |
| Aug 2026 | Advance Auto Parts | 3.4M | 13.8% | 3 |
| Aug 2026 | Halfords | 2.2M | 9.2% | 4 |
| Aug 2026 | Euro Car Parts | 1.5M | 6.2% | 5 |
| Aug 2026 | NAPA Auto Parts | 1.5M | 6.2% | 6 |
| Aug 2026 | Repco | 550K | 2.3% | 7 |
| Sep 2026 | Advance Auto Parts | — | — | — |
| Sep 2026 | AutoZone | — | — | — |
| Sep 2026 | Euro Car Parts | — | — | — |
| Sep 2026 | Halfords | — | — | — |
| Sep 2026 | NAPA Auto Parts | — | — | — |
| Sep 2026 | O'Reilly Auto Parts | — | — | — |
| Sep 2026 | Repco | — | — | — |

## What is being compared

- **Advance Auto Parts**: Measured on the search term “advance auto parts”.
- **AutoZone**: Measured on the search term “autozone”.
- **Euro Car Parts**: Measured on the search term “euro car parts”.
- **Halfords**: Measured on the search term “halfords”.
- **NAPA Auto Parts**: Measured on the search term “napa auto parts”.
- **O'Reilly Auto Parts**: Measured on the search term “o'reilly auto parts”.
- **Repco**: Measured on the search term “repco”.

- [Advance Auto Parts](/demand/global-en/brands/advance-auto-parts)
- [AutoZone](/demand/global-en/brands/autozone)
- [Euro Car Parts](/demand/global-en/brands/euro-car-parts)
- [Halfords](/demand/global-en/brands/halfords)
- [NAPA Auto Parts](/demand/global-en/brands/napa)
- [O'Reilly Auto Parts](/demand/global-en/brands/oreilly-auto-parts)
- [Repco](/demand/global-en/brands/repco)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among auto parts retailers worldwide?

In August 2026, AutoZone was the most searched among auto parts retailers worldwide, with an estimated 11.1M branded searches and 45.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Auto parts retailers: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/auto-parts-retailers

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/auto-parts-retailers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.