---
title: "API development tools: Which are searched most?"
description: "Compare the api development tools people choose between. Share of Search among Postman, Swagger, Hoppscotch, Bruno and Insomnia, the API development tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/api-development-tools"
publisher: "Brandwave"
---

# API development tools: Which are searched most?

Compare the api development tools people choose between. Share of Search among Postman, Swagger, Hoppscotch, Bruno and Insomnia, the API development tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: API development tools
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Postman, 52.8%

## Which brand is most popular in search among API development tools worldwide?

- In September 2026, Postman was the most searched among API development tools worldwide, with an estimated 17.5K branded searches and 52.8% estimated Share of Search within this set.
- Swagger is in 2nd place, 6.9 percentage points behind at 45.9% Share of Search.
- Across the 12 months ending September 2026, Postman’s estimated Share of Search among API development tools worldwide decreased from 54.3% to 52.8%.
- Across the 12 months ending September 2026, Swagger’s estimated Share of Search among API development tools worldwide increased from 44.9% to 45.9%.
- Across the 12 months ending September 2026, Postman’s estimated Share of Search among API development tools worldwide peaked at 54.3% in February 2026 and was lowest at 50% in March 2026.
- Across the 12 months ending September 2026, Swagger’s estimated Share of Search among API development tools worldwide peaked at 48.8% in December 2025 and was lowest at 44.6% in April 2026.
- Across the 12 months ending September 2026, Hoppscotch, Bruno and Insomnia held steady: their estimated Share of Search among API development tools worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Postman vs Swagger: compare search popularity](/demand/global-en/compare/postman-vs-swagger): 52.8% against 45.9% Share of Search.

