---
title: "Insomnia vs Postman: Which is searched more?"
description: "Which is more popular in search, Insomnia or Postman? Compare estimated monthly branded-search demand and Share of Search inside the API development tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/api-development-tools/compare/insomnia-api-vs-postman"
publisher: "Brandwave"
---

# Insomnia vs Postman: Which is searched more?

Which is more popular in search, Insomnia or Postman? Compare estimated monthly branded-search demand and Share of Search inside the API development tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Insomnia and Postman
- **Competitive set**: API development tools
- **Market**: Global
- **Month measured**: Sep 2026
- **Insomnia Share of Search**: 0.03%
- **Postman Share of Search**: 52.8%

## Which is more popular in search, Insomnia or Postman?

- In September 2026, Postman had more branded searches than Insomnia among API development tools worldwide. Postman was estimated to have 17.5K branded searches compared to Insomnia’s 10, and held a 52.8% Share of Search versus Insomnia’s 0.03%.
- Postman was ahead of Insomnia in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Insomnia’s estimated Share of Search among API development tools worldwide moved from 0.04% to 0.03%, and its estimated monthly branded searches moved from 20 to 10.
- Across the 12 months ending September 2026, Postman’s estimated Share of Search among API development tools worldwide moved from 54.3% to 52.8%, and its estimated monthly branded searches moved from 27.6K to 17.5K.

## How did search popularity change for API development tools worldwide in September 2026?

- In September 2026, Postman lost estimated Share of Search among API development tools worldwide, from 54% to 52.8%.
- Estimated monthly branded searches for Insomnia worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.

## Month by month

| Month | Insomnia estimated searches | Insomnia Share of Search | Insomnia rank | Postman estimated searches | Postman Share of Search | Postman rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 20 | 0.04% | 5 | 27.6K | 54.3% | 1 |
| Nov 2025 | 20 | 0.05% | 5 | 23.5K | 53.4% | 1 |
| Dec 2025 | 20 | 0.05% | 5 | 19.2K | 50.3% | 1 |
| Jan 2026 | 10 | 0.02% | 5 | 20.2K | 50.4% | 1 |
| Feb 2026 | 30 | 0.07% | 5 | 23.5K | 54.3% | 1 |
| Mar 2026 | 30 | 0.06% | 5 | 23.5K | 50% | 1 |
| Apr 2026 | 20 | 0.05% | 5 | 23.5K | 54.2% | 1 |
| May 2026 | 10 | 0.03% | 5 | 19.2K | 51% | 1 |
| Jun 2026 | 10 | 0.03% | 5 | 20.2K | 52.4% | 1 |
| Jul 2026 | 10 | 0.03% | 5 | 20.2K | 52.4% | 1 |
| Aug 2026 | 10 | 0.03% | 5 | 19.2K | 54% | 1 |
| Sep 2026 | 10 | 0.03% | 5 | 17.5K | 52.8% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Insomnia’s and Postman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Insomnia**: Measured on the search term “api testing insomnia”.
- **Postman**: Measured on the search terms “postman api” and “postman app”, summed into one figure.

- [Insomnia profile](/demand/global-en/brands/insomnia-api)
- [Postman profile](/demand/global-en/brands/postman)
- [All API development tools worldwide](/demand/global-en/categories/api-development-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Insomnia or Postman?

In September 2026, Postman had more branded searches than Insomnia among API development tools worldwide. Postman was estimated to have 17.5K branded searches compared to Insomnia’s 10, and held a 52.8% Share of Search versus Insomnia’s 0.03%.

## Cite this page

Brandwave. "Insomnia vs Postman: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/api-development-tools/compare/insomnia-api-vs-postman

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/api-development-tools/compare/insomnia-api-vs-postman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
