---
title: "Archery brands: Which are searched most?"
description: "Compare the archery brands shoppers choose between. Share of Search among Mathews, Bear Archery, Hoyt, PSE, Barnett and Easton, the archery brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/archery-brands"
publisher: "Brandwave"
---

# Archery brands: Which are searched most?

Compare the archery brands shoppers choose between. Share of Search among Mathews, Bear Archery, Hoyt, PSE, Barnett and Easton, the archery brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Archery brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Mathews, 27.7%

## Which brand is most popular in search among archery brands worldwide?

- In August 2026, Mathews was the most searched among archery brands worldwide, with an estimated 49.5K branded searches and 27.7% estimated Share of Search within this set.
- Bear Archery is in 2nd place, 9.2 percentage points behind at 18.5% Share of Search.
- Across the 11 months ending August 2026, Mathews’ estimated Share of Search among archery brands worldwide increased from 26.1% to 27.7%.
- Across the 11 months ending August 2026, Bear Archery’s estimated Share of Search among archery brands worldwide increased from 17.5% to 18.5%.
- Across the 11 months ending August 2026, Hoyt’s estimated Share of Search among archery brands worldwide increased from 17.5% to 18.5%.
- Across the 11 months ending August 2026, PSE’s estimated Share of Search among archery brands worldwide decreased from 19.1% to 16.5%.
- Across the 11 months ending August 2026, Barnett’s estimated Share of Search among archery brands worldwide decreased from 17.5% to 15.1%.
- Across the 11 months ending August 2026, Easton’s estimated Share of Search among archery brands worldwide increased from 2.3% to 3.7%.
- Across the 11 months ending August 2026, Mathews’ estimated Share of Search among archery brands worldwide peaked at 31% in November 2025 and was lowest at 21.9% in April 2026.
- Across the 11 months ending August 2026, Bear Archery’s estimated Share of Search among archery brands worldwide peaked at 21.9% in March 2026 and was lowest at 17% in November 2025.
- Across the 11 months ending August 2026, Hoyt’s estimated Share of Search among archery brands worldwide peaked at 21.9% in February 2026 and was lowest at 17.5% in October 2025.
- Across the 11 months ending August 2026, PSE’s estimated Share of Search among archery brands worldwide peaked at 19.9% in April 2026 and was lowest at 15.2% in November 2025.
- Across the 11 months ending August 2026, Barnett’s estimated Share of Search among archery brands worldwide peaked at 17.9% in December 2025 and was lowest at 11.9% in February 2026.
- Across the 11 months ending August 2026, Easton’s estimated Share of Search among archery brands worldwide peaked at 6.5% in April 2026 and was lowest at 2.3% in November 2025.
- Across the 11 months ending August 2026, Bear Archery rose from 4th to 2nd among archery brands worldwide.
- Across the 11 months ending August 2026, Hoyt rose from 5th to 3rd among archery brands worldwide.
- Across the 11 months ending August 2026, PSE fell from 2nd to 4th among archery brands worldwide.
- Across the 11 months ending August 2026, Barnett fell from 3rd to 5th among archery brands worldwide.

## Compare search popularity between leading brands

- [Mathews vs Bear Archery: compare search popularity](/demand/global-en/compare/bear-archery-vs-mathews): 27.7% against 18.5% Share of Search.
- [Mathews vs Hoyt: compare search popularity](/demand/global-en/compare/hoyt-vs-mathews): 27.7% against 18.5% Share of Search.
- [Mathews vs PSE: compare search popularity](/demand/global-en/compare/mathews-vs-pse): 27.7% against 16.5% Share of Search.
- [Mathews vs Barnett: compare search popularity](/demand/global-en/compare/barnett-vs-mathews): 27.7% against 15.1% Share of Search.
- [Bear Archery vs Hoyt: compare search popularity](/demand/global-en/compare/bear-archery-vs-hoyt): 18.5% Share of Search each.
- [Bear Archery vs PSE: compare search popularity](/demand/global-en/compare/bear-archery-vs-pse): 18.5% against 16.5% Share of Search.
- [Bear Archery vs Barnett: compare search popularity](/demand/global-en/compare/barnett-vs-bear-archery): 18.5% against 15.1% Share of Search.
- [Hoyt vs PSE: compare search popularity](/demand/global-en/compare/hoyt-vs-pse): 18.5% against 16.5% Share of Search.
- [Hoyt vs Barnett: compare search popularity](/demand/global-en/compare/barnett-vs-hoyt): 18.5% against 15.1% Share of Search.
- [PSE vs Barnett: compare search popularity](/demand/global-en/compare/barnett-vs-pse): 16.5% against 15.1% Share of Search.