## How did search popularity change for API development tools worldwide in September 2026?

- In September 2026, Swagger gained estimated Share of Search among API development tools worldwide, from 44.8% to 45.9%.
- In September 2026, Postman lost estimated Share of Search among API development tools worldwide, from 54% to 52.8%.
- Estimated monthly branded searches for Insomnia worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Postman | 52.8% | 17.5K | -8.9% | Postman |
| 2 | Swagger | 45.9% | 15.2K | -4.4% | Swagger |
| 3 | Hoppscotch | 1.2% | 390 | 0.0% | Hoppscotch |
| 4 | Bruno | 0.09% | 30 | -25.0% | Bruno |
| 5 | Insomnia | 0.03% | 10 | 0.0% | Insomnia |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Postman | 27.6K | 54.3% | 1 |
| Oct 2025 | Swagger | 22.8K | 44.9% | 2 |
| Oct 2025 | Hoppscotch | 390 | 0.77% | 3 |
| Oct 2025 | Bruno | 30 | 0.06% | 4 |
| Oct 2025 | Insomnia | 20 | 0.04% | 5 |
| Nov 2025 | Postman | 23.5K | 53.4% | 1 |
| Nov 2025 | Swagger | 20.1K | 45.8% | 2 |
| Nov 2025 | Hoppscotch | 320 | 0.73% | 3 |
| Nov 2025 | Bruno | 30 | 0.07% | 4 |
| Nov 2025 | Insomnia | 20 | 0.05% | 5 |
| Dec 2025 | Postman | 19.2K | 50.3% | 1 |
| Dec 2025 | Swagger | 18.6K | 48.8% | 2 |
| Dec 2025 | Hoppscotch | 320 | 0.84% | 3 |
| Dec 2025 | Bruno | 20 | 0.05% | 4 |
| Dec 2025 | Insomnia | 20 | 0.05% | 5 |
| Jan 2026 | Postman | 20.2K | 50.4% | 1 |
| Jan 2026 | Swagger | 19.4K | 48.5% | 2 |
| Jan 2026 | Hoppscotch | 390 | 0.97% | 3 |
| Jan 2026 | Bruno | 40 | 0.1% | 4 |
| Jan 2026 | Insomnia | 10 | 0.02% | 5 |
| Feb 2026 | Postman | 23.5K | 54.3% | 1 |
| Feb 2026 | Swagger | 19.3K | 44.6% | 2 |
| Feb 2026 | Hoppscotch | 390 | 0.9% | 3 |
| Feb 2026 | Bruno | 40 | 0.09% | 4 |
| Feb 2026 | Insomnia | 30 | 0.07% | 5 |
| Mar 2026 | Postman | 23.5K | 50% | 1 |
| Mar 2026 | Swagger | 22.8K | 48.6% | 2 |
| Mar 2026 | Hoppscotch | 590 | 1.3% | 3 |
| Mar 2026 | Bruno | 40 | 0.09% | 4 |
| Mar 2026 | Insomnia | 30 | 0.06% | 5 |
| Apr 2026 | Postman | 23.5K | 54.2% | 1 |
| Apr 2026 | Swagger | 19.3K | 44.6% | 2 |
| Apr 2026 | Hoppscotch | 480 | 1.1% | 3 |
| Apr 2026 | Bruno | 30 | 0.07% | 4 |
| Apr 2026 | Insomnia | 20 | 0.05% | 5 |
| May 2026 | Postman | 19.2K | 51% | 1 |
| May 2026 | Swagger | 17.9K | 47.6% | 2 |
| May 2026 | Hoppscotch | 480 | 1.3% | 3 |
| May 2026 | Bruno | 40 | 0.11% | 4 |
| May 2026 | Insomnia | 10 | 0.03% | 5 |
| Jun 2026 | Postman | 20.2K | 52.4% | 1 |
| Jun 2026 | Swagger | 17.9K | 46.5% | 2 |
| Jun 2026 | Hoppscotch | 390 | 1% | 3 |
| Jun 2026 | Bruno | 40 | 0.1% | 4 |
| Jun 2026 | Insomnia | 10 | 0.03% | 5 |
| Jul 2026 | Postman | 20.2K | 52.4% | 1 |
| Jul 2026 | Swagger | 17.9K | 46.5% | 2 |
| Jul 2026 | Hoppscotch | 390 | 1% | 3 |
| Jul 2026 | Bruno | 30 | 0.08% | 4 |
| Jul 2026 | Insomnia | 10 | 0.03% | 5 |
| Aug 2026 | Postman | 19.2K | 54% | 1 |
| Aug 2026 | Swagger | 15.9K | 44.8% | 2 |
| Aug 2026 | Hoppscotch | 390 | 1.1% | 3 |
| Aug 2026 | Bruno | 40 | 0.11% | 4 |
| Aug 2026 | Insomnia | 10 | 0.03% | 5 |
| Sep 2026 | Postman | 17.5K | 52.8% | 1 |
| Sep 2026 | Swagger | 15.2K | 45.9% | 2 |
| Sep 2026 | Hoppscotch | 390 | 1.2% | 3 |
| Sep 2026 | Bruno | 30 | 0.09% | 4 |
| Sep 2026 | Insomnia | 10 | 0.03% | 5 |

## What is being compared

- **Bruno**: Measured on the search term “api testing bruno”.
- **Hoppscotch**: Measured on the search term “hoppscotch api”.
- **Insomnia**: Measured on the search term “api testing insomnia”.
- **Postman**: Measured on the search terms “postman api” and “postman app”, summed into one figure.
- **Swagger**: Measured on the search terms “swagger api”, “swagger api documentation”, “swagger development” and “swagger documentation”, summed into one figure.

- [Bruno](/demand/global-en/brands/bruno-api)
- [Hoppscotch](/demand/global-en/brands/hoppscotch)
- [Insomnia](/demand/global-en/brands/insomnia-api)
- [Postman](/demand/global-en/brands/postman)
- [Swagger](/demand/global-en/brands/swagger)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among API development tools worldwide?

In September 2026, Postman was the most searched among API development tools worldwide, with an estimated 17.5K branded searches and 52.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "API development tools: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/api-development-tools

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/api-development-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
