--- title: "AppFollow vs Sensor Tower: Which is searched more?" description: "Is AppFollow or Sensor Tower more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the App store optimization platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/app-store-optimization-platforms/compare/appfollow-vs-sensor-tower" publisher: "Brandwave" --- # AppFollow vs Sensor Tower: Which is searched more? Is AppFollow or Sensor Tower more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the App store optimization platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AppFollow and Sensor Tower - **Competitive set**: App store optimization platforms - **Market**: Global - **Month measured**: Sep 2026 - **AppFollow Share of Search**: 5.4% - **Sensor Tower Share of Search**: 59.4% ## Is AppFollow or Sensor Tower more popular in search? - In September 2026, Sensor Tower had more branded searches than AppFollow among app store optimization platforms worldwide. Sensor Tower had about 74,000 branded searches, while AppFollow had 6,710. Sensor Tower made up 59.4% of all app store optimization platform searches we track, and AppFollow accounted for 5.4%. - Sensor Tower was ahead of AppFollow in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, AppFollow’s share of searches among app store optimization platforms worldwide moved from 6.7% to 5.4%, and its estimated monthly branded searches moved from 8.2K to 6.7K. - Across the 12 months ending September 2026, Sensor Tower’s share of searches among app store optimization platforms worldwide moved from 60.8% to 59.4%, and its estimated monthly branded searches held steady at 74K. ## Top app store optimization platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both AppFollow and Sensor Tower showed up in all five answers. AppFollow was listed before Sensor Tower in three of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | AppTweak | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | MobileAction | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Sensor Tower | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | AppFollow | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | App Radar | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Appfigures | 6th | 1 of 3 | 2 of 2 | 3 of 5 | | SplitMetrics | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | ASODesk | 8th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about app store optimization platforms - Asked ChatGPT "Which app store optimization platform should I use?": 1. AppTweak, 2. AppFollow, 3. Sensor Tower, 4. MobileAction - Asked ChatGPT "What are the best app store optimization platforms?": 1. AppTweak, 2. MobileAction, 3. App Radar, 4. AppFollow, 5. Sensor Tower, 6. SplitMetrics, 7. ASODesk, 8. Appfigures - Asked ChatGPT "What's the best app store optimization platform for mobile marketers?": 1. AppTweak, 2. MobileAction, 3. AppFollow, 4. Sensor Tower - Searched Google, AI Overview "app store optimization platforms": 1. App Radar, 2. AppTweak, 3. Sensor Tower, 4. MobileAction, 5. SplitMetrics, 6. Appfigures, 7. AppFollow - Searched Google, AI Overview "app store ranking tool": 1. AppTweak, 2. Sensor Tower, 3. MobileAction, 4. Appfigures, 5. ASODesk, 6. AppFollow Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for app store optimization platforms worldwide in September 2026? - In September 2026, Sensor Tower lost share of searches among app store optimization platforms worldwide, from 64.3% to 59.4%. - Estimated monthly branded searches for AppFollow worldwide fell 18.3% over 12 measured months, from 8.2K to 6.7K in September 2026. ## Month by month | Month | AppFollow estimated searches | AppFollow Share of Search | AppFollow rank | Sensor Tower estimated searches | Sensor Tower Share of Search | Sensor Tower rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 8.2K | 6.7% | 4 | 74K | 60.8% | 1 | | Nov 2025 | 8.2K | 6.6% | 4 | 74K | 59.5% | 1 | | Dec 2025 | 6.7K | 5.4% | 5 | 74K | 60.4% | 1 | | Jan 2026 | 8.2K | 5.7% | 5 | 90.5K | 62.4% | 1 | | Feb 2026 | 10K | 8% | 4 | 74K | 59.1% | 1 | | Mar 2026 | 10.1K | 6.8% | 4 | 90.5K | 61% | 1 | | Apr 2026 | 10.1K | 7.9% | 4 | 74.1K | 58.2% | 1 | | May 2026 | 8.3K | 6.6% | 5 | 74K | 59.2% | 1 | | Jun 2026 | 8.3K | 5.9% | 5 | 90.5K | 64.9% | 1 | | Jul 2026 | 8.2K | 6.7% | 5 | 74K | 60.4% | 1 | | Aug 2026 | 8.2K | 5.9% | 5 | 90.5K | 64.3% | 1 | | Sep 2026 | 6.7K | 5.4% | 5 | 74K | 59.4% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using AppFollow’s and Sensor Tower’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AppFollow**: Measured on the search terms “appfollow”, “appfollow aso” and “appfollow.io”, summed into one figure. - **Sensor Tower**: Measured on the search terms “sensor tower” and “sensor tower aso”, summed into one figure. - [AppFollow profile](/demand/global-en/brands/appfollow) - [Sensor Tower profile](/demand/global-en/brands/sensor-tower) - [All app store optimization platforms worldwide](/demand/global-en/categories/app-store-optimization-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is AppFollow or Sensor Tower more popular in search? In September 2026, Sensor Tower had more branded searches than AppFollow among app store optimization platforms worldwide. Sensor Tower had about 74,000 branded searches, while AppFollow had 6,710. Sensor Tower made up 59.4% of all app store optimization platform searches we track, and AppFollow accounted for 5.4%. ## Cite this page Brandwave. "AppFollow vs Sensor Tower: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/app-store-optimization-platforms/compare/appfollow-vs-sensor-tower This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/app-store-optimization-platforms/compare/appfollow-vs-sensor-tower. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.