---
title: "Art supplies: Which brands are most popular in search?"
description: "Compare the art supplies people buy. Share of Search among Faber-Castell, Prismacolor, Copic, Derwent, Winsor & Newton and Arteza, the art supplies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/art-supplies"
publisher: "Brandwave"
---

# Art supplies: Which brands are most popular in search?

Compare the art supplies people buy. Share of Search among Faber-Castell, Prismacolor, Copic, Derwent, Winsor & Newton and Arteza, the art supplies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Art supplies
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Faber-Castell, 73.6%

## Which brand is most popular in search among art supplies worldwide?

- In August 2026, Faber-Castell was the most searched among art supplies worldwide, with an estimated 450K branded searches and 73.6% estimated Share of Search within this set.
- Prismacolor is in 2nd place, 55.6 percentage points behind at 18% Share of Search.
- Across the 11 months ending August 2026, Faber-Castell’s estimated Share of Search among art supplies worldwide increased from 72.2% to 73.6%.
- Across the 11 months ending August 2026, Prismacolor’s estimated Share of Search among art supplies worldwide increased from 14.5% to 18%.
- Across the 11 months ending August 2026, Copic’s estimated Share of Search among art supplies worldwide decreased from 7.9% to 5.4%.
- Across the 11 months ending August 2026, Derwent’s estimated Share of Search among art supplies worldwide decreased from 5.3% to 3%.
- Across the 11 months ending August 2026, Faber-Castell’s estimated Share of Search among art supplies worldwide peaked at 76.7% in January 2026 and was lowest at 70.6% in July 2026.
- Across the 11 months ending August 2026, Prismacolor’s estimated Share of Search among art supplies worldwide peaked at 18% in August 2026 and was lowest at 12.6% in January 2026.
- Across the 11 months ending August 2026, Copic’s estimated Share of Search among art supplies worldwide peaked at 9.5% in June 2026 and was lowest at 5.4% in August 2026.
- Across the 11 months ending August 2026, Derwent’s estimated Share of Search among art supplies worldwide peaked at 5.3% in May 2026 and was lowest at 3% in August 2026.
- Across the 11 months ending August 2026, Winsor & Newton rose from 6th to 5th among art supplies worldwide.
- Across the 11 months ending August 2026, Arteza fell from 5th to 6th among art supplies worldwide.

## Compare search popularity between leading brands

- [Faber-Castell vs Prismacolor: compare search popularity](/demand/global-en/compare/faber-castell-vs-prismacolor): 73.6% against 18% Share of Search.
- [Faber-Castell vs Copic: compare search popularity](/demand/global-en/compare/copic-vs-faber-castell): 73.6% against 5.4% Share of Search.
- [Faber-Castell vs Derwent: compare search popularity](/demand/global-en/compare/derwent-vs-faber-castell): 73.6% against 3% Share of Search.
- [Prismacolor vs Copic: compare search popularity](/demand/global-en/compare/copic-vs-prismacolor): 18% against 5.4% Share of Search.
- [Prismacolor vs Derwent: compare search popularity](/demand/global-en/compare/derwent-vs-prismacolor): 18% against 3% Share of Search.
- [Copic vs Derwent: compare search popularity](/demand/global-en/compare/copic-vs-derwent): 5.4% against 3% Share of Search.