## How did search popularity change for archery brands worldwide in August 2026?

- In August 2026, Mathews gained estimated Share of Search among archery brands worldwide, from 23.8% to 27.7%.
- In August 2026, Barnett gained estimated Share of Search among archery brands worldwide, from 13% to 15.1%.
- In August 2026, PSE lost estimated Share of Search among archery brands worldwide, from 19.3% to 16.5%.
- In August 2026, Easton lost estimated Share of Search among archery brands worldwide, from 4.7% to 3.7%.
- In August 2026, Bear Archery lost estimated Share of Search among archery brands worldwide, from 19.5% to 18.5%.
- In August 2026, Hoyt lost estimated Share of Search among archery brands worldwide, from 19.5% to 18.5%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Mathews | 27.7% | 49.5K | +82.7% | Mathews |
| 2 | Bear Archery | 18.5% | 33.1K | +49.1% | Bear Archery |
| 3 | Hoyt | 18.5% | 33.1K | +49.1% | Hoyt |
| 4 | PSE | 16.5% | 29.6K | +34.5% | PSE |
| 5 | Barnett | 15.1% | 27.1K | +83.1% | Barnett |
| 6 | Easton | 3.7% | 6.6K | +22.2% | Easton |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Mathews | 74K | 26.1% | 1 |
| Oct 2025 | PSE | 54.2K | 19.1% | 2 |
| Oct 2025 | Barnett | 49.5K | 17.5% | 3 |
| Oct 2025 | Bear Archery | 49.5K | 17.5% | 4 |
| Oct 2025 | Hoyt | 49.5K | 17.5% | 5 |
| Oct 2025 | Easton | 6.6K | 2.3% | 6 |
| Nov 2025 | Mathews | 90.5K | 31% | 1 |
| Nov 2025 | Hoyt | 60.5K | 20.7% | 2 |
| Nov 2025 | Bear Archery | 49.5K | 17% | 3 |
| Nov 2025 | PSE | 44.4K | 15.2% | 4 |
| Nov 2025 | Barnett | 40.5K | 13.9% | 5 |
| Nov 2025 | Easton | 6.6K | 2.3% | 6 |
| Dec 2025 | Mathews | 49.5K | 26.8% | 1 |
| Dec 2025 | Barnett | 33.1K | 17.9% | 2 |
| Dec 2025 | Bear Archery | 33.1K | 17.9% | 3 |
| Dec 2025 | Hoyt | 33.1K | 17.9% | 4 |
| Dec 2025 | PSE | 29.6K | 16% | 5 |
| Dec 2025 | Easton | 6.6K | 3.6% | 6 |
| Jan 2026 | Mathews | 33.1K | 23.8% | 1 |
| Jan 2026 | Bear Archery | 27.1K | 19.5% | 2 |
| Jan 2026 | Hoyt | 27.1K | 19.5% | 3 |
| Jan 2026 | PSE | 26.9K | 19.4% | 4 |
| Jan 2026 | Barnett | 18.1K | 13% | 5 |
| Jan 2026 | Easton | 6.6K | 4.8% | 6 |
| Feb 2026 | Hoyt | 22.2K | 21.9% | 1 |
| Feb 2026 | Mathews | 22.2K | 21.9% | 2 |
| Feb 2026 | PSE | 20.2K | 19.9% | 3 |
| Feb 2026 | Bear Archery | 18.1K | 17.9% | 4 |
| Feb 2026 | Barnett | 12.1K | 11.9% | 5 |
| Feb 2026 | Easton | 6.6K | 6.5% | 6 |
| Mar 2026 | Bear Archery | 22.2K | 21.9% | 1 |
| Mar 2026 | Mathews | 22.2K | 21.9% | 2 |
| Mar 2026 | PSE | 20.2K | 19.9% | 3 |
| Mar 2026 | Hoyt | 18.1K | 17.9% | 4 |
| Mar 2026 | Barnett | 12.1K | 11.9% | 5 |
| Mar 2026 | Easton | 6.6K | 6.5% | 6 |
| Apr 2026 | Bear Archery | 18.1K | 21.9% | 1 |
| Apr 2026 | Mathews | 18.1K | 21.9% | 2 |
| Apr 2026 | PSE | 16.5K | 19.9% | 3 |
| Apr 2026 | Hoyt | 14.8K | 17.9% | 4 |
| Apr 2026 | Barnett | 9.9K | 12% | 5 |
| Apr 2026 | Easton | 5.4K | 6.5% | 6 |
| May 2026 | Bear Archery | 18.1K | 21.9% | 1 |
| May 2026 | Mathews | 18.1K | 21.9% | 2 |
| May 2026 | PSE | 16.5K | 19.9% | 3 |
| May 2026 | Hoyt | 14.8K | 17.9% | 4 |
| May 2026 | Barnett | 9.9K | 12% | 5 |
| May 2026 | Easton | 5.4K | 6.5% | 6 |
| Jun 2026 | Mathews | 22.2K | 24% | 1 |
| Jun 2026 | Bear Archery | 18.1K | 19.6% | 2 |
| Jun 2026 | Hoyt | 18.1K | 19.6% | 3 |
| Jun 2026 | PSE | 16.5K | 17.9% | 4 |
| Jun 2026 | Barnett | 12.1K | 13.1% | 5 |
| Jun 2026 | Easton | 5.4K | 5.8% | 6 |
| Jul 2026 | Mathews | 27.1K | 23.8% | 1 |
| Jul 2026 | Bear Archery | 22.2K | 19.5% | 2 |
| Jul 2026 | Hoyt | 22.2K | 19.5% | 3 |
| Jul 2026 | PSE | 22K | 19.3% | 4 |
| Jul 2026 | Barnett | 14.8K | 13% | 5 |
| Jul 2026 | Easton | 5.4K | 4.7% | 6 |
| Aug 2026 | Mathews | 49.5K | 27.7% | 1 |
| Aug 2026 | Bear Archery | 33.1K | 18.5% | 2 |
| Aug 2026 | Hoyt | 33.1K | 18.5% | 3 |
| Aug 2026 | PSE | 29.6K | 16.5% | 4 |
| Aug 2026 | Barnett | 27.1K | 15.1% | 5 |
| Aug 2026 | Easton | 6.6K | 3.7% | 6 |
| Sep 2026 | Barnett | — | — | — |
| Sep 2026 | Bear Archery | — | — | — |
| Sep 2026 | Easton | — | — | — |
| Sep 2026 | Hoyt | — | — | — |
| Sep 2026 | Mathews | — | — | — |
| Sep 2026 | PSE | — | — | — |

## What is being compared

- **Barnett**: Measured on the search term “barnett crossbow”.
- **Bear Archery**: Measured on the search term “bear archery”.
- **Easton**: Measured on the search term “easton archery”.
- **Hoyt**: Measured on the search term “hoyt bow”.
- **Mathews**: Measured on the search term “mathews bow”.
- **PSE**: Measured on the search terms “pse archery” and “pse bow”, summed into one figure.

- [Barnett](/demand/global-en/brands/barnett)
- [Bear Archery](/demand/global-en/brands/bear-archery)
- [Easton](/demand/global-en/brands/easton)
- [Hoyt](/demand/global-en/brands/hoyt)
- [Mathews](/demand/global-en/brands/mathews)
- [PSE](/demand/global-en/brands/pse)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among archery brands worldwide?

In August 2026, Mathews was the most searched among archery brands worldwide, with an estimated 49.5K branded searches and 27.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Archery brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/archery-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/archery-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.