## How did search popularity change for art supplies worldwide in August 2026?

- In August 2026, Faber-Castell gained estimated Share of Search among art supplies worldwide, from 70.6% to 73.6%.
- In August 2026, Prismacolor gained estimated Share of Search among art supplies worldwide, from 17.4% to 18%.
- In August 2026, Copic lost estimated Share of Search among art supplies worldwide, from 7.8% to 5.4%.
- In August 2026, Derwent lost estimated Share of Search among art supplies worldwide, from 4.2% to 3%.
- Estimated monthly branded searches for Winsor & Newton worldwide rose 80% over 11 measured months, from 50 to 90 in August 2026.
- Estimated monthly branded searches for Arteza worldwide fell 20% over 11 measured months, from 50 to 40 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Faber-Castell | 73.6% | 450K | +49.5% | Faber-Castell |
| 2 | Prismacolor | 18% | 110K | +48.6% | Prismacolor |
| 3 | Copic | 5.4% | 33.1K | 0.0% | Copic |
| 4 | Derwent | 3% | 18.1K | 0.0% | Derwent |
| 5 | Winsor & Newton | 0.01% | 90 | +28.6% | Winsor & Newton |
| 6 | Arteza | <0.01% | 40 | +33.3% | Arteza |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Faber-Castell | 368K | 72.2% | 1 |
| Oct 2025 | Prismacolor | 74K | 14.5% | 2 |
| Oct 2025 | Copic | 40.5K | 7.9% | 3 |
| Oct 2025 | Derwent | 27.1K | 5.3% | 4 |
| Oct 2025 | Arteza | 50 | <0.01% | 5 |
| Oct 2025 | Winsor & Newton | 50 | <0.01% | 6 |
| Nov 2025 | Faber-Castell | 368K | 72.9% | 1 |
| Nov 2025 | Prismacolor | 74K | 14.7% | 2 |
| Nov 2025 | Copic | 40.5K | 8% | 3 |
| Nov 2025 | Derwent | 22.2K | 4.4% | 4 |
| Nov 2025 | Winsor & Newton | 70 | 0.01% | 5 |
| Nov 2025 | Arteza | 50 | <0.01% | 6 |
| Dec 2025 | Faber-Castell | 368K | 72.9% | 1 |
| Dec 2025 | Prismacolor | 74K | 14.7% | 2 |
| Dec 2025 | Copic | 40.5K | 8% | 3 |
| Dec 2025 | Derwent | 22.2K | 4.4% | 4 |
| Dec 2025 | Arteza | 50 | <0.01% | 5 |
| Dec 2025 | Winsor & Newton | 50 | <0.01% | 6 |
| Jan 2026 | Faber-Castell | 450K | 76.7% | 1 |
| Jan 2026 | Prismacolor | 74K | 12.6% | 2 |
| Jan 2026 | Copic | 40.5K | 6.9% | 3 |
| Jan 2026 | Derwent | 22.2K | 3.8% | 4 |
| Jan 2026 | Winsor & Newton | 40 | <0.01% | 5 |
| Jan 2026 | Arteza | 30 | <0.01% | 6 |
| Feb 2026 | Faber-Castell | 368K | 74.6% | 1 |
| Feb 2026 | Prismacolor | 74K | 15% | 2 |
| Feb 2026 | Copic | 33.1K | 6.7% | 3 |
| Feb 2026 | Derwent | 18.1K | 3.7% | 4 |
| Feb 2026 | Winsor & Newton | 50 | 0.01% | 5 |
| Feb 2026 | Arteza | 30 | <0.01% | 6 |
| Mar 2026 | Faber-Castell | 301K | 72.2% | 1 |
| Mar 2026 | Prismacolor | 60.5K | 14.5% | 2 |
| Mar 2026 | Copic | 33.1K | 7.9% | 3 |
| Mar 2026 | Derwent | 22.2K | 5.3% | 4 |
| Mar 2026 | Winsor & Newton | 70 | 0.02% | 5 |
| Mar 2026 | Arteza | 40 | <0.01% | 6 |
| Apr 2026 | Faber-Castell | 301K | 72.9% | 1 |
| Apr 2026 | Prismacolor | 60.5K | 14.7% | 2 |
| Apr 2026 | Copic | 33.1K | 8% | 3 |
| Apr 2026 | Derwent | 18.1K | 4.4% | 4 |
| Apr 2026 | Winsor & Newton | 40 | <0.01% | 5 |
| Apr 2026 | Arteza | 30 | <0.01% | 6 |
| May 2026 | Faber-Castell | 301K | 72.2% | 1 |
| May 2026 | Prismacolor | 60.5K | 14.5% | 2 |
| May 2026 | Copic | 33.1K | 7.9% | 3 |
| May 2026 | Derwent | 22.2K | 5.3% | 4 |
| May 2026 | Winsor & Newton | 50 | 0.01% | 5 |
| May 2026 | Arteza | 20 | <0.01% | 6 |
| Jun 2026 | Faber-Castell | 246K | 70.9% | 1 |
| Jun 2026 | Prismacolor | 49.5K | 14.3% | 2 |
| Jun 2026 | Copic | 33.1K | 9.5% | 3 |
| Jun 2026 | Derwent | 18.1K | 5.2% | 4 |
| Jun 2026 | Winsor & Newton | 70 | 0.02% | 5 |
| Jun 2026 | Arteza | 20 | <0.01% | 6 |
| Jul 2026 | Faber-Castell | 301K | 70.6% | 1 |
| Jul 2026 | Prismacolor | 74K | 17.4% | 2 |
| Jul 2026 | Copic | 33.1K | 7.8% | 3 |
| Jul 2026 | Derwent | 18.1K | 4.2% | 4 |
| Jul 2026 | Winsor & Newton | 70 | 0.02% | 5 |
| Jul 2026 | Arteza | 30 | <0.01% | 6 |
| Aug 2026 | Faber-Castell | 450K | 73.6% | 1 |
| Aug 2026 | Prismacolor | 110K | 18% | 2 |
| Aug 2026 | Copic | 33.1K | 5.4% | 3 |
| Aug 2026 | Derwent | 18.1K | 3% | 4 |
| Aug 2026 | Winsor & Newton | 90 | 0.01% | 5 |
| Aug 2026 | Arteza | 40 | <0.01% | 6 |
| Sep 2026 | Arteza | — | — | — |
| Sep 2026 | Copic | — | — | — |
| Sep 2026 | Derwent | — | — | — |
| Sep 2026 | Faber-Castell | — | — | — |
| Sep 2026 | Prismacolor | — | — | — |
| Sep 2026 | Winsor & Newton | — | — | — |

## What is being compared

- **Arteza**: Measured on the search term “arteza art”.
- **Copic**: Measured on the search term “copic”.
- **Derwent**: Measured on the search term “derwent”.
- **Faber-Castell**: Measured on the search term “faber castell”.
- **Prismacolor**: Measured on the search term “prismacolor”.
- **Winsor & Newton**: Measured on the search term “winsornewton com”.

- [Arteza](/demand/global-en/brands/arteza)
- [Copic](/demand/global-en/brands/copic)
- [Derwent](/demand/global-en/brands/derwent)
- [Faber-Castell](/demand/global-en/brands/faber-castell)
- [Prismacolor](/demand/global-en/brands/prismacolor)
- [Winsor & Newton](/demand/global-en/brands/winsor-and-newton)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among art supplies worldwide?

In August 2026, Faber-Castell was the most searched among art supplies worldwide, with an estimated 450K branded searches and 73.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Art supplies: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/art-supplies

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/art-supplies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.